How to show your ratings in the Google SERP
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I've noticed that some organic search results are showing ratings just above the meta tag. How are these sites doing this?
Example: If you search "cash advance", there is a result between #4 and #6 in the organic results. The site is "goldcashadvance.com". It's showing a 5-star rating in the result.
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Hi Nick,
They are using schema markup on their reviews (AggregateRating <a class="attribute-value">- http://schema.org/AggregateRating</a>
This is why the ratings occur in SERPs.
Have a read of this page
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=99170 and then research on from there.Good luck and private message me if you want to discuss more.
Davinia -
Here is an image. I see it in Chrome and IE. Thanks.
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I can't see the listing, can you add an image please?
I'm thinking it's either achieved via schema mark-up or via a Google property (e.g. Google Places)
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