What's the best URL structure?
-
I'm setting up pages for my client's website and I'm trying to figure out the best way to do this. Which of the following would be best (let's say the keywords being used are "sell xgadget" "sell xgadget v1" "sell xgadget v2" "sell xgadget v3" etc.).
Domain name: sellgadget.com
Potential URL structures:
1. sellxgadget.com/v1
2. sellxgadget.com/xgadget-v1
3. sellxgadget.com/sell-xgadget-v1Which would be the best URL structure? Which has the least risk of being too keyword spammy for an EMD? Any references for this?
-
If the sellxgadget.com is your domain and all of your keywords contain sellxgadget in the keyword with “v1” or “v2” or “v3” in it then as per my understanding, the best approach would be to go with the first option.
That is: sellxgadget.com/v1
Here are few of the reason why I will go with the first option:
- The overall size of the URL will be small and it’s important for the URLs to be not too long. The URL is covering all your keywords and yet small in size.
- It didn’t seem spammy to me! The keywords are in the URL but not over optimized.
Hope this helps!
-
Right, "sell xgadget" would be the same as "sell redwidget" or "sell (brand name)".
-
Is "xgadget" always the same? I mean, if the domain were "sellredwidget.com" would example 2 be "sellredwidget.com/redwidget-v1" and 3 be "sellredwidget.com/sell-redwidget-v1?"
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Question regarding Site and URL structure + Faceted Navigation (Endeca)
We are currently implementing the SEO module for Endeca faceted navigation. Our development team has proposed URLs to be structured in this way: Main category example: https://www.pens.com/c/pens-and-writing/ As soon as a facet is selected, for example "blue ink" - The URL path would change to https://www.pens.com/m/pens-and-writing/blue-ink/_/Nvalue (the "N" value is a unique identifier generated by Endeca that determines what products from the catalog are served as a match for the selected facet and is the same every time that facet is selected, it is not unique per user). My gut instinct says that this change from "/c/" to "/m/" might be very problematic in terms of search engines understanding that /m/pens-and-writing/blue-ink/ as part of the /c/pens-and-writing/ category. Wouldn't this also potentially pose a problem for the flow of internal link equity? Has anyone ever seen a successful implementation using this methodology?
Intermediate & Advanced SEO | | danatanseo0 -
How does educational organization schema interact with Google's knowledge graph?
Hi there! I was just wondering if the granular options of the Organization schema, like Educational Organization (http://schema.org/EducationalOrganization) and CollegeOrUniversity (http://schema.org/CollegeOrUniversity) schema work the same when it comes to pulling data into the knowledge graph. I've typically always used the Organization schema for customers but was wondering if there are any drawbacks for going deep into the hierarchy of schema. Cheers 😄
Intermediate & Advanced SEO | | Corbec8880 -
New Website's Not Ranking for Branded Term
Hey Friends, I can't seem to figure out why https://feello.com/ isn't ranking on Google for it's branded term (Feello). It's ranking in 1st position on Bing and Yahoo but on page 2 (16th or so) on Google. Going through the list and can't come up with an answer. Metadata: Yes Indexed to Webmaster: Yes, Fetched pages: Yes Google cache on May 27, 2017: Check Using canonical and redirecting for non-www and HTTPS version: Yes & Yes Feello in domain name: Yes Set up social profiles and GMB: Yes Driving traffic: Yes, some email and ads Checked robots.txt: Yes, not created yet Created and Submitted Sitemap: Yes - https version Checked for blocked resources: None. The list goes on...Any ideas would be appreciated.
Intermediate & Advanced SEO | | GarrettDenham0 -
What is the Good URL structure for Blog posts
Please let me know what is the goood URL structure for blog posts http://www.abc.com/postname/ or http://www.abc.com/�tegory%/%postname% If Category, Can we name it Blog like website/blog/postname or it is good to use actual categories, and How many categories we can use?
Intermediate & Advanced SEO | | Michael.Leonard0 -
Mystery 404's
I have a large number of 404's that all have a similar structure: www.kempruge.com/example/kemprugelaw. kemprugelaw keeps getting stuck on the end of url's. While I created www.kempruge.com/example/ I never created the www.kempruge.com/example/kemprugelaw page or edited permalinks to have kemprugelaw at the end of the url. Any idea how this happens? And what I can do to make it stop? Thanks, Ruben
Intermediate & Advanced SEO | | KempRugeLawGroup0 -
Best way to permanently remove URLs from the Google index?
We have several subdomains we use for testing applications. Even if we block with robots.txt, these subdomains still appear to get indexed (though they show as blocked by robots.txt. I've claimed these subdomains and requested permanent removal, but it appears that after a certain time period (6 months)? Google will re-index (and mark them as blocked by robots.txt). What is the best way to permanently remove these from the index? We can't use login to block because our clients want to be able to view these applications without needing to login. What is the next best solution?
Intermediate & Advanced SEO | | nicole.healthline0 -
301 Redirect All Url's - WWW -> HTTP
Hi guys, This is part 2 of a question I asked before which got partially answered; I clicked question answered before I realized it only fixed part of the problem so I think I have to post a new question now. I have an apache server I believe on Host Gator. What I want to do is redirect every URL to it's corresponding alternative (www redirects to http). So for example if someone typed in www.mysite.com/page1 it would take them to http://mysite.com/page1 Here is a code that has made all of my site's links go from WWW to HTTP which is great, but the problem is still if you try to access the WWW version by typing it, it still works and I need it to redirect. It's important because Google has been indexing SOME of the URL's as http and some as WWW and my site was just HTTP for a long time until I made the mistake of switching it now I'm having a problem with duplicate content and such. Updated it in Webmaster Tools but I need to do this regardless for other SE's. Thanks a ton! RewriteEngine On RewriteBase / RewriteCond %{HTTP_HOST} ^www.yourdomain.com [NC] RewriteRule ^(.*)$ http://yourdomain.com/$1 [L,R=301]
Intermediate & Advanced SEO | | DustinX0 -
DCMI and Google's rich snippets
I haven't seen any consistent information regarding DCMI tags for organic SEO in a couple of years. Webmaster Tools obviously has a rich set of instructions for microdata. Has there been any updated testing on DCMI or information above the whisper/rumor stage on whether engines will be using Dublin? As a final point, would it be worth going back to static pages that haven't been touched in a couple of years and updating them with microdata? It seems a natural for retail sites and maybe some others, but what about content heavy pages?
Intermediate & Advanced SEO | | jimmyseo0