Best information organization for a new site?
-
I'm launching a new stain removal website, and wanted to know what would be considered the best way to organize the content? Since most articles will roughly involve "removing X from Y" or "how to remove Z," I can see two ways... 1. Organize articles by Stained Items, Stain Agents and perhaps Cleaning Detergents. 2. Spread the categories out more, to try and group stained items according to categories... E.g. Hard surfaces, delicates, fabrics, ceramics etc. Any thoughts on which of these two might be the best way to organize the site, or are there any better suggestions? Not sure what the main considerations are here... Either of these two seem equally user-friendly.
-
You want to have usability at the forefront of your mind when deciding this. From an SEO standpoint you will want to make the architecture as flat as possible (i.e. as few clicks as possible from the homepage to reach the deepest content of your website).
As for your ideas though, I like number 2 better. Why? I imagine the mindset I'd be in if I was trying to remove sauce from my couch:
1. What material is stained.
2. What stained it.
3. How to treat it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why ranks my site so bad?
hello together, i think, that you read questions like this very often, but i hope someone has some good ideas for me. https://goo.gl/3iOmcqy with the keyword "sophos sg 210" we rank very bad. But i don't know why 😞 We have trust elements, a very good "avergage time on page" unique content... But i don't know, what can we make better 😞 Thx you so much
On-Page Optimization | | enbitcon0 -
Best website IA/structure for SEO?
What's the current thinking on the best structure of information on a website for SEO? Structure for visitors can be best achieved through navigation menus, but I am more interested in how I should organise my URL structure so Google can make sense of the depth of my site topics. The website is an Asian travel blog so there are essentially two specific types of post on the site. One type is location specific (may be about an attraction, a city, a region or a country). The other type is general (usually about an aspect of travel like travel cash, visas, scams, etc). At the moment, all my general posts are organised like www.asiantraveltips.com/blog/[post-name]. My location-specific posts are organised like www.asiantraveltips.com/[country]/[region-or-city]/[place-name]/ so that Google can see I have depth of topics about each country and region. But I find it hard to keep consistency in this arrangement of URLs and I don't know if I might be better off to just have everything flat and tagged as a blog post like www.asiantraveltips.com/blog/[country]-[region-city]-[post-name]/? What's best practice these days? How are others organising travel blog websites?
On-Page Optimization | | Gavin.Atkinson0 -
Improving the search function on my site...
Hi all, The search function on my site is pretty bad... it basically lists every single product for any search query. Has anyone got experience integrating a 3rd party tool such as Google Custom Search or Pardot and if so which would you recommend? Alternatively, any tips on improving/ creating rules for site search would be appreciated. https://www.boardwarehouse.co.uk/ Thanks, Alick
On-Page Optimization | | Alick3000 -
Is this site structure going to kill link juice?
http://www.sqlsentry.com/ This is a parallax type page and the navigation basically points you to the homepage every time. The sub-menu on the secondary pages only ushers you down the page to various topics. This design has concerned me for some time but I'd like another opinion.
On-Page Optimization | | Sika220 -
Yoast Sitemap Best Practices
I'm using the Yoast SEO plugin and I've never really known the correct answer to this question or which factors you should consider when choosing, but can someone give me some advice on which post types and taxonomies to exclude when generating the sitemap using this plugin. I know this is probably unique to each site, but can someone share what criteria they weigh when choosing which ones to exclude for their own site?
On-Page Optimization | | atstickel120 -
Outgoing Links Best Practice
Hi, It is my understanding that it is good practice to add relevant out going links to my content pages. I do not intend to over do it and the out going links I intend to add would be useful for the reader. My question is do I need to add noindex/nofollow tags to these links? Does it make any difference either way or can I just leave them as index/follow links? Thanks
On-Page Optimization | | UnderMe0 -
What precaution should we take to change the default page of the site
For some reason we wanted to change the default page of my site from example.com to example.com/default.aspx. We will be using 301 redirection to get the back link benefits. Do we need to make any changes in webmaster tool and sitemap too??
On-Page Optimization | | CyrilWilson0 -
Best practice for franchise sites with duplicated content
I know that duplicated content is a touchy subject but I work with multiple franchise groups and each franchisee wants their own site, however, almost all of the sites use the same content. I want to make sure that Google sees each one of these sites as unique sites and does not penalize them for the following issues. All sites are hosted on the same server therefor the same IP address All sites use generally the same content across their product pages (which are very very important pages) *templated content approved by corporate Almost all sites have the same design (A few of the groups we work with have multiple design options) Any suggestions would be greatly appreciated. Thanks Again Aaron
On-Page Optimization | | Shipyard_Agency0