Will links to a subdomain help it rank?
-
I have an affiliate subdomain on a larger company's domain. (For example I have: www.victor.company.com on www.company.com). Would working to attain backlinks to the subdomain help it rank or will I just be putting forth my effort and helping the domain rank?
-
Sub domains act as their own domain essentially, a separate section which won't share weight unless specifically linked to. Sub domains are indexed in search engines separately to the root domain and subsequently, building links to these will influence ranking.
If you concentrate your efforts in ranking the root domain, this won't necessarily help your sub domain rank, if we were talking sub directories, then this would as flow of authority and weight can pass through the site. Treat the sub domain as it's own website and initiate it's own strategy for this space would be my recommendation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How necessary is it to disavow links in 2017? Doesn't Google's algorithm take care of determining what it will count or not?
Hi All, So this is a obvious question now. We can see sudden fall or rise of rankings; heavy fluctuations. New backlinks are contributing enough. Google claims it'll take care of any low quality backlinks without passing pagerank to website. Other end we can many scenarios where websites improved ranking and out of penalty using disavow tool. Google's statement and Disavow tool, both are opposite concepts. So when some unknown low quality backlinks are pointing and been increasing to a website? What's the ideal measure to be taken?
Intermediate & Advanced SEO | | vtmoz0 -
Why have my rankings dropped?
I have a client who has just seen his average page rank creep up from around 39 to 34 over about two months, then it appears to have dropped back to position 40+ in the space of a week. I believe he's made a lot of changes to targeted keywords, so I'd like to think it's simply because his old targeted keywords are dropping and new keywords still have to build their rankings. But I'm also worried in case he has over-optimised and might get getting penalised. Any advice on where to start digging?
Intermediate & Advanced SEO | | muzzmoz0 -
Will two navigation components (one removed by Javascript) impact Google rankings?
We are trying to eliminate tedium when developing complexly designed responsive navigations for mobile, desktop and tablet. The changes between breakpoints in our designs are too complex to be handled with css, so we are literally grabbing individual elements with javascript and moving them around. What we'd like to do instead is have two different navigations on the page, and toggle which one is on the DOM based on breakpoint. These navigations will have the same links but different markup. Will having two navigation components on the page at page load negatively impact our Google SEO rankings or potential to rank, even if we are removing one or the other from the DOM with JavaScript?
Intermediate & Advanced SEO | | CaddisInteractive0 -
Do authority brand (business name) anchor text links still drive SEO rankings?
i have a question about links....if you get a link from a really good authority e.g. bbc.co.uk - website but the anchor text for that link is only your business name e.g Moz and not a chosen SEO keyword target..do you still stand to gain in terms of your overall SEO rankings?
Intermediate & Advanced SEO | | CayenneRed890 -
Will buying a competitor negatively affect keyword ranking?
Hello All; After reading a lot of great info on Moz, I wanted to ask my first question. We are thinking about buying a competitor. It is a smaller ecommerce site that sells a subset of the products we already sell. The main value of the site is good ranking for a small set of keywords. For example, if we acquire this site, we would now have up to 4 listing on page 1 for some targeted keywords. We plan to operate the site separately from our own with its current name and technology. We plan to be transparent with the domain registration info, change the contact info on the new site, etc. Will the fact that both sites are owned by the same company negatively affect keyword rankings? Instead of having 4 listings for some terms will one of our sites be lowered since one company operates both sites? The site we are buying does not have a high MozRank, MozTrust or Domain Authority score. But it does have a domain that has been around for a long time. In addition to the keywords, there is value is using this new site to do marketing tests and experiment a bit. Thanks for any input. Paul
Intermediate & Advanced SEO | | paulgerst0 -
Why is this site not ranking?
http://www.petstoreunlimited.com They get good grades from the on-page tool. The links are not amazing, but are not super spammy. Yet it ranks for nothing they target Any reason why?
Intermediate & Advanced SEO | | Atomicx0 -
Link Acquisition - link building
When using Site Explorer to find out my competiters links so I can do some link aquisition SEO do I look for the "inbound" links or or "linking domains"? Also, what filters should I choose? I want to make a spreadsheet as Rand suggested in his video and start to prioritize my link building.
Intermediate & Advanced SEO | | musicforkids0 -
Dynamic Links vs Static Links
There are under 100 pages that we are trying to rank for and we'd like to flatten our site architecture to give them more link juice. One of the methods that is currently in place now is a widget that dynamically links to these pages based on page popularity...the list of links could change day to day. We are thinking of redesigning the page to become more static, as we believe it's better for link juice to flow to those pages reliably than dynamically. Before we do so, we need a second opinion.
Intermediate & Advanced SEO | | RBA0
