Do Outbound NoFollow Links Reduce the Page's Ability to Pass PageRank?
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I get the recent change where adding a nofollow to one link wont increase the juice passed to other links.
I'm wondering if nofollow still passes link-juice into the void. i.e. if a page has $10 of link-juice and has one link then regardless of whether this link is follow or nofollow will the page will leak the same juice?
Specifically, Is this site benefitting from having a nofollow on the links in it's car buyer's checklist:
http://www.trademe.co.nz/motors/used-cars/mitsubishi/diamante/auction-480341592.htm
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**I get the recent change where adding a nofollow to one link wont increase the juice passed to other links. **
When nofollow was introduced it was possible to "sculpt" pagerank by nofollowing links - and that directed their pagerank elsewhere.
Then Google decided that the pagerank on a nofollowed link would evaporate and they didn't tell anyone about it.... until Matt Cutts admitted one day that the pagerank on nofollow links evaporated.
How do they do it today and how they will do it tomorrow is anybody's guess.
So, I would invest my time and strategy on making a great website.
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Every link counts...
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While back I write a post on Search Engine Journal where I talk about whether or not Google passes a link juice on no follow tag… to be honest to me there is no clear answer to that but I follow the best advice by Ross Hudgens that consider it 0 and act accordingly.
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