Article Marketing and Penguin
-
Can sites like Ezine.com and Articlebase.com still be used to create good links?
I have heard since Penguin, that article submission sites like those don't work anymore for link building.
I have a client who can't put new content on his site and will rely on link building, what is the best way to go about it??
Thanks.
-
His main company will only allow 4 pages on his site.
Huh? Who are these guys? They need a kick in the pants.
-
Kickass content on your own site. Content that will make people say WOW! and immediately share with their friends.
-
His main company will only allow 4 pages on his site. I am working with him to try and let him put a blog on the site. If they won't allow it, I will have to stick to off site marketing and link building.
-
Is the existing content on the site worth of links? Will it attract quality links? Depending on the quality of the content, you may have a tough time building links.
If you're able to tell a little about why the client can't put new/updated content on their site, we might be able to help brainstorm ways to convince the client that it needs to be done or compromises that can be worked out.
-
Syndicating content has BOTH Panda and Penguin risks if you don't know what you are doing.
-
So what would you recommend as a good link building strategy?
-
those are garbage links and treated as such by Google. best advice is tell him not to link to his homepage ever unless he feels like unwinding all those links that were created if he gets penalized.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Dofollow links from forumn profiles, blog comments, business directories or article directories etc have any impact?
Hi guys, So looking at my competitors in my city a lot of the people ranking on 2nd, 3rd pages and so forth have little or no quality backlinks, instead, their links are all from business directories, forum profiles and blog comments. I saw google employees saying easy to create links hold very little value and it's easy for the algorithm to distinguish been easy to obtain backlinks and difficult ones. From what I see on my competition backlink profiles, they may not get them to the front page but they do get them to pages, two three and four. I was wondering if creating say 20-30 easy links per week and also focus on obtaining high-quality backlinks. Would they be any penalties for 20-30 easy to make links a week from Google? Cheers
Link Building | | sydneygardening0 -
Handling External links to articles in a blog
I have a blog that has it's own articles but then also want to feature third-party sites that have my op-ed content on them. Wondering what is the best practice for handling external links. The reason we want to do this: Make sure our followers and people who subscribe to our blog see all our content (especially when a third-party "high authority" publisher is featuring articles from our authors We also want to be able to get a ranking for the article title when someone searches for it on Search Engines. i.e I write an article for hubspot called "my article about something". When googling "my article about something" I want to see both the Hubspot listing (where my article originated on) as well as a link to my website where I show an abstract (original abstract) and then the link links to the hubspot article. For example: www.myblog.com/listing (renders a listing of articles with links to each individual article) If showing an "abstract" for the blog article and then linking out to the third-party source (where content is featured) www.myblog.com/category/post-title (renders actual article page) When showing an individual post-title page what are the minimum requirements (META TAGS, length or amount of characters ,etc) Thanks in advance!
Link Building | | dspete0 -
How to Recover From a Google Penguin Penalty?
My web site is hit by penguin penalty and got the mail from Google to my web master tool saying. "Google has detected a pattern of artificial or unnatural links pointing to your site. Buying links or participating in link schemes in order to manipulate PageRank are violations of Google's Webmaster Guidelines.
Link Building | | tinyinnovative
As a result, Google has applied a manual spam action to xxxxx.com/. There may be other actions on your site or parts of your site.
Recommended action
Use the Links to Your Site feature in Webmaster Tools to download a list of links to your site.
Ensure that unnatural links pointing to your site are removed.
When these changes are made, and you are satisfied that links to your site follow Google's Webmaster Guidelines, submit a reconsideration request. If you're unable to remove links pointing to your site, please provide as much detail as possible in your reconsideration request.For an updated list of manual actions currently applied to your site, visit the Manual Actions page. If no manual actions are listed, there is no longer a need to file a reconsideration request."0 -
In a post penguin world, what would be your widget rollout strategy?
We have some very useful calculators. Should the branded text link be follow or no follow? Is a genuine, value ad widget helpful in post penguin SEO world
Link Building | | stevanl0 -
Article submission web-sites and SEO
Does article submission web-sites have any impact to SEO in these days? There are a lot of good/not so good article submission databases, but does it really matter if you spend a time to write unique articles for them? I mean, is it a good way for link-building, or should I spend more time for other parts of SEO? There are also a special websites (for example SubmitYourArticle) which automate this process, does it make sense to use this services? Alternates? Lots of questions… Update Sorry, I found some good answers only after that I posted this question.
Link Building | | ditoroin0 -
Any successes getting SEO/link vendors clean up Penguin-related problems they helped create?
Hi all, I'm wondering if anyone's been able to get link vendors help clean up Penguin-related problems that they helped create? I have a client who was sold years and years of AWFUL link building work from a major and prominent SEO vendor, that we are now battling to de-toxify. There are no legal grounds for us as the ToS was watertight and the client is ultimately responsible (if naive), but has anyone been successful in getting vendors to cooperate with cleanups on ethical grounds? What's the best way to play that with a major vendor, I'm assuming they wouldn't want to be outed. Cheers all, Matt
Link Building | | MattBarker2 -
New website, small business, niche market --- what's my best link building strategy?
Hi everyone, We are a small company manufacturing a niche product (indoor playground equipment), our new English website (www.funlandiaplaygrounds.com) has just been launched 2 months ago, before that we didn't even have a website in English. As the international sales manager of such a small company, I have to do all the international marketing jobs including SEO, but before this I'm almost a noob on SEO. I've just started the linking building work for our website, after a research on the links of our highest ranked competitors, I have found out that almost ALL of the external links of them come from directories and purchased links, many links are very dubious, please see the open explorer results below: http://www.opensiteexplorer.org/links?page=1&site=www.spiplay.co.uk&sort=page_authority&filter=&source=&target=page&group=1 http://www.opensiteexplorer.org/links?site=www.softplay.com%2F http://www.opensiteexplorer.org/links.html?page=1&site=www.china-cheer.com&sort=page_authority&filter=&source=&target=page&group=1 http://www.opensiteexplorer.org/links?site=http%3A%2F%2Fwww.aileplay.com%2F http://www.opensiteexplorer.org/links?site=internationalplayco.com%2F The search keywords is: indoor playground equipment. According to the latest SEO theory and numerous posts I've read here, links from these directories carry very low value, and solely relying on these links may even cause penalty to the website, but the reality is, all these competitors rank on the top as a result of these "spammy" links. For example this website www.aileplay.com that has the highest PA of 64 and rank on the first page on the search result of indoor playground equipment, has tons of spammy links. That is the situation we are facing now, then my questions is: As a small business in such a niche market, what is our best strategy to rank well in a reasonable time, say 3 months to 6 months? I do not think our competitors are very strong and hard to beat, I believe we will beat them in content creation for sure, but what should we do in link building? should we start to get directory links now, as it obviously works for them? Or should we first create more attractive content, then use these content to get natural links BEFORE we submit for directory, as recommended by most link experts here? If so should we just sit back doing nothing before the link worthy content is created and natural links starts to come in? I highly appreciate any comments! DSG_clan
Link Building | | DSG_clan0 -
Remove links after Penguin?
My site did not get hit. I am worried that Google will come back and get me for those anchor-text links I built a while back. They are of low to medium quality guest posts. Should I remove my old low-quality links? What about those on sites and pages that have been deindexed by Google? Any point in removing those? I know we can only speculate at this point, but would really appreciate some opinions on this. Has the trend in the past been a slight rollback after a big algorithm update like this? Or could we expect to see more and more sites being penalized? -Mathias
Link Building | | mathiasppc0