Query: Analytics Goal Conversion
-
Please see the attached image. Can anyone please explain the attached image.
Goal Overview tab says 8 Goals.
but in the attached image says, 3 visitors finished, I've even set the required step as well, so it is also not possible to goal might have completed from any other page.
Thanks
-
You're Right Doug, Thanks for the help. I got the answer
-
I don't know if you saw my edit to the reply above, but the funnels you set up in the goal setup only apply to the funnel visualisation report which may account for some disparity with the numbers.
I usually take a look at the Reverse Goal Path, selecting a tight time frame to check the numbers. I'll often see more goal conversions here (as it's not applying the funnel) than when I look at the funnel visualisation report.
You'll see the direct entrances that didn't pass through the funnel, but you should be able to count up the visits that did and tally these with the funnel visualisation.
The Goal Flow visualisation is always a bit out as it uses a sample of the data. Good for big picture stuff, but you can't use it if you want to know the exact numbers.
The Goals Overview does not take your funnel into account. It's the total number of people hitting your goal page regardless of whether they followed your funnel or not so this will tend to be higher. Again you can use the Goal Reverse Path or Goal URLs and select the previous step as a secondary dimension to see how the number work.
-
Doug, it is quite possible that some visitors would directly be going to the goal Page, but when I've already created a funnel for goal conversion and required step is also there so I assume that it should not be counted as converted goals at least not in Google Analytics, isn't it?
Its been a week now, but tracking has started yesterday only. Required step added the same day I created Goals and funnel.
-
Please check the first image in Question. that one is admin section screen shot.
-
Providing a screen shot of the admin screen where the goal is set up may be of use.
-
It looks like you've getting some visits directly to your goal page. I suspect you'll find that the page is in google's index try looking for:
site:www.{yourdomain}.com "thanks"
How long have your goals been set up? Do your current goal setting apply for the entire period? When did you add the required step?
Edit: Also note that the funnels you set up in the goal setup only apply to the funnel visualisation report which may account for some disparity with the numbers.
Do you know how many actual conversion there have been? How many contact emails?
-
This is only Goal which I've created as an experiment. I need to create several other goals as well.
Could you please be specific with what exactly you need from me?
PFA the other possible screen shot for your perusal
Thanks,
-
Can you provide some more information - such as a screenshot of your goals overview page? I'd hard so see what's happening from just the one image of your funnel.
How many goals have you set up? Is this the only one?
The image you've posted does indeed show that nobody entered the goal page without going through the proceeding step.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Landing Page Design with Large Areas of White Background Enjoy a Higher Conversion Rate?
My designer has created a landing page with a dark background. Text is white and other colors. Does a dark background impact the conversion rate? Is it better to have a white background? I am concerned that a dark background may distract visitors. The landing page is: http://www.nyc-officespace-leader.com/MidtownLawOfficeSublet3300SFBelowMarket We plan on using this landing page for LinkedIn advertising. Thanks!!
Conversion Rate Optimization | | Kingalan10 -
Tracking Organic Seach Queries From GA to Companies
Okay, so this is a kinda ridiculous, long shot whim du jour. But it's so intriguing I can't resist. Last week, GA reveals that my client had 6 queries (vs. 0 since the beginning of time) in the format: Large Red Widgets #3 in Obscure Suburb (of my client's head office) Large Red Widgets #3 just happen to be expensive and profitable. My question: is there a snowball's chance in hell of tracking this query any further? I'll take what I can get -- since not many people are interested in red widgets #3 in said obscure suburb. I'd like enough info so a sales rep can follow up. These folks are not shy. Thoughts? Next steps? Idiot proof instructions on where specifically to look in GA?
Conversion Rate Optimization | | DanielFreedman0 -
Landing page experts, for lead gen conversion
If I am wanting to hire a conversion expert, especially for PPC landing pages in the insurance space. Do you think that the expert should be specific to the insurance space or just to landing pages to get the maximize conversion optimization?
Conversion Rate Optimization | | jdcline0 -
Google Analytics: Do 'Goals' actually work?
Hi, Hoping someone can clarify this for me. I've set a goal up whereby the rule is to pick up all pages with "Thank-you" in the destination URL (regular expression). So, when someone fills out a form, it will count as a lead. I'm about 8 weeks in to the campaign now and measuring the last 4 weeks I've had a total of 30 goals completed. I have two issues with this and I really hope someone can help clarify: Using a custom report I can see that I've actually had 52 Visits to the Thank-You pages, 49 Unique Visits and 60 pageviews. Where is Google getting the goals from? I have 51 leads in my inbox from the campaign so far. So, much closer to the above stats in the custom report than in the Goal report. Why is this? Thanking you in advance!
Conversion Rate Optimization | | IndustrySteve0 -
How to Improve Conversions?
One of our two prime goals is to increase visitor --> shopping cart --> order conversions. I would appreciate any advice on how we could improve our conversions from product pages like this one: http://www.audiobooksonline.com/Alex-Cross-Run-James-Patterson.html All our product pages are presented in the same format.
Conversion Rate Optimization | | lbohen0 -
Adwords Conversion Optimiser
OK Mozers! Here's the situation (my parents went away on a weeks vacation...) • I am managing an online furniture retail website Infurn .com • Our budget is 500 euro per day and we need basically 20% cost per sale and im hovering at 30 - 35% • I recently was given the opportunity to participate in The Conversion Optimiser which allows you to set a desired CPA and Google works its magic geting you that target by adjusting your bids accordingly using historical campaign data. • Is this something I should use? Or should I continue to hone my ad groups, bids, products, landing pages, and ad copy until I reach my 15 - 20% CPA goal? Thanks!
Conversion Rate Optimization | | TheGrid0 -
Video Conversions
1)I have observed that female voice converts more then male voice in videos. Any one had experienced this stat? 2)Videos without person reading the slides, what's your take on this? As far as my experiences I have made some videos with music background only, but it seems like that videos with person's voice convert more. Is there any video regarding video conversions and video backlinks.
Conversion Rate Optimization | | Sajiali0 -
CRM, CRO and Google Analytics
Hi, I am making a paid marketing, and organic too, at the moment i am promoting a small product, peoples are signup every day, but i cannot meassure from which keyword which signup(CRO) do you know any software or something like that, to use together with google analytics and google adwords, and to monitor conversions and to know which keyword is bringing me sales and which not. Tell me any how to guide, a software to use for this etc.. help me if you are doing this job. THanks
Conversion Rate Optimization | | leadsprofi0