Help Website Plumetting :(

[SmithyWhiffy]

Hi

I have been smacked by the penguin/panda and traffic plumetted back in April/May. We are still trying to recover and am looking at all of the potential issues.

I have since cleaned up the site as much as i can and attempted to remove as much duplicate content as possible which is automatically generated by Zencart.

We add content regularly and have new product reviews everyday and all product page are kept fresh as they show the last 12 customers engraving details which change daily on popular items.

Could someone give me some pointers as i am hitting my head against the wall and only seeing traffic drop all the time, it's soul destroying just how much work i am putting into this every day without any effect.

Site is www.keepitpersonal.co.uk

Kind Regards

Andy

[SmithyWhiffy]

Hi Irving

Our main competitor has double the keyword density on their homepage - a fair point though and I will as a result reduce the occurence of this phrase and see if this has an impact.

I am seeing spam in search results for #1 placements for competetive phrases which is a first since I have started in 2008 - i'm thinking that we might just have to ride this out until Google fixes the algorithm or forces us to survive on adwords like so many other effected companies... Although it seems Penguin has hit us, we don't have the link profile for such a hit.

Regards

Andy

[irvingw]

on page over optimization for gift and gifts

[SmithyWhiffy]

Thanks Adam i'm suprised we were hit by penguin and we don't really try to get links to be honest and concentrate on creating content. Our PR went to 0 from 2 after the Penguin update, we emailed google for reconsideration and the PR returned but not the rankings

I've noticed even today that lot's of our products which were put on in 2008 when we set up have the almost duplicate metatags and descriptions so I am going through the time consuming task of updating these.

Thanks for your time and the link I will take a look and get back to you!

[AdamThompson]

I did a quick overview of your backlinks. You're not doing too badly on having a natural mix of anchor texts, but it looks to me like maybe you've relied too much on blog comments and forum sig links on websites that aren't topically relevant to your website. That would be my theory, anyways.

You may find this article useful: http://www.searchenginejournal.com/10-types-of-unnatural-link-building-tactics-10-quality-alternatives/44287/

[SmithyWhiffy]

Hi Adam

We were really hit by the Penguin update approx end of May / Early June.

Our site is www.keepitpersonal.co.uk

Thanks!!

[AdamThompson]

Were you hit by Panda, by Penguin, or by both?

What is your site URL?