Google Results Title Tag HELP
-
Can anybody tell us why Google changes your title tag in the SERP?
If you check out the below link or type in 'days inn', you will see the 2nd result for www.daysinnrc.co.uk just says 'Days Inn' but on the actual site the title tag for this page is
'Days Inn UK | Days Inn | Daysinnrc.co.uk'
This has happened with another site too, does anybody know why?
Thanks
-
See Matt Cutts explanation here http://www.youtube.com/watch?feature=player_embedded&v=NlJiLDn9-38
Personally im seeing titles change in a number of instances:
- Title might be too long (doesnt fit in SERP snippet)
- The same keyword/s used multiple times
Ive also noticed that the replacement titles, which appear to be fairly random do seem to have patterns:
- The replacement title usually appends the domain to the end i.e. Red Widgets - Widgets.com
- The replacement title seems to use a word/phrase from one of the following: breadcrumb, h1, url
Its interesting to note that a) the original title will still help rankings as normal for the keyword in the title b) theres no real explanation of what a 'better' title is i.e. do the revised titles inc CTR?
-
Yeah - I would suggest a more optimized page title. You have 'Days Inn' duplicated twice.
-
Google have said that if they will change title tags to something more relevent if yours isn't quite doing it for them. This came as part of an algorithm update back around May 2012 I think it was.
Look at what they changed it to and think about re-writing yours
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tag Clouds in Google Despite Canonical Links for Single Tags/Articles
I am frustrated to see a lot tag clouds in Google even though I programmed my tagged pages to display a canonical link to the linking article if the is only one result for the tag cloud. The goal to to make sure that the article, which is of better quality than the tag page, ends up in Google without a bunch of thin tag pages getting in there. For instance this article should be in Google and this tag should not be because that tag has a canonical URL for that article. I do not have a lot of experience with tag cloud SEO because I prefer to limit such pages to categories, but I have found tag clouds to be important for aggregating information for specific issues, people, or places that are not already a site category. Some tags I have used to power social media pages that update automatically from RSS feeds for their related tag archives. That is quite useful for pages like that. Should I start using Meta noindex for those instead of rel canonical? I have already done that for author profiles because author profiles get a lot of on site links compared to individual articles because my gridviews use javascript for paging. The same is true for the tags, so if a tag is tagged in 30 articles it will have links from 30 articles but if those articles are not in the latest 20 for that tag only the latest 20 will have links back from the tag archive. I also suspect having a lot of tag pages with little content to negatively impact my indexing rate. I will see a number of recent tag pages added before new articles.
On-Page Optimization | | CopBlaster.com0 -
Avoiding Duplicate Title Tags and Duplicate Content
Hi - I have a question on how to both avoid duplicate title tags and duplicate content AND still create a good user experience. I have a lot of SEO basics to do as the company has not done any SEO to this point. I work for a small cruise line. We have a page for each cruise. Each cruise is associated with a unique itinerary. However the ports of call are not necessarily unique to each itinerary. For each port on the itinerary there are also a set of excursions and if the port is the embark/disembark port, hotels that are associated. The availability of the excursions and hotels depends on the dates associated with the cruise. Today, we have two pages associated with each cruise for the excursions and hotels: mycruisecompany.com/cruise/name-of-cruise/port/excursion/?date=dateinport mycruisecompany.com/cruise/name-of-cruise/port/hotel/?date=dateinport When someone navigates to these pages, they can see a list of relevant content. From a user perspective the list I see is only associated with the relevant date (which is determined by a set of query parameters). Unfortunately, there are situations where the same content is on multiple pages. For instance the exact same set of hotels or excursions might be available for two different cruises or on multiple dates of the same cruise. This is causing a couple of different challenges. For instance, with regard to title tags, we have <title>Hotels in Rome</title> multiple times. I know that isn't good. If I tried to just have a hub page with hotels and a hub page with excursions available from each cruise and then a page for each hotel and excursion, each with a unique title tag, then the challenge is that I don't know how to not make the customer have to work through whether the hotel they are looking for is actually available on the dates in question. So while I can guarantee unique content/title tags, I end up asking the user to think too much. Thoughts?
On-Page Optimization | | Marston_Gould1 -
Title Tag issue
Hello, This is a weird one. I am hoping someone can point me in the right direction. A couple months ago, we updated trinitypower.com and it was back then that I first noticed this issue, but because the home page title tag was okay and contained the primary terms for that page, I told myself I would circle back. The problem is that even though Google crawls the site everyday, it does not update the title tag text in it's index. Google: "Trinity Power Rentals" and you will see the title in the index as "Trinity Power: Temporary Power Rentals". Go to trinitypower.com and view source. You will see the title tag in the code as "Temporary Power Rentals - Trinity Power" The desc tag has been updated correctly, but I can't figure out why not the Title tag. You can look at the cache version in the index of Google. It is showing the latest version of that tag, so I really do not understand what has happened here. I am using WP Super Cache... maybe a conflict with that? I have dumped it's cache numerous times though. Please let me know what you think. Thanks, Jarrett
On-Page Optimization | | TrinityPower0 -
Joomla Home Page Title Tag Issue
I have got a site that requires to have a custom title tag for its home page (primarily). Its using Joomla 3.3.1. I am not using any SEO components as of now. I have checked the the global configuration, It has Polymer Resources as the site name. I am also attaching copy of the Menu Manager>Main menu> home I would like to see the Home Page browser Title to read: Custom Engineered Plastic Resin | Polymer Resources But my current settings does not let me change the home page title. Any help in this regard will be highly appreciated. Thank you in advance 7yfHVw0.png KzouLB7.png
On-Page Optimization | | ArthurRadtke0 -
How can you activate the 'Results From' internal search bar on Google SERP?
Hi There, I am hoping someone can advise me on getting the 'Results From' sitelink to display for my site on the Google SERP? I have searched far and wide for the answer with no luck. I'd really appreciate your advice. Thanks! Internal_Search_Google_SERP_zps75a5383e.jpg
On-Page Optimization | | tmg.seo0 -
How to find google indexed pages
I can't find where the # of indexed pages are on my google analytics. I tried the instructions below, but the index status was not an option on my dashboard. View the Index Status page: On the Webmaster Tools home page, click the site you want. On the Dashboard, click Google Index, and then click Index Status.
On-Page Optimization | | SoftwareMarketing0 -
Would adding a line break tag into the product name affect SEO ranking and Google's ability to read the entire title?
Our client would like to include a link break so that part of the product name always showed up on a second line. Would this affect how Google bots crawl the product name? Would it also affect how Google would show the product name in a search result page? Thanks!
On-Page Optimization | | BrandLabs0 -
2 canonical tags on the same page
When using the 'on-page optimizer' tool, I continue to get the same recommendation on every page to only use 1 canonical tag on the page. I'm not sure why there are 2 tags on each page in the first place so I don't know how to remove the one that's not needed. Our site is on a WP blog and a sample page to view the source code would be: http://www.shilohstreet.com/blog/is-flipping-houses-smart-real-estate-investing.html Does anyone know why this is happening, how to fix it and/or if I should even be concerned with it? Thanks!
On-Page Optimization | | shilohstreet0