Does Penguin Help Negative SEO?
-
With negative link targeting seeming to become more and more of a ‘standard practice’ for more and more agencies and freelance SEOs (I, for one, have had to use the disavow tool far more than I ever thought I would) and the fact that there are more “link building services” that really only build ‘crap’ links than there were when that type of link building worked, I am honestly a bit afraid that Google is really just pushing SEO’s to the ‘dark side’ or at least handing black hat link builders a great tool for bringing down the competition. I had one SEO actually say to me “If my client can’t recover than at least I can target everyone that jumped ahead of them and only spend around $300 on bad link building”. This came from someone I NEVER thought would say anything of the sort and really got me to thinking’ “will this be the future of SEO?” I know the answer is no but still, it seems more and more people are just throwing their hands up and targeting competition rather than working on their own websites and with updates like Penguin I am afraid that more of my time will be spent disavowing links than building them.
-
Thank you! I suppose I was just really ranting. I shouldnt let this stuff get to me
-
I think it largely depends on the industry you are in. The important thing to remember is that SEO is a long term strategy and therefore a long term commitment.
Google is always looking to refine its searches and it will get to all industries and those who are spamming will eventually get penalised. As Penguin 2.0 has only just been released, give it a few days and you will see the true effect of it. Keep the faith (even though its hard to sometimes!)
-
My idea behind it was not to loose any time and effort about it. Anyone can go online and buy thousands of links from various sources for little or no relevant amount of money at all. Google simply devalues those links and allows us to work our best to create a healthy link profile, where we promote services, provide good content, research, helpful articles and such, thus garnering links from a various selection of sources. We had an issue with one website which was hit by a ton of spammy links from some bookmarking services. No action was taken. Seems a bit wrong to waste time and money on something you cannot control perfectly. After all, you can use the disavow tool if you wanna do something before anything happens, but I wouldn't recommend it.
-
I hope that is the case Thanks for responding.
-
Hello! It isn't a clear cut answer on it. For example, Penguin 2.0 hit a day ago. Some of the sites I managed saw decreased rankings, while some shown increased. Some of them were hit by what it seems is spammy links created for them, but some have not. I am really into believing Google simply ignores these spammy links as they are not real, they do not poise any real threat, show no real relevance and that's it!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Auto-generated, weird, long URLs? Or possible hacking? Help needed.
Good afternoon, Moz. My team and I are a bit stumped. We are getting ready to send out reporting and discovered that we are getting hits on a few very odd landing pages. We build our websites and we never made this URL: https://eaglehearing.com/Home/gclid/ EAIaIQobChMIo_K0t8T_3QIVg81kCh1NQAKIEAEYASAAEgJajfD_BwE There are around 7-10 variations on these weird URLs pulling up in our reports for two different clients now. Do you think we got hacked?
Industry News | | TaylorRHawkins1 -
SEO Strategy Report Structure
I am looking to get a structure for an SEO strategy document. While I understand that the specific tactics that you will used will vary significantly from project to project I would love to get my hands on a document that has heading that should be covered off in an SEO strategy report. Any help is very much appreciated. Thanks
Industry News | | cbarron0 -
Anyone use a white label SEO company?
I work on my own and beginning to get more clients than I can handle effectively so this is my first look into outsourcing some of the work. Does anyone have a good resource for white label SEO? Do you have any experience with the following? Others? Sky Diamond Media
Industry News | | Masbro
Webimax
Imprezzio (local)
Posirank
OrangeSoda
Profit By Search0 -
Website ROI for organic SEO
A potential client would like to see published industry reports on ROI for SEO projects before they commit to doing. Please could you point me to some credible industry reports that shows the direct impact of organic SEO. I think that it would help if this report had organic click through rates, an increase in organic traffic as well as ranking info. if available. Thanks.
Industry News | | a-b-c0 -
How do you learn SEO effectively, with so much information out there
I’m reasonably new to the SEO market, but I find it hard to keep up with all the information that comes out daily. I not always sure what to believe or who for that matter present company accepted (SEOmoz). But I’m sure I am not the only one who finds this difficult, does anyone know of accredited courses in SEO / Internet marketing, in the UK or distant learning that could give me a very good grounding. Or if anyone just has some good ideas on how to take all this information in, I would very much appreciate their views. Regards Kevin
Industry News | | Kevin01300 -
Where do i find Local SEO Clients?
Hey, So i've been doing SEO for a while now and know a lot of tactics and a lot of ways to get my/others sites hire. I know good software (and have that software with full licenses and know the methods to use it in whitehat ways that will work well), internal content linking, title/description, webmaster tools (both google and bing), sitemaps etc... I have clients and my own sites that i have managed to get high in google, as well as my own local site that is number 1 in Google for my hometown + SEO, but that only gets about 80 searches a month and gets me very little if any phone calls a week. I've also just ordered 250 high quality business cards, that i spent ages designing to look awesome.. If these work well i'll print some more and stick all over the place... I currently have 2 local clients, 1 is a local web agency who every client they have they pay me a specific amount to boost that company in Google and the other is just a family friend who pays me a small amount a month to build links for him. I'd like to have 10-15+ clients all on my payroll with a nice amount of income that i can live off. I just finished full-time school and am just coming into the big wide world and have for paid for my new laptop, desktop, 2 monitors, SEO software licenses and SEOMoz account from niche blogs, software and SEO coaching and such.. I've built a brilliant online portfolio for people and have had a lot of great feedback from online clients. But i can only earn around $10-$110 per online client for SEO and around $8/hour for coaching... I'd like to be able to make that a LOT more. I do web/graphic design as well and have built a nice portfolio for that as well. So back to the main question, how did you and how do i get local clients? Thanks!
Industry News | | pompano210 -
Google Releases Penguin Update 1.1
So what affect is this playing on you guys? http://searchengineland.com/google-pushes-first-penguin-algorithm-update-122518 It was not to nice to me... Why over the holiday Google, why!? -Chenzo
Industry News | | Chenzo0 -
Starting an SEO Business - Stuff you need - HELP
When you started your SEO Business what software do you use to give information to your clients? How did you decide what to charge for your services? What services do you offer? Best tools to use? Any other information you think might be relevant? Thanks ahead
Industry News | | paulbaguley0