Linking strategy between my websites
-
Dear all,
I am quite new in SEO and I am very confused about linking strategy.
I have several websites proposing proofreading services in French and I don't know how to link them together so they get the best chance to have a good ranking.
What strategy would you suggest ?
Thanks a lot for your help,
Yafiz
-
Thanks Joel and Richard for your answers.
You make me wondering whether my strategy is good.
Here is the strategy : I have a website about proofreading service in wordpress. I have other domains whose name are my critical keywords. I was planning to copy/paste my main website on the secondary sites and obviously to change the content to avoid duplicate content (but wordpress template and design will be exactly the same on all the sites).
Once this is done I was planning to link the websites together.
Is there any risk of being classified ''black hat'' by Google ?
Thanks a lot,
Dan
-
I would be careful. When you say "multiple websites" a few alarms go off in my head. You definitely don't want to get in trouble with duplicate content.
Also with multiple websites you might have a content issue. Why don't you put all of that content in one place and condense everything to one website.
-
Ok well i will start by telling you that make sure that the sites are not the same code, just a different domain. Google looks for that and its considered "Black Hating". But say they are different it will all depend on the page rank of each site. Too get the best results use multiple links (IE: I build websites for my customers and when i do i put my site link at the bottom, but within my site i also link back to them.) This is were it gets tricky to get the most for the link say I build a roofing website for someone. My SEO company has nothing to do with roofing, but i do websites so i would build a page that give some info on the clients site. Like what they had in mind when we built it and so on.
But linking from one to other will not do much if your just put a link on the page, make sure the link is relevant to the page its linking too. Also i would put them within a blog or content.
Joel Newport
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need clarification on Linking strategy and whether I am doing more harm than good?
I wanted to get an opinion of whether a new strategy is wise or profoundly idiotic. Here is the scenario. We have a branded site that offers villa rentals around the world but we also have separately branded geo specific websites that focus on villas rentals at a specific destination meaning the villas are mutually inclusive on the sites but we try to differentiate them with different descriptions and markups. This is what we did. We have a magazine associated with the global company that posts articles 1 to 2 times a day and it is set up as a subfolder on the global website. The articles have revelant links to the global company landing pages as well as relevant villa pages. Additionally, we embed links to the geospecific websites as well if an article features a destination, topic or villa that is relevant to both the geospecific and global website. Moreover, In we have aggressively cross linked relevant keywords from specific villa pages (ie villa xyz on Barbados) to the magazine as well as to the root domain of the global website and other relevant pages. But we do not link the geospecific site back to the magazine or global site. Since we implemented this strategy, the rankings on our global site have dropped and the specific villa page on the global site (villa xyz on Barbados) has dropped precipitously for that villa xyz keyword. The complicating feature in all of this is that we have been launching new sites and fixes in the past month so I am not exactly sure what is the cause of the drop but I have a suspicion that the aformentioned issue may be a contributing factor. Any advice would be greatly appreciated.
Link Building | | Isle_Blue1 -
Links from my Own Blog to my Own Website and Link Scheme
Hi There, I use my own blog to give advices and offer information related to my business service. Of course in terms of SEO my blog is useful not only to expand my brand presence but also to acquire long-tail traffic. I use to insert a maximum of one link with a relative matching anchor text in every article of my blog pointing to my own webpage. Said that, the questions are as follows: Am I involuntarily participating in a Link Scheme with my blog? And If so, how many links can I send to my own webpage ? Shall I limit the number of links to a minimum? Thanks a lot for your advices.
Link Building | | Midleton0 -
Using sitewide links to improve link profile?
Hi Guys... When I look at my competitor's link profile, they often have thousands of backlinks. For example, one of our main competitor, he got 3,400 backlinks in total but only 80 referring domains. When I look at my link profile, I have around 50-60 referring domains, but hardly 80 backlinks. My question is, is it okay to get a few sitewide links (no-follow of course!) to get to the thousands backlinks? Or I will be able to achieve top rankings with my current link profile? Thanks!!
Link Building | | TheSEOGuy10 -
Link quality
Hi, Having read dozens of your blogs and found them highly informative, i have to ask a question. I am kicking oout our SEO company and have taken over the SEO myself with some excellent results. Our SEO providers tell me that links from any site (irrelevent of their DA) are good, providing they are comming from a relevant source. We are in the security industry and according to MOZ, we have a DA of 52. If i can get a link to our site from another company in our industry but they have a DA of 10, is this really beneficial for me? Info i have read in Moz blogs suggest it is n ot a good idea. Please help. many thanks Daddy Smurf
Link Building | | DaddySmurf0 -
Are you careful about linking back to sites that link to you?
Suppose that a trusted website added you to their recommended links page. Do you worry that linking back to them from a page on your site will diminish the value of the original link?
Link Building | | Charlessipe0 -
Are Non Followed links good or bad for my website?
I have 3,000 followed links and a 1,000 non followed links. The non followed links are from an advertising campaign. Do these hurt or help me? Thanks Ron
Link Building | | bsofttech0 -
Where are all the sites that are linking to me?
I need to compile a list of all the siters linking to my site, but my open site explorer analysis shows very few links. I know for certain that there are many many more sites linking to it (it's an academic site and there are links to it from a lot of academic directories). What am I doing wrong?
Link Building | | michalseo0 -
Mobile sites link strategies
Hi, I am working for a large mobil-site (+200.000 pages), to improve their SEO, and am trying to figure out the best way to set up a linkbuilding strategy for the site. The urls are very dynamic and often rather long so deep linking is difficult. Any input/ideas would be welcome 🙂 Jens Peter
Link Building | | jpndk0