Bad to have "As Seen on" links sitewide
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I've seen a lot of people saying that sidewide external links are a no-go. Does this also apply to links of a vanity variety? What I mean by this is "as seen on" links or links to awards given to the business? This intellectually seems okay to me, but I want to make sure I'm not shooting myself in the foot. Any evidence, case studies, anecdotal stories would be appreciated!
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Great, thanks all for all the resources and advice!
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Some more posts for you below as reference:
Are sitewide links bad for SEO
Whiteboard Friday - Sitewide, Reciprocal and Directory Links (Interesting Comments)
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Instead of linking out to these other companies on every page of your site, consider making one big bragging page on your own site and direct all of those links to that page.
That should leak a lot less pagerank, a lot less traffic, and allow you to tell the visitor what you want them to hear. You can then link to these other websites from this interior page.
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I had a Car Dealer Group in Virginia that gave itself a penalty because they had all of their websites (around 20) linked in the menu a couple times. Every time I removed them they would come back to the top of the search engines, and they would drop right back down when they added them back.
If you are worried about the site wides you could just nofollow them. I think Matt Cutts has a video on that.
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