Content of the Product Page
-
Hi Everybody :
how can you tell if the content on the product pages are accessible by google ?
please have a look at my product page :
http://www.fireplaceproducts.co.uk/stoves/aarrow-stoves/aarrow-ecoburn-defra-wood-burning-stove/
i used classes in product page to set the key features, construction ,...
i notices other companies done these as text and they get better ranks do you think that's the reason ?
also to test that i added the text exact same as the key features , construction ,... as additional information at the end of the product page , would you thin that would be considered as duplication ?
Kind Regards
Arta
-
Hi Arta,
Sorry, I was out for most of yesterday. And not quite sure what happened to the link. This is the tool I was referring to: http://www.webconfs.com/search-engine-spider-simulator.php
If you break your page up, you have basic information and cost at the top left with the image to the right - nothing wrong with that, but the buy button should also be in the Product Details up there at the top. As it stands, you have a price match and accessories before you get to it.
Then you have a big block of Special Offers. It is important to say if it comes with something free, but this doesn't look right at all. The heading for that (included free with this stove) is smaller than the product headings below. You need to box this off somehow and make it stand out.
Then you come to the drop downs and additional information. There is so much going on here - the use of the collapsable ones and horizontal tabs don't really work well together. Why not use all horizontal tabs? And I would get rid of any duplication you have in the Additional Information.
-Andy
-
Dear Andy
would you explain more about " with nothing where I would imagine it should be" ??
Thanks
Arta
-
Just one quick question !
why it says , canada in seo borwser when my server is in uk? does it matter ? can i change it ?
-
Thank you for SEO-brower , i started using it .will get them to index/follow .
already got the sitemap in GWT.
Thanks for description and keywords advice , such a confusing subject ! its not easy to find something to describe you , be comprehensible for users and use them to get indexed and ranked as high as possible !
Thanks
-
"how can you tell if the content on the product pages are accessible by google?"
Simple. Use seo-browser to see what is "crawlable" by a search engine bot. I have done this for the link you provided. Here is the result:
If you see it shown there, then Google can read it.
Secondly, make sure the product pages or folders are not blocked with any robots.txt rules, and that the page is set to "index/follow", which it currently does not look like they are, based off of viewing the page source.
Sumbit a sitemap to GWT with all the site URL's you want indexed.
As a sidenote, I found this on the page:
<title>Aarrow ecoburn stoves, aarrow stoves uk, ecoburn 5 7 9 11 stove</title>
Since the page is about "wood burning stove(s)" you will probably want to mention that in the descriptions and keywords. If you do get that page showing up in search results, that description could be a bit prettier. I doubt people will click on something that either looks spammy, or is something they cannot understand. Something like: "Fireplace Products UK offers a wide selection of Aarrow Ecoburn wood buring stoves for your home. Primary UK distributor of Aarrow stoves and ovens."
Page title should reflect the same. Right now, they all display the same info.
Hope this helps!
-
I like to use screaming frog or xenu. They basically crawl the links on your site and give you a report on the results. To put it simply, if pages do not show up in the results then Google probably wont either. Be careful though, the free version of screaming frog only crawls up to 500 pages.
You can also look at individual pages by typing "cache:[url]" into the address bar in chrome. This displays Google's latest index of the page. If it shows a 404 error then it has not indexed it - although this will often be the case with new products as Google just hasn't indexed it yet.
-
Thank Andy :
where would you imagine things should be ? would you give me couple of examples?
also would yo tell me what do you think about this website :
http://www.stovesareus.co.uk/all-stoves/multi-fuel-stoves/aarrow-acorn-4-view.html
ps. link to tool doesn't work
Arta
-
Thank you for quick response !
so my question was how you know if your content is visible and accessible by Google , is there a straight answer for that ?
buy now button is next to price , but when product has price match option and accessories that users can add buy now button is underneath all those choices , do you think when users have a choice of buying this product cheaper or add accessories before go to checkout buy now button should still be next to price?
you are right about reviews we tried but cant get so many of them !
-
Hi,
I picked up a tool seo-browser.com from this post http://moz.com/community/q/what-recommendations-do-you-have-for-the-seo-of-this-site#reply_237515 by David Kley
It's a bit like a Fetch as Google https://support.google.com/webmasters/answer/158587?hl=en
-
Hi Arta,
Andy has given you some good tips there.
I found the page a bit all over the place with nothing where I would imagine it should be, but in terms of what the search engines can see, have a look at this tool. It will help you understand what Google can see on the page.
-Andy
-
In terms of being seen as duplicate, yes but this content is essential - you can't get away from the fact the dimension / spec is the details and you can't change them, but what you can do is add more unique content to the page.
There seems to be a lot of manufacturers content on the page and I would assume that a lot of your competitors are using the same info - so this is where the duplicate worry would come in for me.
While this is quick and easy to use, its worth spend the time to add more unique content, and higher up the page the better.
You have Reviews section, have you been contacting previous purchases and encouraging them to leave a review - this will help to create unique content. If your using a shopping platform to create your store like shopify etc there are a lot of plugins to do this for you automatically so once set up you don't need to worry about it.
On a side note, it actually took me a while to find the buy button - it wasn't where I would of expected it to be, next to the price.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Weekly activities to get on page One?
I have a local website. Please let me know, what weekly tasks should be done to get on page One.
Link Building | | marknorman0 -
Can a page be penalised by Google but not the entire site?
I have recently given some content to another site for a link. When I originally checked the site, it was indexed by Google and seemed ok. However, when I tried to check that the catergory page that my content was posted on was indexed, I received and error message from Google, however the homepage is still being indexed by Google. Is that the sign of a penalty or not?
Link Building | | AAttias0 -
Should I offer our free eBook on its own page?
I work for an e-commerce website and we have written a super helpful eBook about one of the kinds of products we sell. The original idea was to offer it on the main page that we direct people to when they're shopping for this product, but it occurred to me that it might be better for link building and less cluttered if it has its own page. But we are concerned that link building to a separate page will not help with SEO for the main product page, which was the original goal. What should we do? Pros/cons?
Link Building | | cajohnson0 -
Domain Authority and Page Authority down - Change of Server
Dear All, Today I noticed that our page authority and domain authority is down, and the number of linking domains is also down. We do not have too many linking domains to our site, but at least one blogger link to us, with a very nice article about our site (since some months ago) and this link does not appear in the site explorer (follow link). This blog is well indexed by google, but impossible to see using open site explorer for some reason unknown to me; and two pages we helped, and they link also to us (follow links): their links appear in the webmaster tools, but not in the site explorer. Neither the blog nor those two pages were in the site explorer before, the links that were removed are from other sources (SEO analisys pages, automatic generated when I run a test by them, so I supossed not high quality links at all, not content related, we don't miss them). Our site was partially down for 1 1/2 day this week due change of server, from a shared hosting to a VPS. Now all pages are up again, and we are improving everything, working really hard (almost no sleep at all in two days). Could it also have something to do with the lower domain authority? How bad penalized google the time down of a domain? How long will we feel the effects of that? Listing published in our site are ranking exactly as before, but I am afraid this could change in the near future. Since the end of December (not directly related to my question), we do not have this nice snipped showing the main pages of our site, when we writte the exact domain name in google. At the time, we did not any change, and this did not affect the listings ranking (they even improved in some cases); we rank better for the main keyword, so the snipped changed, without other problems. So, the questions: Have made site explorer any change in the last days, to discard low quality links? Could be the lower domain authority related to the down time of our site? How long can be felt the effects of the down time in google results? Is it something that can be felt forever? =( Do you have any idea why google decides in some cases to remove the site links in the snipped? General question, I know it is not possible to answer it for any specific domain without looking at it. We would like to have those links again. Is there something we can do in order site explorer visit that blog I mentioned? I will try to crawl it using the dashboard to see what happen. Many thanks for your help! Daniel
Link Building | | te_c0 -
Same Page, Multiple URLS- Canonical tag? Redirect?
I just read this article about how google views multiple versions of the same page as different pages of duplicate content. My website, www.telikin.com currently has many versions of the home page. There is: www.telikin.com
Link Building | | Telikin
www.telikin.com/index
www.telikin.com/index.php
www.telikin.com/index.php/ All of these seem to be their own URLS, If i use the open site explorer tool to search for links pointing to these URLS, the www.telikin.com domain shows about 700 links, and the www.telikin.com/index.php shows about 63 links. My questions: Is my SEO suffering as a result of having these different pages? Does google realize that links pointing to www.telikin.com/index.php should count towards the seo of the www.telikin.com page? If this is hurting my company's website, how do I solve this problem? I am not versed as a webmaster, so I don't understand what the best course of action would be. Should I request that our webmaster somehow redirects all traffic from the other URLS to the main www.telikin.com URL? Should I be using canonical tags on all important pages? If i do, for example, use a canonical tag on the www.telikin.com page, will Google then know to send all link juice from the www.telikin.com/index.php page to the www.telikin.com page? We also have a Joomla blog that seems to duplicate pages many times over, but that is a problem that I will have to address another time. Any comments/suggestions are more than welcome. Thanks, Dave0 -
Page Rank, Domain Rank, Link Building....Oh my!
Hi Everyone, So I am looking into a couple of sites that we can use for press release distribution. Naturally, I am looking for sites that will improve our SEO (sites that have a high domain authority). I guess I am just trying to wrap my head around the whole domain/page authority and how it effects our SEO. So for example, I am looking at prlog.org. They have an overall domain authority of 91...sweet! Is this all I should be looking at when I am looking to place a press release, which will include targeted links using appropriate anchor text? If I drill down even further to the actual section that the press release will live on, which will be the security section of the site, the page authority is a 49. Is this what I should be looking at? Do I have to drill down even further and look at the page rank for the actual URL that my press release will actually live on? I am assuming since it will be a totally new page that the page authority will be very low. Is this correct? Should I be looking at a combination of the two? The page authority of 49 is pretty low but the domain authority is very high. What does this mean for my SEO and my links? In a nutshell I need to know what I should be looking at for SEO purposes, is it domain authority, is it page authority of the section the site will live on or is it the actual page that my press release lives on. Is it a combination? What would you do in this situation? Also, could you give me a little more insight into when a low domain/page authority can actually hurt you. What the threshold where you get no link juice or are actually penalized? Do you have any insight in the domain/page domain number that is considered not worth it? Thanks all! Pat
Link Building | | PatBausemer0 -
Link on a https page
Hi there, I have the opportunity to get a link on a https page.I can't see any page rank but it has lots of good links to the http url. How Google will value this link? any study? Thanks
Link Building | | montseyel0 -
Online Journal (Magazine) -- Past Issues pages
We're hoping to restructure the Past Issues pages for the online version of our twice-monthly medical journal. Right now the Current Issue page (sort of a truncated table of contents) gets replaced twice each month, when a new issue is available. The current location of for our past issues page is shown below: Home Page > News & Journals > Journals > American Family Physician > Past Issues Under Past Issues, there is a page for each year. 2011 - 2010 - 2009 - etc (back to 1998). Is there an advantage to putting all of the Past Issues on a single page? This would be 24 issues per year, which is just over 250 links on a single page and it would grow by 24 each year. I'll attach a couple of screen shots of ideas I'm considering. One is an expandable navigation using jQuery for each year, listing all Past Issues on a single page. The other is making the links to the 3 most recent issues available in the left nav across all Past Issues pages. Do you have other suggestions for how we might structure this? cydxG.png PDXT9.png
Link Building | | aafpitadmin0