Problem ranking page with a double name and an "&"
-
I have a client with a double name and a & like: Jones & Jones. I and using all in one SEO on a Wordpress site. Their home page is not ranking even though I have Jones, Jones & Jones and Jones and Jones listed in the keywords. Interestingly enough other pages where I did not list the home page rank when you do a serach for "Jones & Jones" I have not had this issue with other sites but have never had a name repeated and and & in between... any advice woild be appreciate.. I just signed up for a trial of MOZ...
-
Both Ryan and Linda have great answers for your specific issue.
As a new customer, I highly suggest signing up for our webinars that walk you through how to use the tools and real life examples with them.
-
When you say you have Jones, Jones & Jones and Jones and Jones listed in the keywords, what do you mean? In a keywords meta tag? That is not used by Google anymore. When you say "other pages where I did not list the home page", do you mean you do not use a keyword tag?
Neither a double name nor an ampersand should be a problem, though there might be a lot of competition for a common name. You could try the Moz keyword tool to see how difficult your term is to rank for.
-
Hi Alan. Welcome! I hope you get a lot out of your trial. As for the Jones & Jones problem, it could look like keyword stuffing to the search engines and thus the page may appear over optimized when it's meta keywords tag is, "Jones, Jones & Jones..." Etc. Imagine if a search engine saw the same behavior for a different word. It'd look like a spam attempt.
I would go through the site and minimize the business name mentions to something that reads naturally, delete the meta keywords tag (if anything it's a negative signal if not otherwise completely ignored by the search engines) and then submit Jones & Jones to a large number of business listing websites--local and otherwise--to solidly register the company as being named Jones & Jones. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking for keywords locally with multiple locations
If we have a company with multiple physical locations across multiple states, but selling the same products, what would be an optimal strategy? All local locations have been claimed, but the site is not coming up for searches with local intent. If the corporate site focuses on the "products", what is the best way to get that associated with the individual locations as well? When implementing json+ld, would we put the specific location on the specific location pages and nothing on the rest? Any other tips would be great! Thanks in advance,
Local Website Optimization | | IDMI.Net0 -
Should Multi Location Businesses "Local Content Silo" Their Services Pages?
I manage a site for a medical practice that has two locations. We already have a location page for each office location and we have the NAP for both locations in the footer of every page. I'm considering making a change to the structure of the site to help it rank better for individual services at each of the two locations, which I think will help pages rank in their specific locales by having the city name in the URL. However, I'm concerned about diluting the domain authority that gets passed to the pages by moving them deeper in the site's structure. For instance, the services URLs are currently structured like this: www.domain.com/services/teeth-whitening (where the service is offered in each of the two locations) Would it make sense to move to a structure more like www.domain.com/city1name/teeth-whitening www.domain.com/city2name/teeth-whitening Does anyone have insight from dealing with multi-location brands on the best way to go about this?
Local Website Optimization | | formandfunctionagency1 -
How to Get 1st Page Google Rankings for a Local Company?
Hi guys, I'm owning a London removal company - Mega Removals and wants to achieve 1st page rankings on Google UK for keywords like: "removals London", "removal company London", "house removals London" but have no success so far. I need professional advice on how to do it. Should I hire an SEO or should focus on content? I will be very grateful for your help.
Local Website Optimization | | nanton1 -
Search result page
I need an answer how google sees this page. if somebody searches in carhub.com , normally goes to http://www.carhub.com/Results.aspx?CarState=Used&MakeName=BMW&MakeId=ENKWD0M8TR7W&Location=Los_Angeles but pushes the webpage http://www.carhub.com/Results.aspx , User sees the webpage like these.. but not seen any title, description and h1
Local Website Optimization | | carhub0 -
Virtual Offices & Google Search
United Kingdom We have a client who works from home and wants a virtual office so his clients do not know where he lives. Can a virtual office address be used on his business website pages & contact pages, in title tags and descriptions as well as Google places. The virtual office is manned at all times and phone calls will be directed to the client, the virtual office company say effectively it is a registered business address. Look forward to any helpful responses.
Local Website Optimization | | ChristinaRadisic0 -
Our rankings are all over the place but mostly keywords are dropping
our rankings are all over the place but mostly keywords are dropping from 2-20 to 35 and over 51. it has been happening over the past 3 weeks but don't know what to look for. any advise is appreciated. stevesautorepairva.com . our other automotive website hometownetire.com seems to be doing better but do not know why. they are 2 separate businesses. Thank you very much in advance for any help. AqDQnRx
Local Website Optimization | | ifixcars0 -
Top Pages analysis showing wordpress site pages when it was in a subdirectlry
My word press site used to be at morganlindsayphotography.com/Wedding I moved my site from /Wedding to the root domain three years ago where it is currently at www.morganlindsayphotography.com. Top pages in the open site analysis are still finding ONLY my old pages, titles and posts that were in the /Wedding - which are not even on my site anymore. http://www.morganlindsayphotography.com/Wedding/ http://www.morganlindsayphotography.com/Wedding/2012/11/04/a-new-product-addition-to-weddings/ http://www.morganlindsayphotography.com/Wedding/2012/06/22/brittany-reis-jason-mcclaflin-tiffin-ohio-wedding/ http://www.morganlindsayphotography.com/Wedding/2013/10/06/andy-mallory-cleveland-ohio-engagement/ http://www.morganlindsayphotography.com/Wedding/category/weddings/ Does anyone know why this could be happening?
Local Website Optimization | | morganlindsaycole0 -
Ranking after switching to Wordpress
About 2 weeks ago we have switched our website and our blog to Wordpress (our website was about 400 pages) our blog was originally on Sgopify website (the blog was about 800 pages). One of the reasons we transferred all the blogs from our account on Shopify to our domain is because we were told that this will help our ranking. We switched everything in the last 2 weeks to Wordpress under the same domain name. The only thing that was changed are the URLs. We also did a 301 redirect however the dilemma we have now is not ranking at all although before the transfer we were ranking 1st or 2nd for certain keywords on organic search. Does anyone know why is this happening? Thank you
Local Website Optimization | | SinaKashani0