Display:None
-
Hi
I wanted to ask how Google perceives a page which includes display:none - but doesn't use this to hide content but will use it in other cases such as:
Is this dangerous to use in terms of affecting Google rankings?
-
If you just will display icons then it's OK. But it's dangerous to display text with display: none:
https://www.seroundtable.com/google-display-none-20626.html
https://support.google.com/webmasters/answer/66353?hl=en
https://youtu.be/7y-m_jiayLQ
https://youtu.be/B9BWbruCiDc
https://www.seroundtable.com/google-hiding-content-17136.html
https://www.seroundtable.com/google-hidden-tab-content-seo-19489.htmlBecause hiding text give "less weight" and you may get into trouble.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Date Display
Hi Mozers, Is there any benefit of having the date that the content was updated displayed at the very top of a content page rather than at the bottom? Would this impact our EAT? Thanks,
Intermediate & Advanced SEO | | yaelslater0 -
Validated pages on GSC displays 5x more pages than when performing site:domain.com?
Hi mozzers, When checking the coverage report on GSC I am seeing over 649,000 valid pages https://cl.ly/ae46ec25f494 but when performing site:domain.com I am only seeing 130,000 pages. Which one is more the source of truth especially I have checked some of these "valid" pages and noticed they're not even indexed?
Intermediate & Advanced SEO | | Ty19860 -
Best SEO Practices for Displaying FAQs throughout site?
I've got an FAQ plugin (Ultimate FAQ) for a Wordpress site with tons of content (like 30 questions each with a page full, multi-paragraphs, of answers with good info -- stuff Google LOVES.) Right now, I have a main FAQ page that has 3 categories and about 10 questions under each category and each question is collapsed by default. You click an arrow to expand it to reveal the answer.I then have a single category's questions also displayed at the bottom of an appropriate related page. So the questions appear in two places on the site, always collapsed by default.Each question has a permalink that links to an individual page with only that question and answer.I know Google discounts (doesn't ignore) content that is hidden by default and requires a click (via js function) to reveal it.So what I'm wondering is if the way I have it setup is optimal for SEO? How is Google going to handle the questions being in essentially three places: it's own standalone page, in a list on a category page, and in a list on a page showing all questions for all categories. Should I make the questions not collapsed by default (which will make the master FAQ page SUPER long!)Does Google not mind the duplicate content within the site?What's the best strategy?
Intermediate & Advanced SEO | | SeoJaz0 -
EComm Sites that Don't Display Pricing
I've got a client that only shows pricing if a user is logged in - they're B2B and only sell at a wholesale level. The site is massive, has been around for about a decade, and has had an active SEO campaign for years. They've been losing ground on top ranked keywords, primarily in the 1-2 spots, rest of the first page remains strong and actually improves regularly.My hunch is that Google recognizes the inability for anyone to make a purchase on the site. As a result, they're realizing that the searcher intent doesn't match the actions that can be taken on the site and are bumping them down. Has anyone seen a similar situation or have any evidence to suggest my hunch is correct?
Intermediate & Advanced SEO | | LoganRay0 -
Google displaying SERP link in Japanese
A chamber of commerce site near me has Google displaying their link in japanese characters when they search for them by name. If you google Eastern monmouth chamber of commerce, you will see this. The site is emacc.org. Can anyone tell me what might cause this or how to resolve?
Intermediate & Advanced SEO | | jeremyskillings0 -
Hide and display iframes on different devices
I have an iframe on my website, I'd like to hide it when a user is browsing with a mobile device and display a different one for that user (which will be hidden on desktop). Is it possible that Google views it as cloaking? does it qualify as hidden content?
Intermediate & Advanced SEO | | OrendaLtd0 -
SERP display switching between normal meta description and 15+ items
The site, www.myrtlebeach.com has been having an issue with the way it displays in search results for the keyword "Myrtle Beach hotels". It is showing as a bulleted/itemized list similar to what's mentioned in this Moz article I'll begin with a little background. When I started working with the site it would display in SERPs as: Myrtle Beach Hotels - Reviews, Deals, & Photos - MyrtleBeach.com
Intermediate & Advanced SEO | | Fuel
www.myrtlebeach.com/hotels/
70+ items - Compare Lowest rates & see reviews on Myrtle Beach Hotels
from $76. Holiday Inn Club Vacations Myrtle Beach - South Beach offers a ...
from $27. Located among the south end Myrtle Beach hotels, Holiday Sands ... We did not want the site showing as an itemized list with 70+ items. We wanted it to show with the meta description we provided.
Our first attempt at getting the SERP to display our normal meta description was to simply change the meta description. That didn't work. Our second thought was to use pagination to reduce the number of items on the page. A few days after we implemented pagination we saw our normal meta description displaying in the SERP. Shortly after that we saw the SERP had reverted, but this time was showing 15+ items rather than 70+. This is when began seeing the SERP display change between a normal meta description and 15+ items. In another effort to stop the 15+ items from displaying in SERPs, we added relevant blog content like "Top 10 Oceanfront hotels" and "Best Kid Friendly Hotels" to break up the hotel listings on http://www.myrtlebeach.com/hotels/. Again, our normal meta description displayed in the SERPs for the next few days, but shortly after reverted back to 15+ items. Since then we have been seeing the SERP switch between our normal meta description and 15+ items with no rhyme or reason. Because our listings are not using , I'm not really sure why the site would be displaying this way. Since I have been regularly monitoring the SERP for the keyword "Myrtle Beach hotels", myrtlebeach.com/hotels/ has ranked as high as 5 and as low as 10. I open an Incognito Window and I take screenshots almost daily. I then record how the site was displayed in the SERP and its rank. I also look at organic visits and a Value Per Entry metric I've created. (I looked at Value Per Entry to determine if someone seeing 15+ items was more apt to convert) Average Visits on days with a normal meta description - 182
Average Visits on days with itemized 15+ description - 174 Average Value Per Entry on days with a normal meta description - 131
Average Value Per Entry on days with itemized 15+ description - 120 Average Rank on days with a normal meta description - 7
Average Rank on days with itemized 15+ description - 6 This data shows that performance is better on days when the normal meta description is displayed regardless of rank. I have linked 2 screenshots for reference. The 2-6-14 screenshot shows the SERP display with 15+ items and the 2-7-14 screenshot shows the SERP display with the normal meta description we provided. My questions are:
1. How does Google determine if a site should display in SERPs with an itemized or bulleted list?
2. Is there something else I need to change on myrtlebeach.com/hotels/ to prevent it from displaying in SERPs with 15+ items? m4znToY PRdDXZf0 -
Star ratings in rich snippets not displaying
Hi all, I have a site where star ratings are being used in rich snippets. Up until about 8 weeks ago these were displaying in SERPs as normal. They have since stopped being displayed in SERPs even though Google's Rich Snippets testing tool says that the markup is correct and they display within the test tool environment. I'm just wondering if anybody else has had the same problem and if there's a solution? Thanks, Elias
Intermediate & Advanced SEO | | A_Q1