ECommerce Website Internal Links
-
We run an ecommerce website... approx 8K products.
When using the page grader, MOZ tools consistently tell me that I have too many Internal Links on the page.
These are caused from our fairly large menu system, and probably from the sub-category links on the category landing pages as well.I was reading an article that mentioned a no-follow on these Internal links would not really solve the "Too many internal links issue", so wanted to check if anyone has ideas or should I just dis-regard this MOZ suggestion that there are too many in this type of environment?
-
Thank you both for the information.
All the best.
-
Agree with Chris. It's more of a recommendation. If you have a low authority site, you might want to take a look at the volume of links. Like if you have 500-1,000 links per page that might be a bit much. But natural navigation menu links are nothing to worry about.
The old directive of "don't have more than 100 links per page" is kind of old, but worth remembering as a heuristic, but don't limit yourself to that if you have a good UX.
-
Hello,
If your links are from the navigation don't worry about having too many internal links. The Moz tool is more of a suggestion and will not differentiate between navigation links and other on page links. Ultimately you do not want to have a page that appears as an internal link farm, and search engines will distinguish between navigation and other links.
Hope this helps, if you have more questions just ask.
Chris
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Website Refresh - Lost Rankings
Hi, we refreshed our website a few weeks ago, with a new design. The structure has changed and pages do have new URLs. But the content, meta titles, etc have stayed the same and I have put 301 redirects in for all of the new pages (using the redirection plugin in word press). I have found that pages which ranked in the top 3 in the past are now nowhere. The page authority also shows as 1 for all of the pages. Is there something we should do to get the rankings and page authority back? Many Thanks
On-Page Optimization | | danieldunn100 -
Over-Optimized Website
I'm looking for advice for what you would start with if you were working on a website that was extremely over-optimized for 1 keyword. So, for example, I'm going to pretend this client is a dog trainer in Toronto (I can't publicly post the URL). I've read places that having exact-match anchor text links to inner pages in the footer of the site can cause problems and removing it has resulted in big ranking jumps. I'm looking to see if there are other big items that you would tackle first if this was your client. Some examples of things the site has: There is a page for dog training under their Services menu. However, internal links on their site link "dog training" to both the homepage and to this service page. Is that going to cause issues? The anchor text for internal linking is almost always the exact same word - "Dog Training". There is a banner that goes across the top of the site that appears on every page that says "Dog Training Toronto". I'm guessing I should remove that. Would the same keyword being overly used on every page cause confusion? Almost every image on his site is saved in the format "Dog Training Toronto". I'm looking to see if anyone has general tips on where to start with a site that has been over-optimized for 1 keyword. He actually has a ton of good content on his blog that gets a ton of traffic (because it's actually useful) so it's not that his content sucks - it's just been overly structured and SEO'd to death. I found a few articles on this but other than the footer advice I didn't find too many case studies of others that have run into this issue and done a few steps that actually worked.
On-Page Optimization | | ImprezzioMarketing0 -
301 redirects. If new website is a different business does it still send link authority?
Hi Guys. I'm a music producer and studio owner. I want to start a new business for online music mixing. Instead of starting from scratch I want to use a 301 redirect from my previous site that has built up a little authority over the years. However, the old site is purely for my music studio, there is no mention of online mixing services. Will Google consider this 'odd'? Pass less link juice? Or perhaps pass no authority at all if Google 'decides' the 2 business are unrelated? Cheers in advance guys. Isaac.
On-Page Optimization | | isaac6630 -
Internal Linking - Same page
Is there any benefit in internally linking back to the same page? I have no other relevant pages in the site I can link to so wondering if it's worthwhile to use anchor text to link back to the same page?
On-Page Optimization | | Will_Craig0 -
Link Building
I have to be doing something wrong. I have been trying to get homes for sale in Casa Grande AZ, and Casa Grande Real Estate to rank well in google. However, I am dropping in rank. What am I doing wrong http://azbestlistings.com/casa-grande-az-real-estate-homes-for-sale-in-casa-grande-az
On-Page Optimization | | sansonj0 -
Ecommerce: content on category pages
I have to optimize some online Shops and after Panda I really don't know what to think about thin content on product overview pages anymore... used to be that we could improve our rankings easily just by adding 1-2 sentences on such a page. This always worked for non-overly competitive terms. Now It feels like it doesn't work any longer, but I couldn't put my finger on it and I don't have the resources to test. Here's an example of what I mean: http://www.geschenkidee.ch/wandtattoos/aus_aller_welt.html
On-Page Optimization | | zeepartner
I would add max. 3 lines of text directly over the product thumbnails. What do you think? Is it worth adding some text on a product overview page or do I not even have to bother post-Panda?0 -
Duplicate Links
Hello, I am entering sitewide navigation that will go to primary seo pages. This is really for usability, not for link juice. I'm wondering if I should still link to these very important pages in my index page's content. Or if I should consider those navigation links strong enough. If I did link in the content, then I would have more than one link to the same page on my home page. Thanks Tyler
On-Page Optimization | | tylerfraser0 -
Link cannibalization
My on page report card gives me an "A" in every category but "link cannibalization". The key word is I am targeting is "home care". It says my links to "home care blog" and "in home care agency locator" are cannibalizing my home page. Am I indeed causing problems by using these modified versions of the keyword? Also is it okay to have the link "home care" for the home link in the main navigation bar? Thanks
On-Page Optimization | | mmaes0