Organic keyword ranking drops across the board?
-
Howdy Moz,
I have noticed a common anomaly across the majority of my client accounts (see attached image).
Have lost thousands of organic keywords worldwide? (no loss in UK rankings though which are the ones that matter)
Has there been an algo update?
Seems strange.
Thanks,
Joshua
-
There seems to have been significant movement in the SERPs around November 10th in the US (which could have hit the UK a couple of days later, although I have no data to support that). Unfortunately, we don't have much in the way of details or confirmation right now.
Are you seeing any specific pattern in the loss? I'm not quite sure I understand what the graphic is showing.
-
This might not be affecting you or your clients, but there is a Google bug which is sinking results in SERPs if the page has an embedded video. Details here.
Is this the behaviour that you're seeing?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage Ranking For Service Keyword (KW Cannibalisation)
Hi All! I will try and keep my question brief, any advice is greatly appreciated. I have a client that is a well establish coach hire company, naturally their main priority is to be ranking for 'coach hire' in their surrounding area. The homepage and /coach-hire/ page - both appear to compete against each other in the search results. The homepage is positioned higher up the rankings, it also has historical backlinks with anchor text relating to coach hire, whereas the /coach-hire/ page doesn't have all that many backlinks. The company has a few services that it offers through it's website - Coach Hire, Coach Day Trips & School Bus Services. The Day Trips and Bus Services pages rank well for their respective keyword. My question therefore, is - should I focus on making the homepage the best page for the 'coach hire' term and forget about trying to get the /coach-hire/ page to outrank the homepage? If so, what's the best way of doing this in terms of what happens to the /coach-hire/ page? Any advice is greatly appreciate and if you need any other info, just let me know. Many thanks, Gareth
Intermediate & Advanced SEO | | meowth240 -
Why rankings dropped from 2 page to 8th page and no penalization?
Dear Sirs, a client of mine for more than 7 years used to have his home page (www.egrecia.es) between 1st and 2nd page in the Google Serps and suddenly went down to 8 page. The keyword in question is "Viajes a Grecia". It has a good link profile as we have built links in good newspapers from Spain, and according to Moz it has a 99% on-page optimization for that keyword, why why why ??? What could I do to solve this? PD: It has more than 20 other keywords in 1st position, so why this one went so far down? Thank you in advance !
Intermediate & Advanced SEO | | Tintanus0 -
Keep ranking homepage for target keyword, or switch to another page?
Hi Moz Community! I've researched Moz to find the answer to this question but nothing for my situation. I'm hoping some experienced SEOs can help me out. Here's the situation: I'm up against some fairly stiff competition for my main keyword - the front page is dominated by major manufacturers with high brand recognition and loads of money, where as my client is a much smaller manufacturer trying to compete. However, their DA is only 37-53 so not impossible to outrank... just many links and a significant advantage. We've honed in on a keyword that still drives good traffic, that's a great term to drive paying customers, and that we can get competitive with. My strategy was to attempt to rank my client's _homepage _for this term, rather than a specific product page, as I knew that they'd have many more links and social shares of their main site. (I've been successful with this strategy before). We've risen 60+ positions for the keyword in the past 3 months, to position 12, but we seem to have plateaued for the past month. We're ranking in top 5 positions for a number of our other keywords, so I know we're trending well. However, I'm concerned that despite our quick rise to #12, I may have made a seemingly fatal decision to rank their homepage for our target keyword term. After we had plateaued for a while, I did a more thorough side by side comparison and found that 8 out of 10 competitors on the front page have 2 main things we don't (and can't, because we're ranking the homepage)... 1- The keyword in the url (they're ranking for product pages, i.e. homepage.com/keyword-here/) 2- Their keyword comes first, or early in the meta title. Ours is _supposed to _, but as you know- Google can do what it likes with your homepage title as it's your brand, so they've put our company name- _then _the keyword we added in the title. e.g. Our Company | The Term We're Ranking For We've done a lot of work, and gained many reputable, high quality links, and we did see a significant rank increase across all our pages. My question is- did I shoot myself in the foot? Or is ranking the homepage still viable in this situation? If ultimately this is going to be impossible to get in the top #5 spots, what can I do to fix it? We've already gained a PA of 38 on the homepage from our work. Or would you let it go and just keep working at it, expecting that eventually we'll break onto the front page? Thanks in advance! Let me know if you need more info. I tried to be general with terms/site for my client's sake.
Intermediate & Advanced SEO | | TheatreSolutionsInc0 -
New URL Structure caused virtually All rankings to drop 5 to 10 positions in latest report ?.. Is this normal
Hi All, We changed out url structure on our website to both reduce both the size of our category url structure (reduce the number of layers '/ ' ) and also to replace the underscores we originally had to hyphens... We did this during a new site design. Anyway we relaunched it a week ago. We did the 301 redirects from old to new , new site maps etc, and the latest moz ranking report is showing most of them dropping 5 to 10 positions i.e from 3rd to 10th etc... Is this something to be expected , and then it should recover or should this be telling me alarm bells. I would have expected not such a negative shift in all my rankings ?.. Anyone thoughts of this would be greatly appreciated... thanks Pete .
Intermediate & Advanced SEO | | PeteC120 -
Change in sitemap from XML to PHP caused to lose all organic rankings
Hi MOZers, I need some advice for my website: http://www.scorepromotions.ca/ I recently changed the sitemap submitted to GWT from http://www.scorepromotions.ca/sitemap.xml to http://www.scorepromotions.ca/google-sitemap.php I deleted the previously submitted XML sitemap from GWT on Friday & submitted the PHP sitemap on the advice of our developer. On Saturday, I noticed that all our organic rankings disappeared. So, I changed the PHP sitemap back to XML sitemap on Sunday. I am hoping to see my organic rankings recover to previous levels. Does anyone have any advice or experience to share about this issue ? Ankush
Intermediate & Advanced SEO | | ScorePromotions0 -
Flash site ranking well for a competitive keyword
Hello Mozzers, Thought we'd get the group's opinion on this: This site (power lead generation) is ranking for the keyword "lead generation" on Google.ca at the 5th position organically . It's performing even better than some of the better optimized sites with more content related to this keyword. Any input would be appreciated. Cheers, SEO5..
Intermediate & Advanced SEO | | SEO5Team0 -
Page URL keywords
Hello everybody, I've read that it's important to put your keywords at the front of your page title, meta tag etc, but my question is about the page url. Say my target keywords are exotic, soap, natural, and organic. Will placing the keywords further behind the URL address affect the SEO ranking? If that's the case what's the first n number of words Google considers? For example, www.splendidshop.com/gift-set-organic-soap vs www.splendidshop.com/organic-soap-gift-set Will the first be any less effective than the second one simply because the keywords are placed behind?
Intermediate & Advanced SEO | | ReferralCandy0 -
Site dropped rankings when changing host from US to Spain
My site was ranked very well in the UK & US for multiple keywords but we changed hosting from the US to Spain and since then the rankings in the US & UK have dropped between 5 to 35 positions on all keywords and are showing no signs of returning 3 weeks later. What can be causing this? The site was down for about 3 to 5 hours a few days before we transferred hosting (this is why we changed hosting due to the previous hosting being down too often). It does seem as though the new location of the hosting server seems to be affecting rankings but I need confirmation on this or any other ideas why the rankings may have dropped. Thanks in advance
Intermediate & Advanced SEO | | authoritysitebuilder0