Can we put long-tail keywords at footer menu and create landing pages for same?
-
When we cannot rank for multiple keywords; can we try creating landing pages for some long-tail keywords and put all such landing pages at footer menu to rank for search queries? Will this helps and sound spammy to Google?
-
Landing pages will be created for same long tail keywords. And these will not be more than 6. These are like our product features as well long tail keywords. So I think this is OK to Google. Anyhow these will be interlinked naturally in website. But I am not sure we can add to top navigation menu as it confuses more. Footer menu links will not be really noticed by users and only thing I am more into is how it helps in SEO? Do these repeating pages on footer menu influence our rankings for those long tail keywords?
-
If you're trying to rank for longtail keywords, your best bet is to create these landing pages individually and link to them naturally throughout the site. Adding them all to the footer menu (depending how many you have) may look spammy to Google since it could be confusing to the user, and Google is all about the user!
I'd recommend adding the most relevant links to the top navigation menu and to the footer menu, then linking naturally from page to page from there. Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Too many SEO changes needed on a page. Create a new page?
I've been doing some research on a keyword with Page Optimization. I'm finding there's a lot of changes suggested. I'm wondering that because of the amount of changes required is it better to create a new page entirely from scratch that has all the suggestions implemented OR change the current page? Thanks, Chris
Intermediate & Advanced SEO | | Chris29181 -
Greek SEO Menu Catecory Keywords with Lowercase or Hypercase? With tones or not?
Hello to all, Αs you know the Greek language is very special, wonderful but so difficult at the same time...! The same difficulty i face when im trying to use the adwords keyword planner tool, to choose the wright words for a new menu category when i built new SEO for a new site. I encounter a major problem with keywords who have the same meaning and some people use the right spelling and others use wrong spelling! I give you an example with word "κάρτα μνήμης" who means in english "sd card". In Greek language we have tones and we can wrote the word "κάρτα μνήμης" without a tones -> "καρτα μνημης" and without wright spelling and without tones at the same time -> "καρτα μνημησ". Keyword planner give me another results for each word whatever it has the same meaning! ex. (καρτα μνημης = 0 clicks, κάρτα μνήμησ = 210 clicks and καρτα μνημησ = 2400 clicks!!!) If i put the menu keywords with Hypercase you think that i am ok? I wonder if i use the wright spelling and orthography and i put them with Lowercase if I have a problem and didn't take the full of clicks of all keywords with the same meaning! I prefer for better design Lowercase's but if i have a problem with Seo i will change it! Thanks, Kalogeropoulos Marios
Intermediate & Advanced SEO | | marioskal0 -
How long should it take for indexed pages to update
Google has crawled and indexed my new site, but my old URLS appear in the search results. Is there a typical amount of time that it takes for Google to update the URL's displayed in search results?
Intermediate & Advanced SEO | | brianvest0 -
How to avoid keyword stuffing in dynamic pages?
Our new home page which is in development has been identified as being keyword stuffed for a particular search word. The problem is that the page includes a dynamic feed pulled in from our database. It would be similar to booking.com for example coming up as keyword stuffed for the word hotel. But hotels are their business and so any instance of the word hotel is probably relevant. Our problem is similar. How detrimental would this be for SEO? And does anyone have any ideas how this can be worked round?
Intermediate & Advanced SEO | | striple0 -
Date of page first indexed or age of a page?
Hi does anyone know any ways, tools to find when a page was first indexed/cached by Google? I remember a while back, around 2009 i had a firefox plugin which could check this, and gave you a exact date. Maybe this has changed since. I don't remember the plugin. Or any recommendations on finding the age of a page (not domain) for a website? This is for competitor research not my own website. Cheers, Paul
Intermediate & Advanced SEO | | MBASydney0 -
Merging your google places page with google plus page.
I have a map listing showing for the keyword junk cars for cash nj. I recently created a new g+ page and requested a merge between the places and the + page. now when you do a search you see the following. Junk Cars For Cash NJ LLC
Intermediate & Advanced SEO | | junkcars
junkcarforcashnj.com/
Google+ page - Google+ page the first hyperlink takes me to the about page of the G+ and the second link takes me to the posts section within g+. Is this normal? should i delete the places account where the listing was originally created? Or do i leave it as is? Thanks0 -
Creating 100,000's of pages, good or bad idea
Hi Folks, Over the last 10 months we have focused on quality pages but have been frustrated with competition websites out ranking us because they have bigger sites. Should we focus on the long tail again? One option for us is to take every town across the UK and create pages using our activities. e.g. Stirling
Intermediate & Advanced SEO | | PottyScotty
Stirling paintball
Stirling Go Karting
Stirling Clay shooting We are not going to link to these pages directly from our main menus but from the site map. These pages would then show activities that were in a 50 mile radius of the towns. At the moment we have have focused our efforts on Regions, e.g. Paintball Scotland, Paintball Yorkshire focusing all the internal link juice to these regional pages, but we don't rank high for towns that the activity sites are close to. With 45,000 towns and 250 activities we could create over a million pages which seems very excessive! Would creating 500,000 of these types of pages damage our site? This is my main worry, or would it make our site rank even higher for the tougher keywords and also get lots of traffic from the long tail like we used to get. Is there a limit to how big a site should be? edit0 -
Can your site be penalized for changing the url structure and if so how long till you get back?
I'm doing well on yahoo and bing and the only reason I can think of for why I'm not showing on Google is because I changed the url structure a couple of months ago. I have solid on and off page done for this site.
Intermediate & Advanced SEO | | deciph220