Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Help - Losing Ranking on Plural Keywords in Google

Algorithm Updates

462

BeckyKey last edited by

Help!

I'm losing keyword rankings for certain keywords - but still ranking well on others.

The trend I can see is that we're losing rankings on plurals, so this page https://www.key.co.uk/en/key/platform-trolleys-trucks

Used to rank well for:

platform trolleys
platform trucks
flat bed trolleys

But now only ranks well for

platform trolley

flat bed trolleys

platform truck

I have seen a large number of keywords drop out - they're not hitting traffic massively yet, but conversions are dropping - help!

I;m struggling to find the cause!
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

High clicks and low rankings - Correlation?

Hi everyone, we noticed while doing last month's reports that even the best performing campaigns have a few keywords that slipped - some up to 10 positions down. We know keywords fluctuate every month, but May was just a weird month for rankings. While looking at possible issues that caused this, we noticed that these campaigns' clicks have gone up. So while keywords have gone down, their visitors seemed to be on the rise. Is there a correlation? Maybe Google saw an increase in visitors and decided something's up and lowered the rankings (this sounds ridiculous - sorry! May just be pure luck, but thought I'd ask anyway). Has anyone seen a drop in their rankings for May also? I checked everywhere, and I don't think there has been a major update going on. Thanks!
Algorithm Updates | | nhhernandez

2
Google's Presentation Yesterday

We hired a new website/marketing company that is a Preferred Google Partner (one of two in Charlotte according to them) and they hosted a presentation by Google at the Google Fiber office in Charlotte yesterday. As expected, there were lots of self-promotion by Google, accompanied with a plethora of data they created to support their PPC Marketing. It was an impressive performance with Molly Dince and Celena Fergusson, presenting Google Marketing Solutions: "Making the Web Work For You" and the keynote speaker Tim Reis, Director of Performance Agencies at Google: speaking on "Mobile Micromoments: Why Your Biggest Opportunities Are In The Smallest Moments" They ended with 15 minutes of Q&A and my question was answered with "I don't know" which I found surprising. So, here it is Thursday morning and I'm asking the same question to my Moz Family for some feedback: "Since the removal of Ads from the right column of a SERP, what percentage of Google traffic comes from Ads vs. the Organics?" I look forward to your comments. TY,
KJr
Algorithm Updates | | KevnJr

0
Any suggestions why I would rank 1 on google and be on 3rd page for bing/yahoo?

Currently the site I'm working on ranks very well on google rankings but then when we cross reference into yahoo and bing we are basically in the graveyard of keywords. (bottom of 3rd page). Why would that be? Any suggestions or things I can do to fix this or troubleshoot it? Here are some things I can think of that might affect this but not sure. 1. our sitemap hasn't been updated in months and URL changes have been made 2. Onsite for yahoo and bing is different from google? 3. Bing is just terrible in general? 4. Inbound links? This one doesn't make sense though unless the search engines rank links in different ways. All jokes aside I would really appreciate any help as currently the few top ranked keywords we have are about 30% of our organic traffic and would have a huge affect on the company if we were able to rank as we should across all platforms. Thanks!
Algorithm Updates | | JemJemCertified

0
Deindexed from Google images Sep17th

We have a travel website that has been ranked in Google for 12-14years. The site produces original images with branding on them and have been for years ranking well. There's been no site changes. We have a Moz spamscore 1/17 and Domain Authority 59. Sep 17th all our images just disappeared from Google Image Search. Even searching for our domain with keyword photo results in nothing. I've checked our Search console and no email from Google and I see no postings on Moz and others relating to search algo changes with Images. I'm at a loss here.. does anyone have some advice?
Algorithm Updates | | danta

2
Google News Results

This is more of an observation than anything else. Has anyone noticed any strange results in Google News, in terms of very old content hitting page 1? My example is football, I support Newcastle so keep checking for the latest transfer failure or humiliation. First page for couple of days is showing old articles (April, May) from the same source rather than the usual spread of tabloid and broadsheet news.
Algorithm Updates | | MickEdwards

0
Queries vs Keywords

Can anyone clarify why my list of queries from google webmaster tools varies so much from the keywords that have resulted in clicks? I have a site that, according to Google analytics, has had clicks from 125 key phrases where as in webmaster tools (via analytics) allegedly only 17 queries have resulted in clicks. Is it becuase GA can't handle less than 5 clicks from the webmaster data or is it something else I am missing? The site I am researching for has very little traffic from other search engines.
Algorithm Updates | | SoundinTheory

0
Changing Googles Sitelinks

Hi all, I know Google will only show sitelinks if the site is deemed authoritive and if it will help the user searching a keyword, but is there anyway to order or control which links appear in the sitelinks? I know you can demote a sitelink in Webmasters, but is this not shooting yourself in the foot? If I demote a link will Google replace it with the next link it thinks is worthwhile and be doing this eventually show the links you want to appear in your sitelinks? Thanx Gary
Algorithm Updates | | gazza777

0
Difference in which pages Google is ranking?

Over the past two weeks I've noticed that Google has decided to change which pages on our site rank for specific keywords. The thing is, this is for keywords that the homepage was already ranking for. Due to our workload, we've made no changes to the site, and I'm not tracking any additional backlinks. Certainly there are no new deep links to these pages. In SEOmoz dashboard (and via tools/manual checking with a proxy) of the 24 terms we have first page ranking for, 9 of them are marked "new to top 50". These are terms we were already ranking for. Google just appears to have switched out the homepage for other pages. I've noticed this across a couple of client sites, too, though none to the extent that I'm seeing on our own. Certainly this isn't a bad thing, as the deeper pages ranking means that they're landing on the content they want first, and I can work to up the conversion rates. It's just caught me by surprise. Anyone else noticing similar changes?
Algorithm Updates | | BedeFahey

1