Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Best SEO for New Lead Gen Site: Use Corporate Domain or Product Name?

Moz Pro

487

Gbtyne last edited by

Hello,

wanted to poll the Moz community about a URL discussion my company is having. We plan to launch a new publicly-facing resource and want to leverage organic search as much as possible. For the domain, we’re considering these options: the corporate domain since it’s well established or the URL for the product, which is more descriptive of the content that will reside on the page, but doesn’t have much authority because almost all of the relevant content is behind a paywall. The product domain is appealing because we want to build brand recognition. Should we also look at a more specific domain for the topic that doesn’t leverage either branded domain? Any Moz tools you’d recommend to help research this decision?

Thank you in advance for your thoughts!
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Domain still not being found in search

Hi guys, I've been handed a client who needs some seo work. I've tweaked one of their pages to focus on a chosen keywords about 4 months back but still the site is not even visible using the new Domain Analysis tool from moz and it still won't rank at all for the keywords. Am I missing something here? Is there something blocking the SERP from listing the website? I've ran a site: search on Google and it returns 283 results on the website. It's puzzling me as there clearly is something stopping it from being ranked. The domain name in question is: https://cloud9inecommunications.co.uk Thanks in advance.
Moz Pro | | Easigrass

1
Ive been using moz for just a minute now , i used it to check my website and find quite a number of errors , unfortunately i use a wordpress website and even with the tips , is till dont know how to fix the issues.

ive seen quite a number of errors on my website hipmack.co a wordpress website and i dont know how to begin clearing the index errors or any others for that matter , can you help me please? ghg-1.jpg
Moz Pro | | Dogara

0
SEO and page redirects from a high ranking site quandary

We are launching a site on a new domain that is taking the place of a group (subset) of pages in an existing domain. BUT The pages on the existing domain have really good SEO rankings in a very competitive category and we want to leverage the traffic it gets today in the best way, so.... Which of the following would be the best practice in this case (in regards to SEO)? Modify the existing pages' content so that there are prominent calls to action that lead the users to the new domain. Create permanent redirects for the existing pages for their counterparts on the new domain. This is more direct for the user but we don't know how it will affect the current ranking. Something other than the above. Many thanks for you help Gary
Moz Pro | | gazza1

0
Using seomoz.

Hi, I'm scouring the web for new links, and am taking a closer look at OSE; I'm trying to gauge whether the PA & DA rating(s) in the results page for a domain search takes into account any penalty signals the site may be showing, and whether there is a 'real' way to identify how much value links from the source will give you (if for example, there's already x10 other links away from that page or x100 links away from that domain). Basically - what else needs to be taken into account when using this app to identify link sources, etc. Thanks, David
Moz Pro | | newstd100

0
One of my sites got hit with the exact match domain algo change in google.

one of my sites got hit with the exact match domain algo change in google. I was wondering if it would be trouble or beneficial to add about 10 directory links in the the highest page rank directories in the seomoz directory list. It looks like i only have about 17 root domains linking to my site so far that are natural links and not directory links. i have no directory links as of yet. Will this help or does it spell trouble getting this many directory links in a few months? Thanks mozzers! Ron
Moz Pro | | Ron10

0
Open Site explorer

I checked some of the results with OSE that ranked top on Goolge SERPS that have high Domain Authority,Page Authority 1 and content on the website's particular page is thin. How come they rank high when PA is very low?
Moz Pro | | Frost

0
Domain & Page Authority of brand new site?

Something I always do to assess how easy/difficult it will be for a clients site to rank against competitors is to compare domain and page authority scores with the scores of the competitors on page 1. This is great when Moz have spidered my clients site and can provide scores but what about where a clients site is brand new with only a few natural links? Anyone suggest a ball park figures for Domain authority on brand new websites?
Moz Pro | | QubaSEO

0
Why is my domain not being indexed by OSE?

My domain: http://www.seoproim.com/ is not being analyzed by OSE for whatever reason. GWT and YSE can see the inbound links.... Whats up?
Moz Pro | | LucasGarvin

0