Matching user intent in my blog

[seoanalytics]

Hello,

I am planning on doing a blog on travel bike basic.

I noticed that the google keyword tool gives me things like

How to plan a bike route

Can I bike during pregnancy etc...

In order to compete on that keyword do I need to answer those questions or can I answer different ones and still rank such as :

The tool kit that are recommend.

Whether you should take an insurance or not, if so which one.

Thank you,

[seoanalytics]

So as long as the questions are in the related searches at the bottom, in the search bar at the top google or in Moz keyword tool I am ok correct ? and like you said if I am not an expert on pregnancy and biking lets not talk about it because it is a YMYL kind of answer.

[EGOL]

It is best to answer the question.  If you don't answer the question then visitors will leave your site, go back to search, and find a site that gives them real information.  I am snarling when I find a website that spammed the title tag to get clicks.  I am sure that Google can decide when the content of a page is relevant to a title.

If I was looking for information for biking while pregnant, I would also expect that the person writing the article would have formal qualifications that would enable them to give a proper answer.  This is a very important question involving the safety of mother and baby.  If you are not qualified to answer this question don't give fake information.  In most situations the expectant mother should get this advice from her physician, not a person who types prattle onto a website.