I want to know how PA works in MOZ?
-
I want to know how PA works in MOZ? Like I have a website https://myinfo.pk its DA is same on all posts but when I see PA of IESCO Bill Page and LESCO Bill page. Both are different. Why PA is different of many posts when DA is same. Is there any specific reason?
-
Hey there!
Thanks for reaching out to us!
In simple terms, Domain Authority is our best prediction about how content would perform in search engine rankings on one site vs. another. Page Authority answers the same question for an individual page, each page can be different therefore they could have different scores. Both are amalgamations of all the link metrics we have combined into a single, predictive score.
Feel free to reach out to help@moz.com if you have any specific questions,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Google redirect backlink created. Do I have to ping this for Moz to recognize it?
Link Explorer | | dlwnsh05100 -
Unsolved Moz link explorer is how much reliable and accurate as compared to others link explorer tools like Ahref
Hi.. I need to check backlinks for one of my client website duplicatebills through Moz Pro link explorer tool then its show that linking domain to this website are 90 but when i cross check these links from other tools like Ahref free backlinking tool then its show a different figure (ahref show that linking domain to this website are 103).
Link Explorer | | dbills
I am confused that which one correct. And MOZ link explorer tools in reliable to which extent?0 -
My link research tool is not working
Hello Dear i am facing a problem that my link research tool is not working is there any body else who has the same problem like me need help
Link Explorer | | Arenapile0 -
Error Message on Moz Crawler
Hi all, Just ran into this issue, when analysing this site. Just got this message when using MOZ "Page Optimisation Error". Anyone know why? It seems to be working fine on other SEO analyser tools. Website is: www.sbpcreativemedia.com.au Thanks in advance! luXS8V5
Link Explorer | | Dushala0 -
DA/PA Fluctuations: How to Interpret, Apply, & Understand These ML-Based Scores
Howdy folks, Every time we do an index update here at Moz, we get a tremendous number of questions about Domain Authority (DA) and Page Authority (PA) scores fluctuating. Typically, each index (which release approximately monthly), many billions of sites will see their scores go up, while others will go down. If your score has gone up or down, there are many potential influencing factors: You've earned relatively more or less links over the course of the last 30-90 days.
Link Explorer | | randfish
Remember that, because Mozscape indices take 3-4 weeks to process, the data collected in an index is between ~21-90 days old. Even on the day of release, the newest link data you'll see was crawled ~21 days ago, and can go as far back as 90 days (the oldest crawlsets we include in processing). If you've done very recent link growth (or shrinkage) that won't be seen by our index until we've crawled and processed the next index. You've earned more links, but the highest authority sites have grown their link profile even more
Since Domain and Page Authority are on a 100-page scale, the very top of that represents the most link-rich sites and pages, and nearly every index, it's harder and harder to get these high scores and sites, on average, that aren't growing their link profiles substantively will see PA/DA drops. This is because of the scaling process - if Facebook.com (currently with a DA of 100) grows its link profile massively, that becomes the new DA 100, and it will be harder for other sites that aren't growing quality links as fast to get from 99 to 100 or even from 89 to 90. This is true across the scale of DA/PA, and makes it critical to measure a site's DA and a page's PA against the competition, not just trended against itself. You could earn loads of great links, and still see a DA drop due to these scaling types of features. Always compare against similar sites and pages to get the best sense of relative performance, since DA/PA are relative, not absolute scores. The links you've earned are from places that we haven't seen correlate well with higher Google rankings
PA/DA are created using a machine-learning algorithm whose training set is search results in Google. Over time, as Google gets pickier about which types of links it counts, and as Mozscape picks up on those changes, PA/DA scores will change to reflect it. Thus, lots of low quality links or links from domains that don't seem to influence Google's rankings are likely to not have a positive effect on PA/DA. On the flip side, you could do no link growth whatsoever and see rising PA/DA scores if the links from the sites/pages you already have appear to be growing in importance in influencing Google's rankings. We've done a better or worse job crawling sites/pages that have links to you (or don't)
Moz is constantly working to improve the shape of our index - choosing which pages to crawl and which to ignore. Our goal is to build the most "Google-shaped" index we can, representative of what Google keeps in their main index and counts as valuable/important links that influence rankings. We make tweaks aimed at this goal each index cycle, but not always perfectly (you can see that in 2015, we crawled a ton more domains, but found that many of those were, in fact, low quality and not valuable, thus we stopped). Moz's crawlers can crawl the web extremely fast and efficiently, but our processing time prevents us from building as large an index as we'd like and as large as our competitors (you will see more links represented in both Ahrefs and Majestic, two competitors to Mozscape that I recommend). Moz calculates valuable metrics that these others do not (like PA/DA, MozRank, MozTrust, Spam Score, etc), but these metrics require hundreds of hours of processing and that time scales linearly with the size of the index, which means we have to stay smaller in order to calculate them. Long term, we are building a new indexing system that can process in real time and scale much larger, but this is a massive undertaking and is still a long time away. In the meantime, as our crawl shape changes to imitate Google, we may miss links that point to a site or page, and/or overindex a section of the web that points to sites/pages, causing fluctuations in link metrics. If you'd like to insure that a URL will be crawled, you can visit that page with the Mozbar or search for it in OSE, and during the next index cycle (or, possibly 2 index cycles depending on where we are in the process), we'll crawl that page and include it. We've found this does not bias our index since these requests represent tiny fractions of a percent of the overall index (<0.1% in total). My strongest suggestion if you ever have the concern/question "Why did my PA/DA drop?!" is to always compare against a set of competing sites/pages. If most of your competitors fell as well, it's more likely related to relative scaling or crawl biasing issues, not to anything you've done. Remember that DA/PA are relative metrics, not absolute! That means you can be improving links and rankings and STILL see a falling DA score, but, due to how DA is scaled, the score in aggregate may be better predictive of Google's rankings. You can also pay attention to our coverage of Google metrics, which we report with each index, and to our correlations with rankings metrics. If these fall, it means Mozscape has gotten less Google-shaped and less representative of what influences rankings. If they rise, it means Mozscape has gotten better. Obviously, our goal is to consistently improve, but we can't be sure that every variation we attempt will have universally positive impacts until we measure them. Thanks for reading through, and if you have any questions, please leave them for us below. I'll do my best to follow up quickly.13 -
How to force moz to crawl my backlinks?
I have some good number number of backlinks in my webmaster tools. But, open site explorer is showing very few backlinks. How to force moz to crawl all the backlinks? Or is there any way to submit backlinks to moz?
Link Explorer | | sankar7890 -
Are Just Discovered Links Reports Working?
I can't find my 4 month old site in Open Site Explorer. But as the site has had all of its posts tweeted I checked the Just Discovered Links reports to see if it was mentioned there. My domain is http://www.genesisclub.training but the problem is that if I target "this root domain" - I get a bunch of links that are nothing to do with my site. For example the root domain report includes sites linking to www.tinmagpie.training www.goahead.training powerquery.training http://videoproduction.training http://www.eti.training http://linkedinsales.training and more, as sites linking to my root domain. In which universe? The Just Discovered algorithm looks like it isn't coping with the .training TLD. It is treating my domain as if it were genesisclub.training.com so now anything.training is in my root domain.
Link Explorer | | diywm0