Rich Snippits - Product Data showing in serps
-
Google "halloween costumes", see the yandy listing that shows product data and pricing under their listing?
How did they do this? I realize its a rich snippit of some kind but i don't see in the code how or where this is. I've yet to see anyone but Amazon influence the SERPS yet with rich snippits. Pretty interesting
-
Thanks, i stil dont see what they are using. It doesn't appear to be in the code? Is there a way to check what microformat they're using?
-
They're using Schema, rdfa, or another microformat. Right now, there's a bit of a fight at which format will come out on top. You should look and see what your competitors are using as that will show you what the dominate microformat is in your industry, especially if you're seeing the results of their efforts on Google. A List Apart did a wonderful introduction to rdfa that really explains the whys and wherefores of microformats.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why isn't our complete meta title showing up in the Google SERPS? (cut off half way)
We carry a product line, cutless bearings (for use on boats). For instance, we have one, called the Able, that has the following meta title (and searched by View Page Source to confirm): BOOT 1-3/8" x 2-3/8" x 5-1/2" Johnson Cutless Bearing | BOOT Cutlass However, if I search for it on on Google by part number or name (boot cutless bearing, boot cutlass bearing), the meta title comes back with whole first part chopped off, only showing this : "x 5-1/2" Johnson Cutless Bearing | BOOT Cutlass - Citimarine ..." Any idea why? Here's the url if it will hopefully help: https://citimarinestore.com/en/metallic-inches/156-boot-johnson-cutless-bearing-870352103.html All the products in the category are doing the same. Thanks!
Intermediate & Advanced SEO | | Citimarine0 -
Image Sitemap for non indexed Products
Hi, we have several ecommerce sites. We want to do an image sitemap, as we have lots of attractive images. The question is, can you put images for non-indexed products there as well, or does that conflict with the normal sitemap (the images would be indexed, the products not)? Thanks in advance. Dieter Lang
Intermediate & Advanced SEO | | Storesco0 -
Mobile Google SRP not showing Mobile breadcrumb
Hi,
Intermediate & Advanced SEO | | vivekrathore
I have implemented schema code for Breadcrumb on mobile site which is same as on Desktop. Now Desktop breadcrumb structure is getting visible on Google SRP, but when i check Mobile breadcrumb structure in Android Phone Google SRP, it is not visible. I have verified both code in schema structure tool. Is there any different schema code for mobile breadcrumb. Need any additional information regarding this, please send me your queries.0 -
Is adwords data in organic ranking relevant?
we have noticed that without our adwords, our bounce rate is about half (outstanding rate) as compared to when we enable adwords (relatively bad). This of course amplifies across the board for other engagement metrics. So basically it looks like our website is not deemed too relevant and engaging when we bring in PC as compared to organic views. Does anyone have information if the search engines use this data without correcting out the PC visitors brought through adwords? this would mean to us that without having adwords we have a much better chance of ranking organically. very curious about what your experiences are as experts! Thank you in advance! Cheers, Nima
Intermediate & Advanced SEO | | TVape0 -
With the New Panda update supposedly only weeks away, is it wise to No Index my products I have not had time to rewrite the product descriptions for ?
Hi Mozzers, I read on SEJ yesterday than apparently the Panda update was due in the 2 - 4 weeks. I still have a large of my products which I have not got around to rewriting unique product descriptions for. I know these product descriptions are duplicated on other affiliate sites so do it think it in light of the panda update coming , would it wise to put a NO INDEX Meta tag on these product pages until I get around to rewriting the descriptions. That way, I may not hit my Panda and it will buy me a bit more time. Just an idea , but thought I'd run it by. thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Keywords under product listing pages
Hi guys, One of my main concerns when we start redesigning the site Trespass.co.uk, is the current pages like this one http://www.trespass.co.uk/snow-sports/clothing/ski-jackets/womens-ski-jackets are bordering over optimisation. Is this the case as each product listed in the url above has "womens ski jacket" under each product. If we have 50 products on each product listing page with the product name + type of product, ie. flora womens ski jacket, xyz mens waterproof jacket. Are we over optimising the page for the main keywords by having them under each product? Would that page be over optimised for womens ski jackets? Thanks guys
Intermediate & Advanced SEO | | Trespass0 -
Will an RSS feed help new product get indexed? How to create one for product?
Hi I've read that creating an RSS feed for one of our ecommerce sites will help the products get indexed faster. Currently it takes google 4-5 days to index our new products, we want to speed that up. Will an RSS feed of the new products we have help? How do you create an RSS feed for this? Our blog gets indexed within minutes, but our main website, 4 days. Help!
Intermediate & Advanced SEO | | xoffie0 -
What is the best canonical url to use for a product page?
I just helped a client redesign and launch a new website for their organic skin care company (www.hylunia.com). The site is built in Magento which by default creates MANY urls for each product. Which of these two do you think would be the best to use as the canonical version? http://www.hylunia.com/pure-hyaluronic-acid-solution
Intermediate & Advanced SEO | | danielmoss
or http://www.hylunia.com/products/face-care/facial-moisturizers/pure-hyaluronic-acid-solution ? I'm leaning on the latter, because it makes sense to me to have the breadcrumbs match the url string, and also it seems having more keywords in the url would help. However, it's obviously a very long url, and there might be some benefits to using the shorter version that I'm not aware of. Thanks in advance for sharing your thoughts. Best, Daniel0