How to do this type of listing on Google organic search results?

[CompleteOffice]

The typical listing looks like this (as im sure you know):

However, one of my competitors has a listing that looks like the following:

(http://i.imgur.com/Io1oX.png - link to image if its too small for you to see)

How do they do this?

Am i right in thinking this is a lot better for SEO because effectively it takes up 3-4 positions on search results?

YIHQA.png Io1oX.png Io1oX.png

[MarkLoud]

The guys are correct, sitelinks are out of our mortal hands, however should you be lucky enough to get some sitelinks you will be able to manipulate which ones that are shown via your webmaster control panel.

And if you want to make yourself feel better in the short term just google your domain name and you can see it happening for yourself

[Malarowski]

These are sitelinks and Google sets them up automatically once your site is deemed 'important' enough, I think. I am not aware of a way to force this other than making your website well enough connected to be considered "worthy".

Here is more information on it: http://www.google.com/support/webmasters/bin/answer.py?answer=47334

[Confetti_Wedding]

What you're referring to are called sitelinks. Google adds them automatically when they think they will be of benefit to the searcher. There's a pretty comprehensive article on sitelinks at Google's Webmaster Tools. http://www.google.com/support/webmasters/bin/answer.py?answer=47334