Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
So What On My Site Is Breaking The Google Guidelines?
-
I have a site that I'm trying to rank for the Keyword "Jigsaw Puzzles"
I was originally ranked around #60 or something around there and then all of a sudden my site stopped ranking for that keyword. (My other keyword rankings stayed)
Contacted Google via the site reconsideration and got the general response...
So I went through and deleted as many links as I could find that I thought Google may not have liked... heck, I even removed links that I don't think I should have JUST so I could have this fixed.
I responded with a list of all links I removed and also any links that I've tried to remove, but couldn't for whatever reasons.
They are STILL saying my website is breaking the Google guidelines... mainly around links.
Can anyone take a peek at my site and see if there's anything on the site that may be breaking the guidelines? (because I can't)
Website in question: http://www.yourjigsawpuzzles.co.uk
UPDATE:
Just to let everyone know that after multiple reconsideration requests, this penalty has been removed.
They stated it was a manual penalty.
I tried removing numerous different types of links but they kept saying no, it's still breaking rules.
It wasn't until I removed some website directory links that they removed this manual penalty.
Thought it would be interesting for some of you guys.
-
Great new Rhys!
-
Just to let everyone know that after multiple reconsideration requests, this penalty has been removed.
They stated it was a manual penalty.
I tried removing numerous different types of links but they kept saying no, it's still breaking rules.
It wasn't until I removed some website directory links that they removed this manual penalty.
Thought it would be interesting for some of you guys.
-
Potentially quicker to rank well if you built back up on a fresh domain with no poor history, but that being said, whose not to know if Google have methods in place to identify if domain owners do this - potentially via comparing content, code and copy. You might end up redoing everything on your website just to be safe.
Sticking with the same domain just means that you have to build a relatively significant amount of natural links to bring down the same anchor text ratio vs total external backlinks in the profile - do-able though if you subscribe to a few blogs and regularly comment to articles and maybe write some content for publication at toy (or other related) blogs - ensuring that you avoid blog rings/link networks/farms though.
-
In a situation like list, on a fairly new domain would it be quicker to start from scratch on a new domain?
-
View your link profile here.
Links are mostly coming from unauthoritative sources and mostly contain the same anchor text. This will be what you have to work on, start building natural links with varying anchor text to counterweight the poor link profile and history on your domain.
-
Sounds like you are an excellent candidate for some fun Memes attempting to gain socical traction!
-
Hi Rhys,
I agree with everything that Alan stated regarding existing links.
Moving forward, I'd suggest the following:
- Add the ability for customers to share your products socially. I don't see any social media icons on any of the pages, especially the product pages. Add FB, Twitter, Pinterest, Google Plus.
- Do you have social media accounts for your site? If not, create the 4 above and start posting! You'll get more of a sense of community and people will be able to share what puzzles they've completed, which ones they want to purchase next etc. I'm not personally in to puzzles but I know people that are, and they can't wait to get their next one as soon as they finish one.
- Highlight your competitive advantage more (on the item template, page titles etc). What makes you stand out? Free shipping? (BTW really really confusing having two free shipping points in dollars and pounds), best customer service, fast shipping, the latest puzzles etc.) Give people a reason to shop with you.
- You've got reviews but none of the products I viewed had any reviews. I'd suggest emailing customers 3-4 weeks after purchase asking for reviews if you don't already. This would also tie in nicely with a social media pages. Reviews are great for original content.
- Your blog has no entries and is dated from 2010? This doesn't look great...
- If you're struggling to get good/unique content on the site try adding more pictures/videos/staff testimonials/staff favourites etc.
Hope some of that helps
-
"When you factor in hundreds of links on every page" - I don't really see how I could reduce the amount of links on a page? As it's an eCommerce based website there nothing on there that I can see that would be helpful to remove?
"almost no depth of content" - Yeah, this is a problem we've run into. The problem is that a jigsaw puzzle of a cat, is exactly that. There's not much more you can add "content" wise. Even if you try and force extra content out, the most we can get is "this cat looks like he's relaxing in the garden shed."
"the ability to find products through several paths" - I don't think we can really change this, as the products really do fall under multiple categories. We've done Canacolization.
-
A quick review in Open Site Explorer shows that since you apparently don't have a huge volume of links, there's way too many coming from blatantly spam based domains: wywlinks.com, onelinkseo.com, contentrichdirectory.com, organisedlinks.com, yourlinkmarket.com, regularseo.com, elaboratedirectory.com, greatindexdirectory.com, linksmaximum.com, directorysuper.com, gatewayoflinks.com....
Even if you've cleared some of these out, the overall picture is that no great effort was put into obtaining high quality off-site signals- that it was an attempt to game the Google system. Since you say you've done what you could to remove links, it's possible that I'm looking at a "before" snapshot from within OSE, so I can't definitively say this is the issue, but it sure smells like it.
From there, when you factor in hundreds of links on every page, and almost no depth of content, the ability to find products through several paths (leading in duplication issues), the site gives the appearance of being "link polluted" both inbound and on-site.
So I'd say clear out all the links you can from directories. Dramatically reduce the on-site link structure, and if you want multiple paths to products, block some of those from indexing.
Then work to get more depth of descriptive text content on your category pages, and work to get high quality off-site recognition.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How many pages for a new site for Google to sink it's teeth into
Hello, I've got a high traffic site I'm building. Is 20 articles enough to start or should I start with 40 or 60 to not flop? I've got good internal linking. I've got: 3 10X articles
Intermediate & Advanced SEO | | BobGW
17 cornerstones so far. Worked hard so far. Do I launch? or wait for 40? 60? I know thousands is best. Competitors have much more. Thank you, Bob0 -
Home Page Disappears From Google - But Rest of Site Still Ranked
As title suggests we are running into a serious issue of the home page disapearing from Google search results whilst the rest of the site still remains. We search for it naturally cannot find a trace, then use a "site:" command in Google and still the home page does not come up. We go into web masters and inspect the home page and even Google states that the page is indexable. We then run the "Request Indexing" and the site comes back on Google. This is having a damaging affect and we would like to understand why this issue is happening. Please note this is not happening on just one of our sites but has happened to three which are all located on the same server. One of our brand which has the issue is: www.henweekends.co.uk
Intermediate & Advanced SEO | | JH_OffLimits0 -
Merging Niche Site
I posted a question about this a while ago, but still haven't pulled the trigger. I have a main site (bobsclothing.com). I also have a EM niche site (i.e shirtsmall.com). It would be more efficient for me to merge these site, because: I would have to manage content, promos, etc. on a single site. In other words, I can focus efforts on 1 site. If I am writing content, I don't have to split the work. I don't have to worry about duplicate content. Right now, if I enter a product URL into copyscape, the other sites is returned for many products. What makes me apprehensive are: The niche site actually ranks for more keywords than the main site, although it has lower revenue. Slightly lower PA, and DA. Niche site ranks top 20 for a profitable keyword that has about 1300 exact match searches. If you include the longer tail versions of the keyword it would be more. If I merge these sites, and do proper 301s (product to product, category to category) how likely is it that main site will still rank for that keyword? Am I likely to end up with a site that has stronger DA? Am I better off keeping the niche site and just focusing content efforts on the few keywords that it can rank well for? I appreciate any advice. If someone has done this, please share your experience. TIA
Intermediate & Advanced SEO | | inhouseseo0 -
Proper 301 in Place but Old Site Still Indexed In Google
So i have stumbled across an interesting issue with a new SEO client. They just recently launched a new website and implemented a proper 301 redirect strategy at the page level for the new website domain. What is interesting is that the new website is now indexed in Google BUT the old website domain is also still indexed in Google? I even checked the Google Cached date and it shows the new website with a cache date of today. The redirect strategy has been in place for about 30 days. Any thoughts or suggestions on how to get the old domain un-indexed in Google and get all authority passed to the new website?
Intermediate & Advanced SEO | | kchandler0 -
What makes a site appear in Google Alerts? And does it mean anything?
Hi All, I recently started using Google Alerts more and more and while sites I support never appear there (not surprising) I recently noticed few very poor and low quality sites that do. This site for example appears quite a bit in its niche. So to my questions... What makes a site appear in Google Alerts? And does it mean anything? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Regional and Global Site
We have numerous versions of what is basically the same site, that targets different countries, such as United States, United Kingdom, South Africa. These websites use Tlds to designate the region, for example, co.uk, co.za I believe this is sufficient (with a little help from Google Webmastertools) to convince the search engines what site is for what region. My question is how do we tell the search engines to send traffic from other regions besides the above to our global site, which would have a .com TLD. For example, we don't have a Brazilian site, how do we drive traffic from Brazil to our global .com site? Many thanks, Jason
Intermediate & Advanced SEO | | Clickmetrics0 -
Site Indexed by Google but not Bing or Yahoo
Hi, I have a site that is indexed (and ranking very well) in Google, but when I do a "site:www.domain.com" search in Bing and Yahoo it is not showing up. The team that purchased the domain a while back has no idea if it was indexed by Bing or Yahoo at the time of purchase. Just wondering if there is anything that might be preventing it from being indexed? Also, Im going to submit an index request, are there any other things I can do to get it picked up?
Intermediate & Advanced SEO | | dbfrench0 -
Does Google crawl the pages which are generated via the site's search box queries?
For example, if I search for an 'x' item in a site's search box and if the site displays a list of results based on the query, would that page be crawled? I am asking this question because this would be a URL that is non existent on the site and hence am confused as to whether Google bots would be able to find it.
Intermediate & Advanced SEO | | pulseseo0