Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. HTML5 Nav Tag Issue - Be Aware

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    HTML5 Nav Tag Issue - Be Aware

    Intermediate & Advanced SEO
    2
    10
    2360
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • veezer
      veezer last edited by

      In checking my internal links with GWT, it is apparent that links within the nav tag in HTML5 are discounted by Google as "internal links"

      This could have major repercussions for designing your internal link structure for SEO purposes.

      I was surprised to see this result, as I have never seen it discussed.

      Anyone else notice this, or have any alternative views?

      1 Reply Last reply Reply Quote 0
      • sprynewmedia
        sprynewmedia @veezer last edited by

        Two weeks is pretty short time for a new site to get accurate reports from GWT.  The back links I found weren't valuable - none with a page authority over 1.

        I would secure at least one high quality link and wait a few more weeks.

        1 Reply Last reply Reply Quote 0
        • sprynewmedia
          sprynewmedia @sprynewmedia last edited by

          Appears I broke the site... sorry

          1 Reply Last reply Reply Quote 0
          • veezer
            veezer last edited by

            _Could we see the site?  _

            www.optimalfoods.org/

            How long ago did you post the nav element?

            The nav bar at top of page has been there since the site went live about two weeks ago. My GWT show only 7 internal links to my home page, but there are 15 pages published

            sprynewmedia 1 Reply Last reply Reply Quote 0
            • sprynewmedia
              sprynewmedia @sprynewmedia last edited by

              Here is how one could test this to be sure:

              1. Create site on a throw away domain that includes:
              • home page
              • sub page (containing unique text in title and body)
              • orphaned sub page
              1. Place the nav tag on all pages with links to only the first two pages.
              2. Add some dummy content but don't create any other links.
              3. Link to the orphaned page from a decently trusted and ranked page on another site.
              4. Wait 2-4 weeks.
              5. Search for the unique string and write a YouMOZ post about your findings.
              1 Reply Last reply Reply Quote 0
              • sprynewmedia
                sprynewmedia @veezer last edited by

                While I have found it does, you could always use a logo link to accomplish this.

                1 Reply Last reply Reply Quote 0
                • sprynewmedia
                  sprynewmedia @veezer last edited by

                  To be sure I understand; you have a site-wide header ,

                  <nav>section but you are not seeing the backlinks from all the pages in the GWT internal links report?

                  (Incidentally, my experience has shown these links do count.)

                  Could we see the site?

                  How long ago did you post the nav element?

                  </nav>

                  sprynewmedia 2 Replies Last reply Reply Quote 0
                  • veezer
                    veezer last edited by

                    To be clear, I believe it is good SEO practice to ensure that every page of a website contains a link to the Home Page (and other key landing pages as befits the site).

                    Putting a link to the home page WITHIN a nav tag in HTML5 does not accomplish this goal.

                    sprynewmedia 1 Reply Last reply Reply Quote 0
                    • veezer
                      veezer last edited by

                      "I presume your issue is you have external links inside a

                      <nav>container?"

                      No - that is not my issue. I have 5 "landing pages" (Home and 2nd tier pages) included in the main nav bar include below my site logo on every page.

                      I had assumed (incorrectly) that those pages would be internally linked to every page of the website - but they are NOT (at least as far as the internal links shown on GWT)

                      </nav>

                      sprynewmedia 1 Reply Last reply Reply Quote 0
                      • sprynewmedia
                        sprynewmedia last edited by

                        This seems reasonable and a good way to ensure the link is allocated correctly.

                        I presume your issue is you have external links inside a

                        <nav>container?

                        Follow up: it appears the specifications do suggest the nav element is for internal links - the element is primarily intended for sections that consist of major navigation blocks. External links are generally not considered major navigation, no?

                        http://www.whatwg.org/specs/web-apps/current-work/multipage/sections.html#the-nav-element

                        </nav>

                        1 Reply Last reply Reply Quote 0
                        • 1 / 1
                        • First post
                          Last post

                        Got a burning SEO question?

                        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                        Start my free trial


                        Browse Questions

                        Explore more categories

                        • Moz Tools

                          Chat with the community about the Moz tools.

                        • SEO Tactics

                          Discuss the SEO process with fellow marketers

                        • Community

                          Discuss industry events, jobs, and news!

                        • Digital Marketing

                          Chat about tactics outside of SEO

                        • Research & Trends

                          Dive into research and trends in the search industry.

                        • Support

                          Connect on product support and feature requests.

                        • See all categories

                        Related Questions

                        • Chris_Mc

                          Home Page Title - Google Overriding my Title Tag

                          title tags

                          Hi, We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming). We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here. Has anyone any advice on this and/or having the same issue? We normally rank well for grass seed (UK search) https://thegrasspeople.com/ I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed. <title>Combined Shape</title> <desc>Created with Sketch.</desc> Chris

                          Intermediate & Advanced SEO | | Chris_Mc
                          0
                        • TanyaKorteling

                          Meta-description issue in SERPs for different countries

                          I'm working with a US client on the SEO for their large ecommerce website, I'm working on it from the UK. We've now optimised several of the pages including updating the meta-descriptions etc. The problem is when I search on the keyword iin the UK I see the new updated version of the meta-description in SERPs results. BUT when my client searches on the same keyword in the US they're see the old version of the meta-description. Does any one have any idea why this is happening and how we can resolve it? Thanks Tanya

                          Intermediate & Advanced SEO | | TanyaKorteling
                          0
                        • Kingalan1

                          Best Practices for Title Tags for Product Listing Page

                          My industry is commercial real estate in New York City. Our site has 300 real estate listings. The format we have been using for Title Tags are below. This probably disastrous from an SEO perspective. Using number is a total waste space. A few questions:
                          -Should we set listing not no index if they are not content rich?
                          -If we do choose to index them, should we avoid titles listing Square Footage and dollar amounts?
                          -Since local SEO is critical, should the titles always list New York, NY or Manhattan, NY?
                          -I have red that titles should contain some form of branding. But our company name is Metro Manhattan Office Space. That would take up way too much space. Even "Metro Manhattan" is long. DO we need to use the title tag for branding or can we just focus on a brief description of page content incorporating one important phrase? Our site is: w w w . m e t r o - m a n h a t t a n . c o m <colgroup><col width="405"></colgroup>
                          | Turnkey Flatiron Tech Space | 2,850 SF $10,687/month | <colgroup><col width="405"></colgroup>
                          | Gallery, Office Rental | Midtown, W. 57 St | 4441SF $24055/month | <colgroup><col width="405"></colgroup>
                          | Open Plan Loft |Flatiron, Chelsea | 2414SF $12,874/month | <colgroup><col width="405"></colgroup>
                          | Tribeca Corner Loft | Varick Street | 2267SF $11,712/month | <colgroup><col width="405"></colgroup>
                          | 275 Madison, LAW, P7, 3,252SF, $65 - Manhattan, New York |

                          Intermediate & Advanced SEO | | Kingalan1
                          0
                        • muzzmoz

                          How (or if) to apply re canonical tags to Shopify?

                          Anyone familiar with Shopify will understand the problems of their directory structure. Every time you add a product to a 'collection' it essentially creates a duplicate. For example... https://www.domain.com/products/product-slim-regular-bikini may also appear as: https://www.domain.com/collections/all/products/product-slim-regular-bikini https://www.domain.com/collections/new-arrivals/products/product-slim-regular-bikini https://www.domain.com/collections/bikinis/products/product-slim-regular-bikini etc, etc It's not uncommon to have up to six duplicates of each product. So my question is twofold: Firstly, should I worry about this from an SEO point of view? I understand the desire to minimise potential duplicate content issues and also in focussing the 'juice' on just one page per product. But I also planned on trying to build the authority of the collection pages. If I request Google not to index the product pages which link off the collections, does this not devalue these collections pages? Secondly, I understand the correct way to fix these is using 'rel canonical' tags, but I'm not clear about HOW to actually do this. Shopify support has not been very helpful. They have provided two different instructions, so just added to the confusion (see below). Shopify instruction #1: Add the following to the theme.liquid file... <title><br />{{ page_title }}{% if current_tags %} – tagged "{{ current_tags | join: ', ' }}"{% endif %}{% if current_page != 1 %} – Page {{ current_page }}{% endif %}{% unless page_title contains shop.name %} – {{ shop.name }}{% endunless %}<br /></title>
                          {% if page_description %} {% endif %} Shopify instruction #2: Add the following to each individual product page... So, can anyone help clarify: The best strategic approach to this inherent SEO issue with Shopify (besides moving to another platform!)? and If 'rel canonical' tags is the way to go, exactly where and how to apply them? Regards, Murray

                          Intermediate & Advanced SEO | | muzzmoz
                          1
                        • redgatst

                          Google Ignoring Canonical Tag for Hundreds of Sites

                          Bazaar Voice provides a pretty easy-to-use product review solution for websites (especially sites on Magento): https://www.magentocommerce.com/magento-connect/bazaarvoice-conversations-1.html If your product has over a certain number of reviews/questions, the plugin cuts off the number of reviews/questions that appear on the page. To see the reviews/questions that are cut off, you have to click the plugin's next or back function. The next/back buttons' URLs have a parameter of "bvstate....." I have noticed Google is indexing this "bvstate..." URL for hundreds of sites, even with the proper rel canonical tag in place. Here is an example with Microsoft: http://webcache.googleusercontent.com/search?q=cache:zcxT7MRHHREJ:www.microsoftstore.com/store/msusa/en_US/pdp/Surface-Book/productID.325716000%3Fbvstate%3Dpg:8/ct:r+&cd=2&hl=en&ct=clnk&gl=us My website is seeing hundreds of these "bvstate" urls being indexed even though we have a proper rel canonical tag in place. It seems that Google is ignoring the canonical tag. In Webmaster Console, the main source of my duplicate titles/metas in the HTML improvements section is the "bvstate" URLs. I don't necessarily want to block "bvstate" in the robots.txt as it will prohibit Google from seeing the reviews that were cutoff. Same response for prohibiting Google from crawling "bvstate" in Paramters section of Webmaster Console. Should I just keep my fingers crossed that Google honors the rel canonical tag? Home Depot is another site that has this same issue: http://webcache.googleusercontent.com/search?q=cache:k0MBLFcu2PoJ:www.homedepot.com/p/DUROCK-Next-Gen-1-2-in-x-3-ft-x-5-ft-Cement-Board-172965/202263276%23!bvstate%3Dct:r/pg:2/st:p/id:202263276+&cd=1&hl=en&ct=clnk&gl=us

                          Intermediate & Advanced SEO | | redgatst
                          1
                        • Imagination

                          Proper Title Tags for ecommerce

                          In terms of E-commerce title tags. We are a manufacturer of our own clothing products. We are new to the SEO landscape so if this question is an obvious answer, then i apologize for wasting any one times in advance. We Manufacture our own clothing. Each item has a name. The names are American womens names such as amanda or lori or jenniffer etc. When we create the title tag for them should we include the name of the item itself at the beginning or end.  For example should it be Item Name - Keyword - Keyword - Brand Name(aka manufacturer) or Keyword - Keyword - Item Name - Brand Name (aka manufacturer) The reason we ask this is because we think it would be a waste to rank for actual American names such as Jennifer and Jessica. All that we have read on Moz suggests that it seems to be better to have pertinent keywords in the beginning of the title as opposed to the end. In terms of our brand name we already rank number 1 for every combination of our brand. So we would like to start picking up traffic for the different product types we sell and there respective synonyms. Not sure if i am making any sense. Sorry in advance, and any help is very very much appreciated.

                          Intermediate & Advanced SEO | | Imagination
                          0
                        • JohnPeters

                          H2 Tag Backlink - is this safe?

                          I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site Would getting a link from a site wrapped in H2 tags be safe? The anchor is my sites brand name

                          Intermediate & Advanced SEO | | JohnPeters
                          0
                        • AWCthreads

                          Why Put an H1 Tag On A Product?

                          Why would you put an H1 tag on a product name? I came across this in another forum and thought I'd float it here.

                          Intermediate & Advanced SEO | | AWCthreads
                          0

                        Get started with Moz Pro!

                        Unlock the power of advanced SEO tools and data-driven insights.

                        Start my free trial
                        Products
                        • Moz Pro
                        • Moz Local
                        • Moz API
                        • Moz Data
                        • STAT
                        • Product Updates
                        Moz Solutions
                        • SMB Solutions
                        • Agency Solutions
                        • Enterprise Solutions
                        Free SEO Tools
                        • Domain Authority Checker
                        • Link Explorer
                        • Keyword Explorer
                        • Competitive Research
                        • Brand Authority Checker
                        • Local Citation Checker
                        • MozBar Extension
                        • MozCast
                        Resources
                        • Blog
                        • SEO Learning Center
                        • Help Hub
                        • Beginner's Guide to SEO
                        • How-to Guides
                        • Moz Academy
                        • API Docs
                        About Moz
                        • About
                        • Team
                        • Careers
                        • Contact
                        Why Moz
                        • Case Studies
                        • Testimonials
                        Get Involved
                        • Become an Affiliate
                        • MozCon
                        • Webinars
                        • Practical Marketer Series
                        • MozPod
                        Connect with us

                        Contact the Help team

                        Join our newsletter
                        Moz logo
                        © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                        • Accessibility
                        • Terms of Use
                        • Privacy

                        Looks like your connection to Moz was lost, please wait while we try to reconnect.