Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. No Search Results Found - Should this return status code 404?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    No Search Results Found - Should this return status code 404?

    Technical SEO
    3
    3
    5987
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • WEB-IRS
      WEB-IRS last edited by

      A question came up today on how to correctly serve the right status code on pages where no search results are found.

      I did a couple searches on some major eccomerce and news sites and they were ALL serving status code 200 for No Search Results Found

      http://www.zappos.com/dsfasdgasdgadsg

      http://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=sdafasdklgjasdklgjsjdjkl

      http://www.ebay.com/sch/i.html?_trksid=p5197.m570.l1313&_nkw=dfjakljgdkslagklasd&_sacat=0

      http://www.cnn.com/search/?query=sdgadgdsagas&x=0&y=0&primaryType=mixed&sortBy=date&intl=false

      http://www.seomoz.org/pages/search_results?q=sdagasdgasdgasg

      I thought I read somewhere were it was recommended to serve a status code 404 on these types of pages.  Based on what I found above, all sites were serving a 200, so it appears this may not be the best practice.

      Any thoughts?

      1 Reply Last reply Reply Quote 0
      • bradkrussell
        bradkrussell last edited by

        Hi,

        Those sites are correctly serving a 200 page.

        Think of it this way - if you were searching for 'sdagasdgasdgasg' in SEOmoz (as in above URL), this term is not found yet on any page on site. But, it may be contained on a page that is published in the future (highly unlikely for that term I know, but you get what I mean). Hence they serve a 200 page.

        In terms of usability, if you were on a site and you searched for something and were presented with a generic 404 page, you'd probably think that something had gone amiss with the search functionality. However, if you were presented with a 200 page with "Sorry, no results found" you would be more likely to assume the search functionality had in fact worked, there was just nothing to return.

        1 Reply Last reply Reply Quote 0
        • donford
          donford last edited by

          404 would make sense only if we were referring to what you were searching for. Basically 404 says this page is not found, but could be found again later...

          In this sense we are talking about the webpage not the product being searched for, which is what response codes are all about. So a 200 response would be correct, the page is there, the results are null.

          Does that make sense?

          1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • Cassie_Ransom

            Do long UTM codes hurt SEO?

            Since most UTM codes/URLs are longer than 70ish characters, is this hurting my SEO? If it is, how can I solve the problem while still using a UTM code? Thanks!

            Technical SEO | | Cassie_Ransom
            0
          • Koki.Mourao

            Image Search

            Hello Community, I have been reading and researching about image search and trying to find patterns within the results but unfortunately I could not get to a conclusion on 2 matters. Hopefully this community would have the answers I am searching for. 1) Watermarked Images (To remove or not to remove watermark from photos) I see a lot of confusion on this subject and am pretty much confused myself. Although it might be true that watermarked photos do not cause a punishment, it sure does not seem to help. At least in my industry and on a bunch of different random queries I have made, watermarked images are hard to come by on Google's images results. Usually the first results do not have any watermarks. I have read online that Google takes into account user behavior and most users prefer images with no watermark. But again, it is something "I have read online" so I don't have any proof.  I would love to have further clarification and, if possible, a definite guide on how to improve my image results. 2)  Multiple nested folders (Folder depth) Due to speed concerns our tech guys are using 1 image per folder and created a convoluted folder structure where the photos are actually 9 levels deep. Most of our competition and many small Wordpress blogs outrank us on Google images and on ALL INSTANCES I have checked, their photos are 3, 4 or 5 levels deep. Never inside 9 nested folders.  
            So... A) Should I consider removing the watermark - which is not that intrusive but is visible?
            B) Should I try to simplify the folder structure for my photos? Thank you

            Technical SEO | | Koki.Mourao
            0
          • Gavin.Atkinson

            Why has my search traffic suddenly tanked?

            On 6 June, Google search traffic to my Wordpress travel blog http://www.travelnasia.com tanked completely. There are no warnings or indicators in Webmaster Tools that suggest why this happened. Traffic from search has remained at zero since 6 June and shows no sign of recovering. Two things happened on or around 6 June. (1) I dropped my premium theme which was proving to be not mobile friendly and replaced it with the ColorMag theme which is responsive. (2) I relocated off my previous hosting service which was showing long server lag times to a faster host. Both of these should have improved my search performance, not tanked it. There were some problems with the relocation to the new web host which resulted in a lot of "out of memory" errors on the website for 3-4 days. The allowed memory was simply not enough for the complexity of the site and the volume of traffic. After a few days of trying to resolve these problems, I moved the site to another web host which allows more PHP memory and the site now appears reliably accessible for both desktop and mobile. But my search traffic has not recovered. I am wondering if in all of this I've done something that Google considers to be a cardinal sin and I can't see it. The clues I'm seeing include: Moz Pro was unable to crawl my site last Friday. It seems like every URL it tried to crawl was of the form http://www.travelnasia.com/wp-login.php?action=jetpack-sso&redirect_to=http://www.travelnasia.com/blog/bangkok-skytrain-bts-mrt-lines which resulted in a 500 status error. I don't know why this happened but I have disabled the Jetpack login function completely, just in case it's the problem. GWT tells me that some of my resource files are not accessible by GoogleBot due to my robots.txt file denying access to /wp-content/plugins/. I have removed this restriction after reading the latest advice from Yoast but I still can't get GWT to fetch and render my posts without some resource errors. On 6 June I see in Structured Data of GWT that "items" went from 319 to 1478 and "items with errors" went from 5 to 214. There seems to be a problem with both hatom and hcard microformats but when I look at the source code they seem to be OK. What I can see in GWT is that each hcard has a node called "n [n]" which is empty and Google is generating a warning about this. I see that this is because the author vcard URL class now says "url fn n" but I don't see why it says this or how to fix it. I also don't see that this would cause my search traffic to tank completely. I wonder if anyone can see something I'm missing on the site. Why would Google completely deny search traffic to my site all of a sudden without notifying any kind of penalty? Note that I have NOT changed the content of the site in any significant way. And even if I did, it's unlikely to result in a complete denial of traffic without some kind of warning.

            Technical SEO | | Gavin.Atkinson
            1
          • howlusa

            Will deleting Wordpress tags result in 404 errors or anything?

            I want to clean up my tags and I'm worried I'm going to look in my webmasters the next day with hundreds of errors. Whats the best way of doing this?

            Technical SEO | | howlusa
            0
          • spiralsites

            Should I nofollow search results pages

            I have a customer site where you can search for products they sell url format is: domainname/search/keywords/ keywords being what the user has searched for. This means the number of pages can be limitless as the client has over 7500 products. or should I simply rel canonical the search page or simply no follow it?

            Technical SEO | | spiralsites
            0
          • NicB1

            Image search and CDNs

            Hi, Our site has a very high domain strength.  Although our site ranks well for general search phrases, we rank poorly for image search (even though our site has very high quality images). Our images are hosted on a separate CDN with a different domain.  Although there are a number of benefits to doing this, since they are on a different domain, are we not able to capitalize on our my site's domain strength?  Is there any way to associate our CDN to our main site via Google webmaster tools?  Has anyone researched the search ranking impacts due to storing your images on a CDN, given that your domain strength is very high? Curious on people's thoughts?

            Technical SEO | | NicB1
            0
          • Bandicoot

            How long does it take for rank to return after 301?

            Hello all -- just looking for those who have implemented site-wide 301 redirects due to a domain change. I am about 2 weeks into mine and am seeing minimum 5, maximum 21 spot drops in many of my targeted terms. My pages have strong GPR, with most being 3 or higher. Anyone out there been able to track a ballpark of when rank will return? The 301 redirects were implemented correctly, with 1 to 1 setups in most cases. Google has updated the listings with the new domain name, but I'm taking a huge rank hit. Any experience on how long I can expect (I know it's different for every situation) would be great! Thanks.

            Technical SEO | | Bandicoot
            0
          • Fubra

            Putting nav code at the bottom of a page?

            Hey, We are doing a re-design on our websites and we have run into a little problem. Basically we need to put the nav code at the bottom of the page (so when you view source all the nav code it at the bottom) but the nav will of course still show at the top. Will this cause any issues with our SEO? Will it make the nav seem less important or get crawled less? Thanks for the help in advance! Ricky

            Technical SEO | | Fubra
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.