Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Blog posts copied to Facebook or Linked? Any Duplicate Content Issues?
-
I wasnt able to find any good answers on this. I have two separate ecommerce websites, one with a top level blog. (www.xyz.com/blog) and different website with a subdomain blog (blog.xyz.com)***note on the subdomain blog, although it links to our website. You cannot directly shop from it. Until i can make some sort of scraper, its what I have to work with.
For quite some time now I have been copying the blog posts and re-creating them on facebook as a Note. Using the same anchor text/links on facebook as my blog post.
Part of the issue is that I want the facebook pages to have some content and not just links. Both get 2-3 updates per week, 1 of those being a blog re-post.
Does anyone know if google or bing considers this duplicate content? Should I simply link directly to the blog everytime, as a best practice?
Any insight on this would be great. Thanks!
-
If you want to share your blogpost content on Facebook then the best way is to share it via updates or add the link to the notes. You can also rewrite the summary of the blogpost and add a catchy text so that people click the link to go to your blog.
For e.g. Latest trends show that............ To read more on this, click....
-
If you are posting, verbatim, your content might very well be attributed to Facebook instead of your site because Facebook has so much more authority than your site. If your ultimate goal is to rank for your content, then posting your content on your site and linking to it from Facebook is the way to go. If your goal is attention to your content, then perhaps posting it on your Facebook page and linking to your site is the way to go.
Is it duplicate content if posted in both places? Yes. You could put a canonical tag on your site, but if the content gets posted on a site of higher authority, chances are that site will get credit for the content, canonical tag or no canonical tag.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pinterest Link Value
Hello, First of all I know that all the links which come from Pinterest are no follow. However about 4 years ago we made a campaign to pinterest for one of the websites we are managing. Although the thing was going well we had to stop it for various reasons. Right now, 4 years later, this thing has grown big without any move for us! All these years our pins, which were great in many aspects, were continuously reppined. This has lead to the point where the Google Search Console is reporting that about 500.000 links are linking to our website from Pinterest. We know how this has helped us or not concerning the actual refferring traffic from Pinterest but our main question, and this where we want the Moz's community help, is how is this helping from a SEO aspect. Thank you!
Social Media | | Tz_Seo1 -
Facebook Name Change and Effect on SEO
Hey Mozzers! Trying this one again as my timing was probably pretty bad with Easter. Working with a company who has about 20K followers on Facebook and about 500 backlinks to their current facebook page. They want to change the name of the page to better reflect the business. I need to advise on this but I'm not sure of and how it will effect them. Any one had any experience in this area?
Social Media | | wearehappymedia0 -
How can I change the Facebook Page shown in the SERP
Hi everyone, got a quick question in regard to our Facebook page and its appearance on the Google SERP. We have individual Facebook pages for every country and language. Unfornately the UK site is ranking in the German SERP rather then our Germany Facebook Site. The UK site is way older and has much more likes which most likely explains why this page is (still) outranking our, fairly new site (couple of months). Is there a way, to push my German Facebook Site in front of the UK Site in Germany? Any advice or tipp is much appreciated. Thanks
Social Media | | ennovators0 -
Do you think that Content Locking (force to share to unlock content) is manipulative and will eventually be penalised by Google?
There is a tactic called content locking which requires a user to share a post or homepage URL in order to unlock content (either a video, a full post or downloadable ebook). Do you think this is manipulating signals to increase search rankings? Argument Against Using Content Locking Social signals and links from Google Plus shares clearly correlate to increased search engine visibility. Requiring a user to pay for content with social sharing is only used to improve search rankings. According to the webmaster guidelines: "Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you, or to a Google employee. Another useful test is to ask, 'Does this help my users? Would I do this if search engines didn't exist?'" Argument For Using Content Locker Users tend to value their social profiles and won't share something unless they believe it is valuable. Requiring a share is just a push to motivate them to share something they value. Additionally, it is similar to an email opt-in in that the publisher now has a social media lead they can follow up on. It's not just about SEO, it's about tapping into social network traffic and engagement on social networks.
Social Media | | designquotes1 -
Are links between a subdomain and a root domain internal or external?
We have a microsite on a subdomain that is kind of a community site that has articles posted to it several times per week. The articles are often relevant to topics covered on the root domain, so links are often included. My question is, are links between the subdomain and root domain considered internal or external? Also, how much of a difference does the location of the links make? For example, if we have a related links menu with links to the root domain is that good enough, or is it that much better to have the links embedded in the article text (toward the beginning of the article)?
Social Media | | unitedairlines0 -
Has anyone else noticed a dramatic drop in Facebook post impressions?
One of the clients I manage has over 5,000 Facebook fans. Whenever I'd make a post, it usually would get ~700-1,000 impressions. About two weeks ago I did my first promoted post. Ever since then, all the regular posts I've done have only gotten ~100 impressions . . . out of 5,325! I'm wondering if Facebook, once learning that you are willing to pay for promoted posts, secretly lowers your impression count so that you will pay for promoted posts more often, or if the timing of my promoted post was just a coincidence, and everyone started to see a decrease about two weeks ago. Does anyone know what's going on?
Social Media | | UnderRugSwept0 -
Facebook Open Graph Buttons
Any knows how to or where to find instructions on how to create custom buttons using Facebook Open Graph? I.e. "Want it" Example can be found here: http://www.debshops.com/character-stick-on-mustaches/1000039148,default,pd.html?cgid=3657 Thanks
Social Media | | Carlos-R0 -
UK home improvement - building links or social shares?
Hi We are a regional UK installer of double glazing windows, doors and conservatories and I am looking to build the amount of quality links to the website to help improve our search position - 1st page for keywords such as conservatories, double glazing, pvc doors, pvc windows, composite doors What is the best approach to do this? Search for double glazing inurl:forum pvc doors inurl:forum and locate forums, but what is the best approach answer questions with the web address in the signature of the post? Looking at the major national players in opensite explorer such as anglianhome.co.uk
Social Media | | ocelot
safestyle-windows.co.uk
greenwayupvc.com
everest.co.uk
valuedoorsuk.co.uk
yaledoor.co.uk/ Their backlink profiles look quite spammy? as they mostly point to web directories So is there a gap that I can take advantage of? We have little budget for sponsored articles on sites like what anglian have been doing looking at the backlinks but are there any other articles that I could write for our site that would help improve quality links to the site for keywords such as conservatories, double glazing, pvc doors, pvc windows, composite doors Same with their social profiles they seem quite poor, what would be the best approach on Facebook and Twitter to attract local followers - the majority of social followers I have seen have been fellow marketers or rival companies on the follower lists of twitter Many Thanks0