Using both dofollow & nofollow links within the same blog site (but different post).
-
Hi all,
I have been actively pursuing bloggers for my site in order to build page rank. My website sells women undergarments that are more on the exotic end.
I noticed a large amount of prospective bloggers demand product samples. As already confirm, bloggers that are given "free" samples should use a rel=no follow attribute in their links.
Unfortunately this does not build my page rank or transfer links juice. My question is this: is it advisable for them to also blog additional posts and include dofollow links? The idea is for the blogger to use a nofollow when posting about the sample and a regular link for a secondary post at a later time.
What are you thoughts concerning this matter?
-
I want to start by agreeing with everything Alex has said. He's absolutely right.
To answer your question directly, I would think nofollow should be used when the blogger writes the review. If they mention you and link to you in later posts, that's their editorial choice and those links can be followed. Technically, if the blogger mentions/links to you in later posts, you don't really have anything to do with it and it's their choice whether the make the link followed or not.
-
Hi Carlos,
If the blogger is giving the links because it's their own editorial choice then it shouldn't be a problem, but by saying "I have been actively pursuing bloggers for my site in order to build page rank." isn't that a violation of Google's terms on link schemes?
"Any links intended to manipulate PageRank or a site's ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines."
These two videos are related and might be worth a watch:
http://www.youtube.com/watch?v=OGieiNe6RL4 http://www.youtube.com/watch?v=QSEqypgIJME -
Hi Alex,
Thanks for your response. I agree with you that all niche blogs should be welcome for the most part.
However, I would like to know how my page ranking would be affected if a blogger uses both regular "dofollow" links and "nofollow" links in their own blogs when blogging about my website/product. For example, if on Tuesday they post a product review with a "nofollow" attribute link and then on Friday they post again; this time their own thoughts on the company with a regular "dofollow" link? How does this affect me?
I am trying to avoid anything that may seem like a link scheme as outlined here: https://support.google.com/webmasters/answer/66356?hl=en
Thanks for your input and update on anchor text.
Carlos
-
I wouldn't worry about whether a link is dofollow or nofollow*.
I'd look at the blogs who might be reviewing your product to see if they're likely to send paying customers to your website. Do people engage with the blog, for example? Do they leave comments and share the content? Has anyone mentioned buying a product on the blogger's recommedation? Does the blogger have many Twitter followers who interact with them? In other words, Is the blogger influential?
I wouldn't miss out the smaller blogs though - if you see a great-looking/well-written new blog, the blogger will probably be overjoyed with a free sample and appreciate your support. Who knows where that could lead one day?
*A caveat or two - just don't do anything to excess. It might look unnatural if 99% of your links are from blog product reviews. So try to keep a varied link profile. And don't ask for anchor text - these days it's best for anchor text to be the URL itself or company name.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Links from a penalised site.
Hey Mozzers, Recently we have had a series of agencies in to pitch for work, one group mentioned that due to our association with a possibly penalised product review website, any links and activity associated with the brand would hinder our SEO. We currently have a good rating, but we are now no longer pushing our customers to the site as we move to a new platform. The current link back from this website is also no-followed. Any thoughts on how this could impact us? And how the agencies determined the site was penalised and causing us problems. Cheers Tim
Intermediate & Advanced SEO | | TimHolmes0 -
Internal Links - Dofollow or Nofollow and why?
Hey there Mozzers, I am a question about internal links. If I am writing a article about something and want to link to another one of my articles inside my blog, do i have to make that link nofollow or dofollow? If possible tell me why also. Thanks in advance
Intermediate & Advanced SEO | | Angelos_Savvaidis0 -
Internal Link Analysis (Site Wide)
Hi i'm currently doing a internal link analysis for one of my clients and want to pull internal link data for the entire website. So i can look at the distribution of internal anchor text and to identify ways in which we can optimize internal linking. I have had a look at screaming frog the trouble is, this data is only exportable one page at a time. Meaning, you can’t export an entire site “In Link” data. The site has 200+ pages so pulling in link data for each page would take quite long! Can anyone recommend anyways or tools which can look at the entire link profile for a website. I have checked OSE but there's not much data because the site is relatively new. Cheers, RM
Intermediate & Advanced SEO | | MBASydney0 -
Permanently using 301 for internal link
Hello Folks, Tried going through the 301 answers but could not find any question similar to what I had. The issue we have is we have got a listing page with the products like this: /used-peugeot/used-toyota-corolla As you can see this URL is not really ideal and I want to redirect it to /used-toyota/corolla using mod_rewrite. The redirect will be 301. My concern here is the URL in the listing page won't change to /used-toyota/corolla and hence the 301 will be 'permanently' placed and I was wondering if this will lose some link juice of the 301ed URL. Now with 301 being a 'permanent' redirect one would assume it should not be an issue but I just wanted to be sure that I am correct in assuming so. Thank you for your time.
Intermediate & Advanced SEO | | nirpan0 -
How to identify 404 that get links from external sites (but not search engines)?
one of our site had a poor site architecture causing now about 10.000s of 404 being currently reported in google webmaster tools. Any idea about easily detecting among these thousands of 404, which ones are coming from links from external websites (so filtering out 404 caused by links from our own domain and 404 from search engines)? crawl bandwidth seems to be an issue on this domain. Anything that can be done to accelerate google removing these 404 pages from their index? Due to number of 404 manual submission in google wbt one by one is not an option.
Intermediate & Advanced SEO | | lcourse
Or do you believe that google automatically will stop crawling these 404 pages within a month or so and no action needs to be taken? thanks0 -
Relaunching old site - Will it regain former link equity?
We've got an older site with significant link equity. It 301 redirects to our current website, passing all traffic, link value, etc. The 301 redirects have been in place for several years. Since the original redirects were setup, the current website has acquired massive link equity above and beyond the redirects. I am considering removing all the 301 redirects and bringing the old site back to life (same URLs, content, design as before). I would also keep the current website live as is. The goal is to capture more SERP visibility by having 2 website "brands" in the same market. Will the old site regain it's former link equity or will we effectively be starting from scratch? In other words, does Google consider how long 301 redirects have been in place?
Intermediate & Advanced SEO | | Jeff_DomainTools0 -
Google is not Indicating any Links to my site
We built a new store on another ccTLD and linked to it from some of our other domains in a few locations. I am noticing that with the Google operator command "links:" we are seeing nothing linking to our site anywhere. Some things to clarify: These are not no-follow links These pages linking to our new domain are indexed The pages being linked to on our new domain are indexed This is not a flash site or heavy in JavaScript The links existed the day the site was launched so when the new pages were crawled they existed. "Site:" command in Google shows me that my new site is indexed. What could potentially be causing this? I am trying to get these newer ccTLD's to begin ranking and I understand that I need to get links going to these pages since they are fairly new (2.5 months) so I can outrank the .com in the SE's in those locales. (Like Google.co.uk)
Intermediate & Advanced SEO | | DRSearchEngOpt0 -
Blogs with different focuses
Suppose I got a blog about cooking and another about computers. What's the best architecture for SEO ? mysite.com/cooking-blog mysite.com/computers-blog OR cooking-blog.mysite.com computers-blog.mysite.com ?
Intermediate & Advanced SEO | | marcelocustodio0