Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to setup affiliate marketing for my website?
-
I work for an ecommerce company and would like to setup some sort of affiliate marketing similar to Amazon.
1. If someone was referred to our site and they made a purchase we would pay out.
2. If we referred a user to someone else's page and they made a purchase we would get paid.
I looked into http://www.commissionfactory.com/ but wasn't sure if that would meet my needs. Does anyone have any recommendations?
-
Hi
We use a company called Awin (Affiliate Window) in the UK and they are very good.
As far as I am aware there is no two way affiliates, but the easiest way round it is, to set your self up as a publisher and advertiser.
Its quite easy to do, and you could be up and running as an a publisher in minutes.
Thanks
Andy
-
If you give me a few of your direct competitors I will do a search to see if they have any inbound affiliate links to their website.
-
From what I have found none of my competitors are using affiliate marketing so it would be nice to get in early. I didn't think it would be free, I figured there would be some cost involved. I just talked to Hasoffers and they seemed to be pretty impressive I might give them a try.
-
Hi-
I am personally not aware of any "two way" affiliate programs, but for setting up an affiliate program for your site (pay people for referrals), Ray had some good suggestions for places to start.
I would add the following two thoughts:
-
Depending on your ecommerce platform, you might be able to find low cost affilaite plugins. For example, I know that Magento has several available. The downside to something like this is that you need to build a network of affiliates yourself. If you go with one of the affiliate networks you have an army for affiliates that can choose to list your products.
-
Try to make sure that whatever affiliate program you use has a way to mark a customer as coming to your site first (a cookie on your site). When we set up an affiliate program what would happen is that someone would go through the order order process then when they got to checkout they jump off the site for a minute to go find a coupon. When they returned they would have the affiliate ID of the coupon site, so that site would earn a commission even though they were really not the referrer.
That's my 2¢ !
Good Luck
Ken
-
-
There are not any very effective free solutions that I'm aware of, and hopefully someone can add one here so I do become aware.
However, if you're interested in controlling your affiliate program, than Hasoffers is a great product with a low entry cost. You can also look into the popular affiliate networks, such as Neverblue advertising and Commission Junction.
Also, look at your competitors affiliate programs and see what they are using.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Conversions tracking on another website
Hi guys, Situation: A website selling a mix of products from various vendors. When a product's Buy Now get clicked, it redirects to the vendor's website so the order can be placed there. Question: How do I track all these conversions reliably? Is there any shortcut? Also, what do they need to do technically to make it work, and will it send to my GA or is it any tool that will record these conversions? Does anyone do this actively? Thanks for ALL the ANSWERS!
Affiliate Marketing | Aug 6, 2018, 1:52 PM | Katarina-Borovska0 -
What is the danger of integrating different affiliate program widgets far under our core content?
We have pages with lots of unique content that are ranking very well in google.
Affiliate Marketing | Oct 29, 2017, 11:31 PM | lcourse
I am now considering to add towards the end of the pages widgets from the booking.com affiliate program and also from the affiliate program of two other accommodtion sites. These affilliate widgets would be placed far beyond our core content in the bottom 15% of the page. Each widget will contain a large number of links to the different accomodation options that booking.com or others offer. In our context this information would be indeed very useful for our visitors. Shall I be concerned that our google rankings may suffer due to google perceiving our site as less quality (or google misinterpreting our intent to generate traffic to affiliate programs) ? If google rankings would be suffering, is this something we would normally see in a week (most of our pages are crawled daily by google) and then recover in a week when we would remove the widgets or would this generally be something that would affect the ranking over the course of a month or more? Shall I be concerned abou link dillution since my pages would now have a lot of links pointing to the affiliate sites, which could devalue my internal links? Any thoughts?0 -
Affiliate Program: Does anyone know how to set this up?
Hi Guys Does anyone know how I can make a affiliate programme on my website eg - I have a sales person in two of our local regions and I want to find a way I can track any sales made through them via my website so I can pay them their commission. Any advice around this, the website is wordpress! Cheers Justin
Affiliate Marketing | Jun 23, 2015, 10:25 AM | edward-may0 -
Affiliate Programs
Hi, I am wondering what if any affiliate management applications are being used out there. Anyone using Shareasale... I am looking into them.
Affiliate Marketing | Nov 28, 2014, 2:52 PM | unikey0 -
Merchant´s data feed for affiliates is the same content as their own website...
Hi Some advice appreciated. Started working on a site and found out that they are giving their unique content to their affiliates (an XML feed so appearing on another domain). In this case, if they want to provide the data like that, how can we protect ourselves? Should we use author tags in our html, is that necessary? Is there any fix other than "stop doing that and give them different content"? Thanks
Affiliate Marketing | Aug 27, 2012, 11:50 AM | xoffie0 -
Can anyone help me find the broadband ISP affiliate program I need?
I have a couple sites that deal with broadband internet access, and I'm looking to monetize beyond adsense. I'd like to sign up for some affiliate programs from internet service providers like Charter, CenturyLink, Comcast, etc. I found a couple affiliate programs but I am having no luck at all figuring out the programs that so many other websites are involved with. In about every case, the user is able to enter in their address and then a search is performed, returning programs available at their location. The programs I've found just do the traditional ad click-throughs for a possible commission. Can anyone enlighten me what kind of programs they are using?
Affiliate Marketing | Apr 23, 2013, 2:08 PM | bizzer0 -
How many affiliate links is considered too many?
Hi, Let's say you have great reviews for 50 products and some of these products do have affiliate links on review pages. And then you have user scores and you come up with a top 20 product list sorted by user scores. Now if you have the list of top 20 products on one page and all these products have an affiliate link (with nofollow relation and a 301 redirect) on the same page with only a couple of images and a summary of the review linked to the review pages, would this still be considered as what Google calls a "bridge page"? Would it be better to still generate the top 20 list but rather link to review pages only? (to avoid too many affiliate links on one single page).
Affiliate Marketing | May 16, 2012, 2:55 PM | Gamer070 -
How much link juice passes through urls with affiliate id's?
hi we can get a valuable link with the desired anchor text from a news site. the destination url would be something like www.site.com/product. but in order to track conversions, our sales team would like to add an affiliate id to the url, so that it would look like this: www.site.com/product?sess_affiliate=ta how much link juice would a link to this affiliate url pass? would we be shooting our wad by linking to the ?sess-URL instead of the original URL?
Affiliate Marketing | Jan 25, 2012, 10:09 AM | zeepartner0