Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. What referrer is shown in http request when google crawler visit a page?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What referrer is shown in http request when google crawler visit a page?

    Intermediate & Advanced SEO
    2
    3
    3984
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • max.favilli
      max.favilli last edited by

      Is it legit to show different content to http request having different referrer?

      case a: user view one page of the site with plenty of information about one brand, and click on a link on that page to see a product detail page of that brand, here I don't want to repeat information about the brand itself

      case b: a user view directly the product detail page clicking on a SERP result, in this case I would like to show him few paragraph about the brand

      Is it bad? Anyone have experience in doing it?

      My main concern is google crawler. Should not be considered cloaking because I am not differentiating on user-agent bot-no-bot.

      But when google is crawling the site which referrer will use? I have no idea, does anyone know?

      When going from one link to another on the website, is google crawler leaving the referrer empty?

      1 Reply Last reply Reply Quote 0
      • max.favilli
        max.favilli @Highland last edited by

        After googling about it and thinking better I choose not too. I think you are absolutely right, too inconsistent.

        1 Reply Last reply Reply Quote 0
        • Highland
          Highland last edited by

          You won't get a referrer. Googlebot is not like a real user, surfing from site to site. What Googlebot does is this (more or less)

          1. Googlebot requests a standalone page
          2. Googlebot parses the page out. During this process it notes the links on that page and, depending on various mechanisms (nofollow, internal page rank, the mood of Matt Cutts, etc) it will note those links for the system to parse later
          3. Googlebot is done so it grabs another page off the page list (likely without know how it got on said list) and goes back to #1

          Now, to your question. Since Googlebot has no referrer it won't get your alternate content. This means that your alternate content page won't get indexed.

          I would suggest here that a best practice is NOT to filter on referrer data, which can be inconsistent and potentially fake. Instead, I would make a separate page that contains your extra data and allow users to decide if they want more information Thus Googlebot finds all your content and your users get a better experience.

          max.favilli 1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • BobGW

            How many pages for a new site for Google to sink it's teeth into

            page authority on-page seo internal linking site structure content development

            Hello, I've got a high traffic site I'm building. Is 20 articles enough to start or should I start with 40 or 60 to not flop? I've got good internal linking. I've got: 3 10X articles
            17 cornerstones so far. Worked hard so far. Do I launch? or wait for 40? 60? I know thousands is best. Competitors have much more. Thank you, Bob

            Intermediate & Advanced SEO | | BobGW
            0
          • Alancito

            Alternate page with proper canonical tag Status: Excluded in Google webmaster tools.

            canonical google webmaster

            In Google Webmaster Tools, I have a coverage issue. I am getting this error message: Alternate page with proper canonical tag Status: Excluded. It gives the below blog post page as an example. Any idea how to resolve? At one time, I was using handl utm grabber, but the plugin is deactivated on my website. https://www.savacations.com/turrialba-costa-ricas-garden-city/?utm_source=deleted&utm_medium=deleted&utm_term=deleted&utm_content=deleted&utm_campaign=deleted&gclid=deleted5.

            Intermediate & Advanced SEO | | Alancito
            0
          • Chris_Mc

            Home Page Title - Google Overriding my Title Tag

            title tags

            Hi, We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming). We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here. Has anyone any advice on this and/or having the same issue? We normally rank well for grass seed (UK search) https://thegrasspeople.com/ I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed. <title>Combined Shape</title> <desc>Created with Sketch.</desc> Chris

            Intermediate & Advanced SEO | | Chris_Mc
            0
          • Kingalan1

            How to Get Rid of Dates Shown In Google Search Results

            When I enter "Site: URL" to check what a search how Google displays  search result, a date appears at the very front. This takes away several characters, really valuable real estate. How can I stop Google from displaying these dates? There are certain Wordpress plugins like "WP Date Remover" however the seem to only apply to blog posts. Dates are appearing on results on all my Wordpress pages. Is there an internal setting in Wordpress that will allow me to remove dates for these non blogpost pages?

            Intermediate & Advanced SEO | | Kingalan1
            1
          • Marketing_Today

            Page Title shown in SERPS not the same as

            Hi all, I'm trying to get a homepage to rank for a certain term, but the page keeps showing up in the SERPS with the "Brand Name: Keyword" when I have written it as "Keyword - Brand Name" in the  <title>tag. I can't even see "Brand Name" Keyword" in the code of the page so I don't know where Google is pulling this from? </p> <p>I have <meta name="robots" content="noodp,noydir"/> on the page.</p> <p>I'm running Yoast and have removed the Brand from the Site Name and the Page Title for the homepage is "Keyword - Brand Name" in WordPress. I've changed the meta description so I can see the page has been crawled and re-indexed as the new meta description is showing in the SERPs</p> <p>Any idea, where Google is pulling this Page Title from and how I can get it changed to read the actual <title> tag? Or is there something I need to change in WordPress?</p> <p>Thank you!</p></title>

            Intermediate & Advanced SEO | | Marketing_Today
            0
          • friendoffood

            Pages are Indexed but not Cached by Google. Why?

            Here's an example: I get a 404 error for this: http://webcache.googleusercontent.com/search?q=cache:http://www.qjamba.com/restaurants-coupons/ferguson/mo/all But a search for qjamba restaurant coupons gives a clear result as does this: site:http://www.qjamba.com/restaurants-coupons/ferguson/mo/all What is going on?  How can this page be indexed but not in the Google cache? I should make clear that the page is not showing up with any kind of error in webmaster tools, and Google has been crawling pages just fine.  This particular page was fetched by Google yesterday with no problems, and even crawled again twice today by Google  Yet, no cache.

            Intermediate & Advanced SEO | | friendoffood
            2
          • tidybooks

            Wrong country sites being shown in google

            Hi, I am having some issues with country targeting of our sites. Just to give a brief background of our setup and web domains We use magento and have 7 connected ecommerce sites on that magento installation 1.www.tidy-books.co.uk  (UK) - main site 2. www.tidy-books.com (US) - variations in copy but basically a duplicate of UK 3.www.tidy-books.it (Italy) - fully translated by a native speaker - its' own country based social medias and content regularly updated/created 4.www.tidy-books.fr  (France) - fully translated by a native speaker - its' own country based social medias and content regularly updated/created 5.www.tidy-books.de (Germany) - fully translated by a native speaker - uits' own country based social medias and content regularly updated/created 6.www.tidy-books.com.au (Australia) - duplicate of UK 7.www.tidy-books.eu (rest of Europe) - duplicate of UK I’ve added the country and language href tags to all sites. We use cross domain canonical URLS I’ve targeted in the international targeting in Google webmaster the correct country where appropriate So we are getting number issues which are driving me crazy trying to work out why The major one is for example If you search with an Italian IP in google.it  for our brand name Tidy Books the .com site is shown  first then .co.uk and then all other sites followed on page 3 the correct site  www.tidy-books.it The Italian site is most extreme example but the French and German site still appear below the .com site. This surely shouldn’t be the case? Again this problem happens with the co.uk and .com sites with when searching google.co.uk for our keywords the .com often comes up before the .co.uk so it seems we have are sites competing against each other which again can’t be right or good. The next problem lies in the errors we are getting on google webmaster on all sites is having no return tags in the international targeting section. Any advice or help would be very much appreciated. I’ve added some screen shots to help illustrate and happy to provide extra details. Thanks UK%20hreflang%20errors.png de%20search.png fr%20search.png it%20search.png

            Intermediate & Advanced SEO | | tidybooks
            1
          • PaulRogers

            Should I prevent Google from indexing blog tag and category pages?

            I am working on a website that has a regularly updated Wordpress blog and am unsure whether or not the category and tag pages should be indexable. The blog posts are often outranked by the tag and category pages and they are ultimately leaving me with a duplicate content issue. With this in mind, I assumed that the best thing to do would be to remove the tag and category pages from the index, but after speaking to someone else about the issue, I am no longer sure. I have tried researching online, but there isn't anything that provided any further information. Please can anyone with any experience of dealing with issues like this or with any knowledge of the topic help me to resolve this annoying issue. Any input will be greatly appreciated. Thanks Paul

            Intermediate & Advanced SEO | | PaulRogers
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.