Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. International SEO
    4. Country subfolders showing as sitelinks in Google, country targeting for home page no longer working

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Country subfolders showing as sitelinks in Google, country targeting for home page no longer working

    International SEO
    2
    4
    1214
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • romh
      romh last edited by

      Hi There,

      Just wondering if you can help.

      Our site has 3 region versions (General .com, /ie/ for Ireland and /gb/ for UK), each submitted to Google Webmaster Tools as seperate sites with hreflang tags in the head section of all pages.  Google was showing the correct results for a few weeks, but I resubmitted the home pages with slight text changes last week and something strange happened, though it may have been coincidental timing.

      When we search for the brand name in google.ie or google.co.uk, the .com now shows as the main site, where the sitelinks still show the correct country versions.  However, the country subdirectories are now appearing as sitelinks, which is likely causing the problem.  I have demoted these on GWT, but unsure as to whether that will work and it seems to take a while for sitelink demotion to work.

      Has anyone had anything similar happen?  I thought perhaps it was a markup issue breaking the head section so that Google can no longer see the hreflangs pointing to each other as alternates.  I checked the source code in w3 validator and it doesn't show any errors.  Anyway, any help would be much appreciated - and thanks to anyone who gets back, it's a tricky type of issue to troubleshoot.

      Thanks, Ro

      1 Reply Last reply Reply Quote 0
      • katemorris
        katemorris last edited by

        With HREFLANG tags, you are sending weird signals. I would recommend ensuring that /ie/ is claimed in Google WMT and targeted to Ireland. The content in the subfolder needs to be specific to your Ireland market, meaning it needs to have different content. It doesn't have to be completely different, but different. Otherwise, it looks like duplicate content and the SEs are going to pick the stronger of the two.

        Right now, you are telling them that the only difference in the content is that /ie/ is in Irish English, and /gb/ is in British English. It's not different enough to warrant showing the other content over your main homepage as that is stronger.

        Does that all make sense? I would remove the HRELFANGs, ensure the right targeting is in place and that the content is different per country to target those countries.

        1 Reply Last reply Reply Quote 1
        • romh
          romh last edited by

          Hi Kate,

          Yes, they are geo-targeted versions of the site, but the idea would be to create multilingual versions of the site for other territories in the future, so the hreflang + country targeting seemed to be the best option to allow for future expansion in the site framework.

          The site was working correctly for about a month before Google started showing country subfolders as sitelinks for the main domain.  However, the correct locale sub-pages are still being shown for other search terms.  Seems to be an issue with the home page or branded search, where the correct country homepage is no longer being shown as the main result, and instead as a sitelink beneath the domain.

          Ro

          1 Reply Last reply Reply Quote 0
          • katemorris
            katemorris last edited by

            These are geo-targeted sections and not translations right?

            If so, the HREFLANG tags are not needed. Those are for translations. If you have the subfolders marked in Google WMT as geo-targeted to those countries, you should be okay.

            How long have you had this setup?

            1 Reply Last reply Reply Quote 1
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • mattdinbrooklyn

              Country and Language Specific URL Paths

              Wanted to ask everyone a questions: So our company is going to be doing a website that is going to be full of videos. The url path will be country.domain.com/language/slug/content-id. We redirect the user when they go to the different country. So if you're in spain on a train to france your URL will change from es.domain.com/es/slug/content-id to fr.domain.com/es/slug/content-id. Each country can listen to each video in all languages. My question is with hreflang tags and canonicals. Aside from targeting users in a certain country via Google Search Console, how do I eliminate duplication and tell Google which I'd like to show up via which country. In spain I would like es.domain.com/es/slug/content-id to show in Google and would have hreflang tags on each of the es.domain pages but what about fr.domain.com/es/slug/content-id since it would show the same content? I can't canonical to one of them since I need them to show in their respective country. How do I show the difference in language and country without showing duplication?

              International SEO | | mattdinbrooklyn
              0
            • VERBInteractive

              Has any one seen negative SEO effects from using Google Translate API

              We have a site currently in development that is using the Google Translate API and I am having a massive issue getting screaming frog to crawl and all of our non-native English speaking employees have read through the translated copy in their native language and the general consensus is it reads at a 5th grade level at best. My questions to the community is, has anyone implemented this API on a site and has it a) helped with gaining traffic from other languages/countires and b) has it hurt there site from an SEO standpoint.

              International SEO | | VERBInteractive
              0
            • Easigrass

              Using a top level domain name and directing it to a subfolder

              Hi, we have a large international network. Our main website sits on .com domain and is used by the UK market. We have an international site in a subdirectory .com/dk/ for Denmark for example. We have also purchased the domain name www.ourcompany.dk/. Should we be forwarding the domain name (www.ourcompany.dk/) to point to the subdirectory www.ourcomany.com.dk/ so in the browser it shows up as www.ourcompany.dk or should we be displaying it as www.ourcompany.com/dk/? Are there any pros and cons to this method? Which one is best and are there any benefits in SEO. Ideally we want the .com domain name to have the best domain authority so would this impact it in any way? Any tips would be great.

              International SEO | | Easigrass
              0
            • absoauto

              How can I change the currency Google lists my products with in the SERP?

              I.e. This product - http://www.absoluteautomation.ca/fgd400-sensaphone400-p/fgd400.htm - shows up as USD in the SERP. (In the US it just won't show a currency, if Canada it will show USD on the SERP). My pricing is all in CAD, how can I tell Google this? (It knows pricing is CAD in my Google Product Listings/Merchant Center). Thanks!

              International SEO | | absoauto
              0
            • SameerBhatia

              When I upload my app in chrome web store, it shows this error - "no manifest found in package please make sure to put manifest at the root directory of the zip package". Please explain me the process of putting manifest file.

              Chrome Web store give error "no manifest found in package please make sure to put manifest at the root directory of the zip package"

              International SEO | | SameerBhatia
              0
            • Lina-iWeb

              Massive jump in pages indexed (and I do mean massive)

              Hello mozzers, I have been working in SEO for a number of years but never seen anything like a jump in pages indexed of this proportion (image is from the Index Status report in Google Webmaster Tools: http://i.imgur.com/79mW6Jl.png Has anyone has ever seen anything like this?
              Anyone have an idea about what happened?
              One thing that sprung to mind might be that the same pages are now getting indexed in several more google country sites (e.g. google.ca, google.co.uk, google.es, google.com.mx) but I don't know if the Index Status report in WMT works like that. A few notes to explain the context: It's an eCommerce website with service pages and around 9 different pages listing products. The site is small - only around 100 pages across three languages 1.5 months ago we migrated from three language subdomains to a single sub-domain with language directories. Before and after the migration I used hreflang tags across the board. We saw about 50% uplift in traffic from unbranded organic terms after the migration (although on day one it was more like +300%), especially from more language diversity. I had an issue where the 'sort' links on the product tables were giving rise to thousands of pages of duplicate content, although I had used the URL parameter handling to communicate to Google that these were not significantly different and only to index the representative URL. About 2 weeks ago I blocked them using the robots.txt (Disallow: *?sort). I never felt these were doing us too much harm in reality although many of them are indexed and can be found with a site:xxx.com search. At the same time as adding *?sort to the robots.txt, I made an hreflang sitemap for each language, and linked to them from an index sitemap and added these to WMT. I added some country specific alternate URLs as well as language just to see if I started getting more traffic from those countries (e.g. xxx.com/es/ for Spanish, xxx.com/es/ for Spain, xxx.xom/es/ for Mexico etc). I dodn't seem to get any benefit from this. Webmaster tools profile is for a URL that is the root domain xxx.com. We have a lot of other subdomains, including a blog that is far bigger than our main site. But looking at the Search Queries report, all the pages listed are on the core website so I don't think it is the blog pages etc. I have seen a couple of good days in terms of unbranded organic search referrals - no spike or drop off but a couple of good days in keeping with recent improvements in these kinds of referrals. We have some software mirror sub domains that are duplicated across two website: xxx.mirror.xxx.com and xxx.mirror.xxx.ca. Many of these don't even have sections and Google seemed to be handling the duplication, always preferring to show the .com URL despite no cross-site canonicals in place. Very interesting, I'm sure you will agree! THANKS FOR READING! 79mW6Jl.png

              International SEO | | Lina-iWeb
              0
            • lcourse

              Country name displayed after domain name in google SERP

              our online shop targets clients in the US and worldwide (same URL - no subdirectories - currency changes based on IP). when searching in google.ie or google.no for our site google displays in the SERPS "US" or "United States" after the URL for our site, but for most other US competitors it does not show the country in the SERPS. I deleted our google places listing 2 weeks ago, since I suspected it may be related, but no change so far. In google webmaster tools we have targeted the shop domain to United States, which may be another factor. Unfortunately we can not undo this setting since without it our google US ranking for the most relevant competitive keyword drops from position 8 to position 100+. Server location is in Germany which despite lots of US links and US contact info and USD currency appparently makes google think that the site is not targeting the US. Does anybody know what triggers the country name in the SERPS (google places or webmaster tools or other) and  can give advice if there is any way to get rid of it.

              International SEO | | lcourse
              0
            • gomyseo

              Country specific landing pages

              I have a client who wants to put a re-direct on his landing pages based on the visitors IP address. The landing page will be a sub domain relevant to the country their IP is located in. I am a little concerned this will effect the SEO. Appreciate any advice. Dylan 🙂

              International SEO | | gomyseo
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.