Correct Schema Markup
-
Hello,
I've been having some markup issues and need some help.
I researched what would be the best Business type and used that markup on the website.
But when I check it in the testing tool I get this http://screencast.com/t/vtlfn2MNPKf
It doesn't recognize the object type. Could this be an error with my website or the markup its self?
Please advise
Thanks
-
The best sources on all things schema is great here from Built Visible & learn schema from Moz
http://moz.com/learn/seo/schema-structured-data
If The above is not true you are everything Moz & This PDF will show you everything
http://builtvisible.com/wp-content/uploads/2013/03/Schema.org-Cheat-Sheets.pdf
http://builtvisible.com/micro-data-schema-org-guide-generating-rich-snippets/
schema–creator.org is a fantastic tool to create your own schema but there's really no substitute for the PDF
Sincerely,
Thomas
-
Hi Vlad,
What I meant was you needed to declare it like this
and not the way you did it . The best tip I could give you is make sure you encase each type of schema inas this allows you to easily nest the different types of schema on a page. I can see that this is the case with your other site after having a quick glance.
Hope this helps
-
Hi Ravi,
Only certain product pages will show rich snippets, so the ones you are looking at may not show but others most likely will as your product markup is coming back as valid in structured data testing tool. I have seen it mentioned that Google only stores a certain amount of data needed for rich snippets on a websites products pages - somewhere estimated to be between 10-50%.
Hope this helps!
-
How to use postal addres
Whitehouse
1600 Pennsylvania Avenue NW
Washington,
DC
20500United States
-
Hey, thanks so much for the fix.
When you say it wasn't declared properly what exactly was the problem if you don't mind.
Also I would really appreciate it if you take a look at fivestarstoneinc.com.
I'm having twice as much problems with structured data and wondering if its the same issue.
Thanks
-
This is the correct code and will validate if you copy and paste it into the structured data testing tool -
ASG Seamless Gutters Inc
70 Leete St., Springfield, MA 01108 (413) 455-0800 info@asggutter.com <time itemprop="openingHours" datetime="Mon,Tu,Wed,Thu,Fri, Sat 7:00-19:00">Monday - Saturday 7:00a-7:00pm</time>
The postaladdress schema wasn't declared properly so wasn't being read and you needed to close this set of postaladdress schema with a prior to opening hours which are part of the HomeAndConstructionBusiness schema.
Hope this helps
-
The object type is home and construction business?
this is one method that will tell you how to do it you can use the tools below to help you apply the schema correctly
- https://schema.org/HomeAndConstructionBusiness
- https://www.hunchmanifest.com/marketing/how-to-apply-schema-org-construction/
- here is a general contractor schema creator
- http://www.microdatagenerator.com/general-contractor-schema/
- http://tools.seochat.com/tools/brand-organization-schema-generator/
let me know if I can be of any more help,
Tom
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple Markups on The Same Page - Best Solution?
Hi there! I have a website that is build in react javascript, and I'm trying to use markup on my pages. They are mostly articles about general topics with common questions (about the topic), and for most articles I would like to use two markups: article markup + FAQ Markup ( for the questions in the article) article markup + how-to markup Can I do this or will Google get confused? Since I have two @type at the same time, for example @type": "FAQPage" and "@type": "Article". How should I think? I'm using https://schema.dev/ right now. Thanks!
Intermediate & Advanced SEO | | Leowa0 -
Need a layman's definition/analogy of the difference between schema and structured data
I'm currently writing a blog post about schema. However I want to set the record straight that schema is not exactly the same as structured data, although both are often used interchangeably. I understand this schema.org is a vocabulary of global identifiers for properties and things. Structured data is what Google officially stated as "a standard way to annotate your content so machines can understand it..." Does anybody know of a good analogy to compare the two? Thanks!
Intermediate & Advanced SEO | | RosemaryB0 -
Do I understand Silos correctly?
Hi everyone, Rob Cairns brought me onto the concept of silos. I'm very amazed of the concept and want to make sure that I get it right. When I create silos I sort subjects according to their main keyword which will rank most difficult and make this the main landing page (the main menu entry within a menu navigation). Then I create submenuentries that have the main menu entry as parent and that also have (in wordpress) the landing page (which is the main menu entry) as a parent site. I use these subpages for LSI and long tail KWs. I do not link between silo subpages of different categories. There is (naturally) a link from the main menu entry to the sub menu entries (which is a little weaker) and a link back to the main menu entry (the landing page) from within the text (which is a little stronger). I also can link between subpages of the same silo or from subpages to a landing page of a different silo if the keyword fits to that landing page. Is that correct so far? Cheers Marc
Intermediate & Advanced SEO | | RWW0 -
Hhreflang been setup correctly?
Hi guys, We recently setup US hreflang tags across a site. According to Deep Crawl it seems the tags are working. http://s3.postimg.org/5b8rzq9r6/screenshot_1494.jpg However when i test it out with http://flang.dejanseo.com.au/ I seem to be getting no language, region and under notes it saids "Reciprocal not found" (does anyone know what this means?) http://s16.postimg.org/quiiaob1h/screenshot_1495.jpg Any ideas? Cheers
Intermediate & Advanced SEO | | jayoliverwright0 -
Should we add Schema.org for Website Articles on our blog page
Hi All, We use schema.org on most of our eCommerce website apart from on our "latest news/blog section" which we have all our how to's ...and other useful articles on . Am I missing a trick here ?.. I have found there is a https://schema.org/Article which I guess we could implement if it's a big help or if there's a better one ? Just wondered peoples thought as whether it is must have from an SEO/ranking point of view thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
We're currently not using schemas on our website. How important is it? And are websites across the globe using it?
Schemas looks like an important thing when it comes to structuring your website and ensuring the crawl bots get all the details. I've been reading a lot of articles around the web and most of them are saying that schemas are important but very few websites are using it. Why so? Are the schemas on schema.org there to stay or am I wasting my time?
Intermediate & Advanced SEO | | Shreyans920 -
Using AggregateReview markup to generate star sinppets for wordpress blog posts? OK or Spam?
Do you believe using a plugin that allows visitors to rate your blog posts and then generating AggregateReview markup code for each blog post is in accordance with google guidelines? I saw there are a couple of wordpress plugins that offer this functionality. Anybody who had any negative experience? Star icons will certainly increase visibility in SERP.
Intermediate & Advanced SEO | | lcourse0 -
Rel Author markup for a Book Product?
Hi mozzers, I'm writing up some recommendations for a rebuild of a large bookstore E-commerce site which includes a section on structured data. I'm looking through schema markup and specifically the Product, Thing, CreativeWork and Book schemas. I'm confused however as to whether rel author is applicable/suitable to a book product page? The author of the page is the website, but the author of the book is the Author. The author's name within the product will be linked to their Author Profile page on the website which could potentially include a link to their Google+ page (if they have it... probably <0.01% of Authors, but should be enough for Google to connect the dots). It could work but I don't want to attribute authorship of the page to the book author - I just want to markup the product page to indicate who the author of a book product is. My concern is also that I want the product image to be displayed in SERPs, not the Author photo. Does anybody have any experience or advice regarding this? Cheers Andrew
Intermediate & Advanced SEO | | Gloyns0