Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How much difference does .co.uk vs .com for SEO make?
-
My Website has a .com domain. However I have noticed that for local businesses all of them have a .co.uk (UK business) TLD (check plumbers southampton for example). I have also noticed that on checking my serp rankings, I'm on page 1 if searched on Google.com but page 2 if searched on google.co.uk.
Now being UK based I would assume most of my customers will be redirected to google.co.uk so I'm wondering how much of an impact this actually makes? Would it be worth purchasing .co.uk domain and transferring my website to that? Or run them both at the same time and set up 301 direct on my .com to .co.uk?
Thanks
-
Update to the above. Just checked that the results also apply in Yahoo and Bing, in that I rank first page for .com but 2-3rd page for .co.uk. As I understand setting geographic target in WMT would have no bearing on this? Seems .searchengine.co.uk really prefers .co.uk over .com?
-
-
Sorry, when you say keep .com and do a 301 redirect to .co.uk. Do you mean I duplicate the website at .co.uk and redirect all pages from .com to .co.uk accordingly? Would this cause a significant SEO drop as all my past backlink work have been towards .com?
Thanks
Edit: I misread, I believe you just said do a 301 from .co.uk TO .com. Correct me if I'm wrong

Thanks again
-
If you only set WMT's to the UK today you will have to wait a while for it to update. That would be the primary cause of the issue you have raised above - so you have solved it!
I would keep your .com do a 301 re-direct on the .co.uk.
Well done.
-
I bought the .co.uk a while ago and was actually debating which one to use, .com or .co.uk. In the end we went with .com.
Would it be worth transferring the website to .co.uk now and setting up a 301 redirect at .com to .co.uk?
Yes, I only just set WMT to UK today, will that suffice?
-
Is the geo setting in WMT's set to UK? You need to tell google what is your target audience in your case the UK.
If the .co.uk is available I would buy it to stop competitors buying it, and re-directing it to there site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Masking SEO Impact
I hope I am explaining this correctly. If I need to provide any clarity please feel free to ask. We currently use a domain mask on an external platform that points back to our site. We are a non-profit and the external site allows users to create peer-to peer fundraisers that benefit our ministry. Currently we get many meta issues related to this site as well as broken links when fundraisers expire etc. We do not have a need to rank for the information from this site. Is there a way to index these pages so that they are not a part of the search engine site crawls as it relates to our site?
Technical SEO | | SamaritansPurse0 -
We switched the domain from www.blog.domain.com to domain.com/blog.
We switched the domain from www.blog.domain.com to domain.com/blog. This was done with the purpose of gaining backlinks to our main website as well along with to our blog. This set us very low in organic traffic and not to mention, lost the backlinks. For anything, they are being redirected to 301 code. Kindly suggest changes to bring back all the traffic.
Technical SEO | | arun.negi0 -
Do Abbreviations Hurt SEO Results?
We have certain products that we've abbreviated since it's a bit too long. For example, the word Fair Trade Organic is one of our categories and we abbreviate it to FTO. If I put FTO on our meta tag titles and links instead of the actual word, would that provide a weaker result?
Technical SEO | | ckroaster0 -
.ca and. com domains
Hello, currently the main site im working on is a .com, but have the .ca version purchased from register.com. should i have this setup to redirect to the .com site. will google see these as dup content. We have the .ca for our canadian customers but both sites are identical. Thank you
Technical SEO | | TP_Marketing0 -
Internal search : rel=canonical vs noindex vs robots.txt
Hi everyone, I have a website with a lot of internal search results pages indexed. I'm not asking if they should be indexed or not, I know they should not according to Google's guidelines. And they make a bunch of duplicated pages so I want to solve this problem. The thing is, if I noindex them, the site is gonna lose a non-negligible chunk of traffic : nearly 13% according to google analytics !!! I thought of blocking them in robots.txt. This solution would not keep them out of the index. But the pages appearing in GG SERPS would then look empty (no title, no description), thus their CTR would plummet and I would lose a bit of traffic too... The last idea I had was to use a rel=canonical tag pointing to the original search page (that is empty, without results), but it would probably have the same effect as noindexing them, wouldn't it ? (never tried so I'm not sure of this) Of course I did some research on the subject, but each of my finding recommanded one of the 3 methods only ! One even recommanded noindex+robots.txt block which is stupid because the noindex would then be useless... Is there somebody who can tell me which option is the best to keep this traffic ? Thanks a million
Technical SEO | | JohannCR0 -
Move established site from .co.uk to .org - good or bad idea?
I am currently considering moving our site from the current .co.uk domain to the .org version which we also own. The site is established and indexed for 7 years, ranks well and has circa 10k traffic per month which is mainly UK & US traffic. The reason for the change to the .org domain is to make the site more global facing and give us the opportunity to develop the site into multi language within directories (.org/es/ etc.) and then target those to the local search engines. For the kind of site it is (community based) it wouldn’t really work to split this into lots of separate country targeted domains. So the choice is to either stick with the .co.uk and add the other foreign language specific content in directories within the .co.uk or move to the .org and do the same (there is also a potential third option of purchasing the .com which is currently unused but that could be pricey!) We are also planning a big overhaul of the site with redesign, lots of added content and reorganisation of the site – but are thinking that it would be better to move the domain on a 1:1 basis first with the current design, content and URL structure in place and then do the other changes 2 or 3 months down the line. I have read up on SEOmoz, google guidelines etc on moving a site to a new domain and understand the theoretical approach of moving the site and the steps to take (1to1 301 redirects, sitemaps on old and new etc) and I will retain ownership of the .co.uk so the redirects can remain in place indefinitely. However having worked so hard to get the site to where it is in the search engines and traffic levels I am very worried about whether the domain change is a good move. I am more than happy to accept a temporary fluctuation in rankings & traffic for 1 – 4 weeks as reported may happen as long as I can be sure it will return after a temporary period and be as strong (or almost as strong) as the previous rankings / traffic. Looking for peoples experiences to give me the confidence / reassurance to go ahead with this or any info on why I shouldn’t Thanks in advance for your advice. Adrian.
Technical SEO | | Zilla0 -
UK website ranking higher in Google.com than Google.co.uk
Hi, I have a UK website which was formerly ranked 1<sup>st</sup> in Google.co.uk and .com for my keyword phrase and has recently slipped to 6<sup>th</sup> in .co.uk but is higher in position 4 in Google.com. I have conducted a little research and can’t say for certain but I wonder if it is possible that too many of my backlinks are US based and therefore Google thinks my website is also US based. Checked Google WmT and we the geo-targeted to the UK. Our server is also UK based. Does anyone have an opinion on this? Thanks
Technical SEO | | tdsnet0 -
Sitefinity vs Wordpress
We're looking for a new CMS and out development company suggested Sitefinity. I've had great success with Wordpress. Is either system better. I love worpdress but have had no experience with Sitefinity. Thanks!
Technical SEO | | StandUpCubicles0