WordPress Category page title h1 or h2
-
Hi friends, I know this is a minor technical change, but we are in an extremely competitive market and I don't want to have any points against us. On our WordPress Category pages i.e. http://www.domain.com/category/�tegory-title%/
I looked at the code behind the the Title of the category page, which is "Browsing: %Category Title%" The code is an h2. I look at the posts in the category archive below, and those are also h2's. The theme preview is here and you can click on Entertainment - Reviews to see exactly what I'm referring to - http://themeforest.net/item/smartmag-responsive-retina-wordpress-magazine/full_screen_preview/6652608
I changed the code for the "Browsing: %Category Title%" to h1, which I believe is more consistent and standard formatting.
1. Is this a correct technical on-page optimization?
2. Would it be beneficial to remove "Browsing"?
-
The likelihood of this change making a + / - difference in the rank of your category page is very low.
At best, the weight an H1 has in on-page SEO falls solidly into the bottom half of all factors affecting page rank. Further, based on the theme preview, there is very little on this template to generate search rank in the first place. The vast majority of the content is dynamic, and though it's related by category, the actual snippets of copy associated to the content this page touts aren't topically connected.
Given the page's utility, which is to coalesce category-related content, your priority for this page should be to ensure that it does its job, which is to move visitors through to actual content. You don't want a page like this to become a bottleneck. Without changes to the template that result in engines having more unique information about this page, that's the best you should hope for here, IMO.
The two primary, static elements on this page are the main heading and page title (there may be others that don't change). They should be tied together in terms of what they communicate about the page. Regarding the removal of the word "Browsing", its presence or lack thereof will have very little, if any, impact to page rank. In terms of how this word choice affects the page's key performance aspect (to get people to other content), it pretty canned, but that's just personal opinion.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reasons Why Our Website Pages Randomly Loads Without Content
I know this is not a marketing question but this community is very dev savvy so I'm hoping someone can help me. At random times we're finding that our website pages load without the main body content. The header, footer and navigation loads just fine. If you refresh, it's fine but that's not a solution. Happens on Chrome, IE and Firefox, testing with multiple browser versions Happens across various page types - but seems to be only the main content section/container Happens while on the company network, as well as externally Happens after deleting cookies, temporary internet files and restarting computer We are using a CMS that is virtually unheard of - Bridgeline/Iapps Codebase is .net Our IT/Dev group keeps pushing back, blaming it on cookies or Chrome plugins because they apparently are unable to "recreate the problem". This has been going on for months and it's a terrible experience for the user to have. It's also not great when landing PPC visitors on pages that load with no content. If anyone has ideas as to why this may be happening I would really appreciate it. I'm not sure if links are allowed, by today the issue happened on this page serversdirect.com/dm/geek-biz Linking to an image example below knEUzqd
Web Design | | CliqStudios0 -
Wordpress - redirecting tags
I just ran a webmaster tool from Yoast SEO premium and notice I have a lot of problems with tags (restricted-robots-txt) For example : http://www.soobumimphotography.com/tag/wedding-group-photo/ Do I have to redirect to http://www.soobumimphotography.com/wedding-group-photo/ Should I do this to each and every posts Thank you
Web Design | | soobumim0 -
Am I pigeonholing myself with a geo-targeted titles?
I've got a site that ranks very well in my local area for mobile app development related keywords. We use terms like "NYC" and "New York" in our title tags. However I do not believe that this is NORMALLY a "local" geo keyword. The reason that I believe this is because my competitors rank all over the USA (and even in Europe) for these keyterms, but we only rank in our local area of New York. Is it possible that by including geographic terms like NYC and New York, that we are actually HURTING our rankings in other cities like Los Angeles and Chicago? If we removed these words, could we see rankings increases in other parts of the world? The other side of the coin is that if we remove the "NYC" and "New York" keyterms, could we see serious drops in the local area as a result?
Web Design | | Fueled0 -
301 forwarding during site migration problem - several url versions of the same page....
Hello, I'm migrating from an old site to a new site, and 301 forwarding many of the pages... My key problem is this I'm seeing www.website.com/ indexed in SE and www.website.com/default.aspx in showing as URL when I'm on homepage - should I simply 301 forward both of these? Then for several internal pages there are 2/3 versions of each page indexed. Canonicalization issues. Again, I'm wondering whether I should 301 forward each URL even if there are several different indexed URLs for the same page? Your advice will be welcome! Thanks in advance - Luke
Web Design | | McTaggart0 -
How serious is duplicate page content?
We just launched our site on a new platform - Magento Enterprise. We have a wholesale catalog and and retail catalog. We have up to 3 domains pointing to each product. We are getting tons of duplicate content errors. What are the best practices for dealing with this? Here is an example: mysite.com/product.html mysite.com/category/product.html mysite.com/dynamic-url
Web Design | | devonkrusich0 -
Switched From Wordpress, Traffic Dropped In Half
Hello, Thank you for taking a look at my issue. My site: http://www.getrightmusic.com A month ago, I switched from Wordpress to ExpressionEngine. The reason being I wanted a more powerful membership functionality with media uploading. After I switched, my traffic basically dropped in half. I was averaging around 4-6,000 unique visitors per day and now I am at about 2,000 per day. I resubmitted a new sitemap to Google webmasters. I also set up 301 redirects on my top 80 urls that were ranking well and driving traffic in Google. Not only did Google kick me off of my top spots in the SERP's, but I no longer get indexed as quickly as I used to. With the old Wordpress site I would get url's indexed within minutes. Now they aren't even getting indexed really at all. Is this a normal occurrence when switching site designs and systems? Do you think Google will just take a little time before they give me back some respect? Is there anything I should be doing to get back to ranking and getting indexed faster? Thanks for any help or any insight you may have. Jesse
Web Design | | getrightmusic0 -
Ecommerce Style Wordpress But No Shopping Cart.
Wondering if anyone knows if you can purchase an ecommece style wordpress theme, but not use the shopping cart portion or display pricing. We would like to display our website how an ecommerce is set up, but at this time, we do not sell anything online. We are considering in the near future to sell half of our products. And this would not be very large. Or can ecommerce be added to any wordpress theme. ?
Web Design | | hfranz0 -
Using Wordpress as CMS for large Websites
Is Wordpress good enough to be used as a full fledge CMS for a large website. In particular, I'm talking about a news website. We have been online since 2002 but pretty soon we will have digitized our print newspaper archives of about 60 years. So, my question is, is it OK to use Wordpress for the entire website and if so what are some of the important things that need to be kept in mind. Cheers!
Web Design | | RishadShaikh590