How to find which keywords bring traffic to a particular page on my website ?
-
I have been using Google Analytics and SEOMoz tools for a while now. I know which are my top landing pages and some of the keywords which bring me traffic. But I don't know which are the top searched keywords for my website as these are "not provided" by Google Analytics.
More importantly, I want to know which keywords are directing traffic to a particular page on my website. Can anyone help ?
-
You can also link your webmaster and analytics accounts together. Hopefully they'll make all the data visible in analytics in an easy to use manner.
-
Hi Eric
I agree with Moosa the days of simply using Google Analytics to see a good picture of keywords is gone.
Have you looked at your Google Webmaster Tool?
In Webmaster tool goto 'Traffic' > 'Search Queries'. Here you will find useful information in terms of search terms, clicks, click through rate and average positions.
Here it is recommended you review the query list for expected keywords. Also compare impressions and CTR to identify how you can improve your content.
On the left hand side of this Webmaster Tool page click 'Search Queries' for more detailed info.
Hope you find it useful
Richard
-
Hi,
Thanks for the prompt reply. Any other tool which might be useful ? I am ready to start using some other service for Keyword Research and analysis.
-
It has been a while that Google stops providing keyword DATA to webmasters so if you want to know the exact terms which drives traffic to the website and provide you conversions then forget about it Google is no more going to provide the data and by the time this %age of “not provided” is going to increase instead of decreasing.
But you can still have a bit of an idea of what keywords people might be coming from by looking in to top visited URLs and then compare it with the keywords that you are targeting on those pages. Check the ranking of the keywords in Google and you will have an idea of which keywords are working for you and which aren’t!
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple links from same domain (different pages) considered in credibility of backlinks?
Hi, Let's say there are multiple backlinks from different pages of same domain to different pages of other domain like below: Website A: Page 1 -----------> Website B: Page 1 Website A: Page 2 -----------> Website B: Page 2 Do the pages of Website B pages will get backlinks authority equally or they don't get much backlinks impact as they have multiple backlinks from same domain? There were old school stories that Google ignores second link from same domain.....etc... So, please suggest on this. Thank you. Note: The question is NOT about content relevancy or domain authority score of the backlinks.
Algorithm Updates | | vtmoz1 -
Canonical Tag on All Pages
This is a new one for me. I have a client that has a canonical tag on almost every page of their site. Even on pages that don't need it. For example on http://www.client.com/examplex they had code: Maybe I have missed something, but is there a reason for this? Does this hurt the ranking of the page?
Algorithm Updates | | smulto0 -
Rankings fluctuating by around 10 pages between night and day
Hi all, I'm experiencing something very odd with my website ranking at the moment. My homepage is fluctuating in rank for my main keyword by 10 pages every day and night. So, during the day i am on page 14, 15 or 16 for my main keyword yet by night i am on page 5 or 6. This trend has continued for the past 7 days now and i can't quite understand why this is. I'm using pagewash dot net to carry out manual searches and a ranking tool - both of which produce exactly the same result. Does anyone have any experience of this or why this is happening? My domain is around 8 years old and has around 50,000 pages. Any pointers would be greatly appreciated.
Algorithm Updates | | MarkHincks0 -
Does the page title keyword count in anchor text when link is web address?
If someone links to my plumbing site with this link as the anchor text: http://www.plumbers.com/austin-plumbers.html does the key phrase "austin plumbers" get counted in the anchor text by google or is this a sample of anchor text that google ignores? Thanks mozzers! Ron
Algorithm Updates | | Ron100 -
Are Some Websites "White Listed"?
I track several niches that I am not in so I am not to biased with my own, and I noticed one site despite its rather mediocre quality, never moves. I have seen other websites rise and fall in rank, a few with pretty good content. He writes reviews, but very obviously never touched the products he reviews. However I see some other sites with real photos, and good advice for making a decision - they will sit on page two or three. I havent done a lot of research other than the size of the sites, and the links, and they are about equal. Sometimes the ranking site is smaller (its about 90 pages in google). The other sites I have seen have more content on one topic as well, which is interesting google opts for his one page "once over" review over something more in depth and authentic. It got me thinking about whether some sites are white listed by google, as in hand picked to rank despite what else is out there. Is this possible?
Algorithm Updates | | PrivatePartners0 -
Same page but appearing in Google with different titles
I have a page ranking on position 1 for a key phrase. The key phrase is the title of the page as well. I'll use a mock key phrase to aid my question - "Teeth and Gums" So the page is ranking number 1 for "Teeth and Gums" and "Teeth and Gums" is the meta title. However, I went ahead and did a new search adding an additional keyword to the original search. When I did a new search adding an additional keyword to the original search, Google has done something weird.. Let's say the search is "Dentistry - Teeth and Gums", Google has ranked my page again as number 1 but changed the title. The title in the search result is now "Dentistry - Teeth and Gums" How and why? It's kinda like Google PPC's keyword insertion but the title hasn't got anything weird like {KeyWord: Dentistry}. It's just "Teeth and Gums" Has this happened to you guys? Any ideas?
Algorithm Updates | | Bio-RadAbs0 -
Would Google Remove Pages for Inactivity?
Hi, I've been watching the Total Indexed number for 4 domains that I work with for the last few months. In Google Webmaster Tools three of them were holding steady up until August-September, when suddenly they started declining by hundreds of thousands of URLs a week. I've asked my IT department and they say they haven't done anything technically different in the last few months that would affect indexation. I've also searched on google and on search marketing blogs to see if anyone else has experience this to no avail. As you can see in the image, the "Not Selected" pages have not increased so it appears this is not due to duplicate content (of which we have a lot). However, the "Ever Crawled" number is increasing. The only reasonable answer that I can conclude is that Google is now de-indexing inactive URLs? Anyone have a better answer? yIYDm.jpg
Algorithm Updates | | OfficeFurn0 -
Why am I getting different Google SERP result for same keywords?
Hi Mozzers, I have noticed recently that Google (.com.au) has been serving up different SERP results for the same keywords. For example, one of our main keywords is "Car Loan". One result will show our site as ranking #5 organically from 242,000,000 results. A refresh of this search will then result in our site not ranking at all from 133,000,000 results. We have been noticing this happen only in the last few days & more frustrating is that Google is throwing up the SERP from 133,000,000 results more frequently. Would anyone know why this is occurring? And what can we do, if anything, to ensure we are shown regardless of how many results Google calls from? Is it from recent algo update & will it settle down over time? Any help would be greatly appreciated. (Just to add - I'm not gogged in to Google when completing this test & regularly clear cookies etc so I don't believe its a personalised search issue)
Algorithm Updates | | 360Finance0