How to rank videos in YouTube higher
-
I have a question regarding the ranking of YouTube videos. What are the ranking factors and how we can use them in our favor to rank our videos higher in search results within YouTube.
-
Thanks!
-
Hello,
There are many ranking factors for YouTube videos. You should always optimize your video's metadata with proper titles, tags etc. and try to make longer videos and number of shares of videos is also a ranking factor now.
You can look at this infographic for the better understanding of all the YouTube ranking factors and stats.
Hope this helps. Thank you.
-
Hi,
In addition to Sally Mills reply I would like to let you know the most important youtube ranking factor is watch time. If your video have more watch time will rank higher rest follow what Sally Mills replied.
Latest from backlinko on youtube ranking @ https://backlinko.com/youtube-ranking-factors
Hope this helps.
Thanks
-
Hi Sakshamk,
Youtube videos rank based on keywords in the Title & description, along with tags. My best advice is to provide plenty of detail about the video in the description and even include a transcript. Then assign plenty of relevant tags.
There are some great guides for ranking youtube videos:
https://backlinko.com/how-to-rank-youtube-videos
https://webris.org/youtube-seo/
https://www.quicksprout.com/university/how-to-rank-youtube-videos/Webris's is one of my favourites. Hope that helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will YouTube Popularity Improve Website Google Rank?
Our YouTube Channel was endorsed by a celebrity and suddenly gained 22,000 subscribers. We are now posting videos 2-3 times a week and get a lot of engagement. Each video has an average of 10,000 views. The result of this is that we get about 200 direct visits to our website every. Almost twice as much as organic traffic from Google. Assuming that this is sustained over time, will it improve the Google  of our website? Is there anyway to use the popularity of our Google channel to reinforce the ranking of our website? Thanks!!
Social Media | | Kingalan1
Aln0 -
Does Google give more ranking weight for Shares for One Social Network over Another.
We are using BuzzSumo to explore the types of content that generate the highest number of shares per article. Does anyone have data to suggest that a share on Google+ carries more ranking weight than a share on Twitter or Facebook, or LinkedIn? We have seen a recent case with one of our client's competitors where they significantly grew their Google+ shares within a relatively short period of time and gained a higher rank for a key search phrase that my client is also targeting. Thank you, Rosemary Brisco
Social Media | | RosemaryB0 -
Social shares: A ranking factor or not?
Open Site Explorer lists them and every so-called SEO expert says social signals/shares are a ranking factor. Everyone but Matt Cutts, it would seem. So if they're not a ranking factor, why show them in Open Site Explorer?
Social Media | | Jeepster0 -
Anyone seen REAL proof that White Hat & Social Signals leads to rankings ?
Trying to be a good, clean SEO, I have been spending the last two and a half years focusing a lot on building up solid social communities on Twitter, Facebook, Google Plus, Pinterest and YouTube. Back when I began doing this, I believed that old school link-building was on its way out, and that, to stay on the 'clean', White Hat side of Google, social was the way to go for future success in organic search. But my main competitor is STILL buying links left and right, and has absolutely no social media following...and he's kicking my butt more and more in the rankings. And I seem to be losing out with my strategy. So I would really like to know: have any of you experienced proof, first hand, that you can win with SEO by focusing on social signals, and by letting NATURAL, earned links pretty much take care of themselves, by trying to create good content? Because I am FRUSTRATED. I thought I was being one of the good guys. I thought I was going the safer, risk-free way to success. And I knew it would take me longer to become successful this way...but it's been YEARS now, and I still don't see any signs of it happening any time soon !
Social Media | | masterfish1 -
Is it possible to get high page ranking with no social media activity?
I'm curious to know how much social media effects the chances of being more highly ranked on Google. I appreciate it's important to 'be seen' by Google, but if articles/newsletters are being written, does it really matter if a business isn't using Twitter or Facebook, etc?
Social Media | | lindsayjhopkins0 -
Can I Have Google plus snippet code in each of my web page, If i insert google plus snippet code in each page, weather there are more chances of clicks in search queries. does snippet boost seo rankings.
Few Questions Does Snippet web pages get more clicks on search queries ? Does Snippet helps in SEO ranking ?
Social Media | | sumit600 -
Youtube shows vs playlist
Which is better for YT search? Any benefits to one or the other? Should I do both?
Social Media | | webfeatseo0 -
Should I no follow the embed code for youtube videos on my site?
Since it is not an internal page, would it make sense to nofollow links to my youtube videos throughout my site? Thanks for the help William
Social Media | | whorneff3100