Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Brand name not ranking in Google
-
Hi Moz'ers,
Could you help me with something I cannot seem to figure out by myself.
In June 2017 my company started a rebranding campaign. We've changed our brand name and launched a new website: https://spotler.com.
Everything is going fine, but if you Google our brand name "Spotler" our website doesn't show up. How can it be? Our domain authority is 38.
It would be wonderful if you could help me. Let me know if you need more information.
Best,
Simone
-
Simone,
I've meant to set the configuration in Google search console, going to: search traffic -> international configuration. There go to the country tab and select your country.
Best luck.
GR.
-
Hi Gaston,
Thanks for your help! I've added a hreflang to the site, is that what you mean with configuring the language in GWT?
Best,
Simone
-
Hello Simone,
I think this is a problem of regional targetting.
Well you are definetelly indexed. I get 290 results with site: search.
What i can see is that you have a gTLD and you want to rank for netherlangs. Have you configured the language in Search Console?
Cant see it from here, have you redirected the old site to the new one? That might help a little.Let me know if those already done, in order to dig further.
Best luck.
GR. -
Are you sure? I am finding your site with this keyword "spotler" on google.
-
Have you set up a Google + account? - https://www.google.com/business/
Set one up and fill in all your company details, photos etc.
then verify your domain on it.
Also get a your address verified by having a Google postcard sent (or sometimes you can do it via a landline)
Then get a couple of reviews.
Get the above sorted and it should show up in no-time!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old brand name being suffixed on Google SERP listings
At the end of some of our listings in Google search results pages, our old brand name is being suffixed even though it is not in our title tags. For context, we re-branded several months ago, and at that time also migrated to a new domain name. Our title tags have our current brand name suffixed, like "Shop Example Category | Example©". In the Google search results, but not in Bing nor Yahoo, about half of our pages have titles whcih instead look like this: "Shop Example Category | Example© - oldBrandName". The "dash" and the old brand name are not in our title tags, but they are being appended, even when our title tags are fairly long. For example, even with titles at 54 characters (421 pixels), the suffix is being appended. BUT, not with our longer title tags. We are actually OK with the brand name being appended if our title tags are on the shorter side, but would prefer that our current brand name be appended instead of the older one. I realize we could increase the length of all our title tags, and perhaps we may go that route. But, does anyone know where Google would be getting the old brand name to append onto the URLs? We've checked and it is not in our page source (the old brand name is used in our page source in some areas of text and some url paths, but not in any kind of meta tag). Per Google's guidance (https://www.searchenginejournal.com/google-do-not-put-organization-schema-markup-on-every-page/289981/) we only have schema for the "Organization" on our home page, and not on every page. So, assuming this advice is correct to not add schema to every page, how can we inform Google of our current brand name so that it stops appending our old brand name on pages?
Intermediate & Advanced SEO | | seoelevated0 -
Website ranking stuck on 2nd page of google. How to bring it in top 10 position??
Hi I am working on a site indianhomeappliances.in that for search terms such as 'best washing machine in india' appears near the top of the 2nd page of Googl for url https://indianhomeappliances.in/best-washing-machine-in-india/ When looking at what is listed on the 1st page for 'best washing machine in india' I would appreciate any advice/guidance on what else could be done to give the site a final push to get on the 1st page of search results. I have made more than 60 backlinks along with sites from competitor analysis via moz for this page Looking at the sites that are on the 1st page I cant understand why many of them are ranking higher than me? Any insight and plan of attack would be most appreciated from any search experts on the forum. My website is 2.5 months old. Many Thanks
Intermediate & Advanced SEO | | Pank00770 -
Ranking 1st for a keyword - but when 's' is added to the end we are ranking on the second page
Hi everyone - hope you are well. I can't get my head around why we are ranking 1st for a specific keyword, but then when 's' is added to the end of the keyword - we are ranking on the second page. What could be the cause of this? I thought that Google would class both of the keywords the same, in this case, let's say the keyword was 'button'. We would be ranking 1st for 'button', but 'buttons' we are ranking on the second page. Any ideas? - I appreciate every comment.
Intermediate & Advanced SEO | | Brett-S0 -
Google Flux in Rankings Or Something More Serious
Hi all, Two weeks ago i noticed that one of our pages which normally ranks in the top 5 of search results dropped out of the top 50 results. I checked to make sure there were no Google penalties and checked to make sure the page was crawlable. Everything seemed fine and after a few hours our page went back into the number one position. I assumed it was a Google Flux. This number one ranking lasted about a week, today I see my page has dropped out of the top 50 yet again and hasn't come back up. again there are no penalties and there doesn't seem to be issues with the page. I'm hoping it comes back up to the top by tomorrow. What could be causing such a big dip multiple times?
Intermediate & Advanced SEO | | znotes0 -
Why is Google ranking irrelevant / not preferred pages for keywords?
Over the past few months we have been chipping away at duplicate content issues. We know this is our biggest issue and is working against us. However, it is due to this client also owning the competitor site. Therefore, product merchandise and top level categories are highly similar, including a shared server. Our rank is suffering major for this, which we understand. However, as we make changes, and I track and perform test searches, the pages that Google ranks for keywords never seems to match or make sense, at all. For example, I search for "solid scrub tops" and it ranks the "print scrub tops" category. Or the "Men Clearance" page is ranking for keyword "Women Scrub Pants". Or, I will search for a specific brand, and it ranks a completely different brand. Has anyone else seen this behavior with duplicate content issues? Or is it an issue with some other penalty? At this point, our only option is to test something and see what impact it has, but it is difficult to do when keywords do not align with content.
Intermediate & Advanced SEO | | lunavista-comm0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
Ranking on google but not Bing?
Any reason why I could be ranking for Google but not Bing?
Intermediate & Advanced SEO | | edward-may0 -
Is it normal to initially rank low in the SERPs, then over time gain rank?
We just released a very targeted page for a specific item about 18 hours ago. For the main keyword as well as multiple variations, we currently are ranking around # 40 to # 50 depending on what the exact query is. Is it normal to initially rank lower in the SERPs and then as the page ages, gain? Thank you for your insights!
Intermediate & Advanced SEO | | DJ1231