Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. US and UK Websites of Same Business with Same Content

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    US and UK Websites of Same Business with Same Content

    Technical SEO
    4
    7
    3735
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • CommercePundit
      CommercePundit last edited by

      Hello Community,

      I need your help to understand, whether I can use the US website's content on my UK website or not?

      US Website's domain: https://www.fortresssecuritystore.com

      UK Website's domain: https://www.fortresssecuritystore.co.uk

      Both websites are having same content on all the pages, including testimonials/reviews.

      I am trying to gain business from Adwords and Organic SEO marketing.

      Thanks.

      1 Reply Last reply Reply Quote 1
      • ThompsonPaul
        ThompsonPaul @VeroBrain last edited by

        Yup, but doesn't matter. Hreflang works for this situation whether cross-domain or on a subdirectory/subdomain basis (and in fact is even more effective when cross-domain as you're also getting the benefit of the geo-located ccTLD.)

        P.

        1 Reply Last reply Reply Quote 0
        • VeroBrain
          Mª Verónica B. @ThompsonPaul last edited by

          Hi Paul,

          If I understood correctly, we are talking about two different websites, not a website with subdomains.
          Hreflang can be used for other languages and countries although not for masking 100% duplicated content as I stated above.

          site A: https://www.fortresssecuritystore.com

          site B: https://www.fortresssecuritystore.co.uk

          The recommendations that Google gives are for the purpose of having the pages crawled and indexed not for having success with 100% duplicate content which do not serve a good UX, therefore gain a high bounce rate, then the overall SEO fall down.

          Mª Verónica

          v8pfr9 nk4mJP

          ThompsonPaul 1 Reply Last reply Reply Quote 0
          • ThompsonPaul
            ThompsonPaul @VeroBrain last edited by

            Unfortunately, your information is incorrect, Veronica.

            Hreflang is specifically designed for exactly this situation. As Google Engineer Maile Oye clearly states, one of the primary uses of hreflang markup is:

            • Your content has small regional variations with** similar content in a single language**. For example, you might have English-language content targeted to the US, GB, and Ireland.
              (https://support.google.com/webmasters/answer/189077?hl=en)

            There's no question differentiating similar content in the same language for different regions/countries is more of a challenge than for totally different languages, but it can absolutely be done, and in fact is a very common requirement for tens of thousands of companies.

            Paul

            VeroBrain 1 Reply Last reply Reply Quote 0
            • VeroBrain
              Mª Verónica B. last edited by

              Hi CommercePundit,

              Sadly, there is not "a non painful way to say it".
              You cannot gain business from Adwords and Organic SEO marketing having 100% duplicated content.

              The options; canonical and hreflang would not work in this case.

              The only option is language "localization", mean rewrite the whole content by a local writer.

              Canonical can be used for up to 10% not for the whole 100%. Hreflang can be used for other languages and countries although not for masking 100% duplicated content.

              Sorry to tell the bad news. Good luck!

              Mª Verónica

              ThompsonPaul 1 Reply Last reply Reply Quote 0
              • ThompsonPaul
                ThompsonPaul last edited by

                The more you can differentiate these two sites, the better they will each perform in their own specific markets, CP.

                First requirement will be a careful, full implementation of hreflang tags for each site.

                Next, you'll need to do what you can to regionalise the content - for example changing to UK spelling for the UK site content, making sure prices are referenced in pounds instead of dollars, changing up the language to use British idioms and locations as examples where possible. It'll also be critical to work towards having the reviews/testimonials from each site's own country, rather than generic, This will help dramatically from a marketing standpoint and also help differentiate for the search engines, so a double win.

                And finally, you'll want to make certain you've set up each in their own Google Search Console and used the geographic targeting for the .com site to specify its target as US. (You won't' need to target the UK site as the .co.uk is already targeted so you won't' get that option in GSC.). If you have an actual physical address/phone in the UK, would also help to set up a separate Google My Busines profile for the UK branch.

                Bottom line is - you'll need to put in significant work to differentiate the sites and provide as many signals as possible for which site is for which country in order to help the search engines understand which to return in search results.

                Hope that all makes sense?

                Paul

                1 Reply Last reply Reply Quote 0
                • GastonRiera
                  Gaston Riera last edited by

                  Hi!

                  Yeap you can target UK market with US site version. Always keep in mind that its possible that you might perform as well as in the main market (US).

                  Also, before making any desition and/or implementing, take a look at these articles:
                  Multi-regional and multilingual sites - Google Search Console
                  International checklist - Moz Blog
                  Using the correct hreglang tag - Moz Blog
                  Guide to international website expansion - Moz Blog
                  Tool for checking hreflang anotations - Moz Blog

                  Hope it helps.
                  Best Luck.
                  GR.

                  1 Reply Last reply Reply Quote 1
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • SAIM_Marketing

                    Duplicate Content and Subdirectories

                    duplicate content subdirectory directories

                    Hi there and thank you in advance for your help! I'm seeking guidance on how to structure a resources directory (white papers, webinars, etc.) while avoiding duplicate content penalties. If you go to /resources on our site, there is filter function. If you filter for webinars, the URL becomes /resources/?type=webinar We didn't want that dynamic URL to be the primary URL for webinars, so we created a new page with the URL /resources/webinar that lists all of our webinars and includes a featured webinar up top. However, the same webinar titles now appear on the /resources page and the /resources/webinar page. Will that cause duplicate content issues? P.S. Not sure if it matters, but we also changed the URLs for the individual resource pages to include the resource type. For example, one of our webinar URLs is /resources/webinar/forecasting-your-revenue Thank you!

                    Technical SEO | | SAIM_Marketing
                    0
                  • amitdipsite15022020

                    Multilingual website

                    My website is https://www.india-visa-gov.in and we are doing multilingual. There are three options 1. TLD eg india-visa-gov.fr (French) india-visa-gov.de (German) 2. Subdomain eg: fr.india-visa-gov.in (French) de.india-visa-gov.in (German) 3. Folders https://www.india-visa-gov.in/fr/ (French) https://www.india-visa-gov.in/de/ (German) We have tried the 3rd option but need to know whether its better or not for the long term health from SEO. Does the MOZ DA carry better in Subdomain or TLD or Folders? What does MOZ recommend to maintain DA? Thanks

                    Technical SEO | | amitdipsite15022020
                    0
                  • Jane.com

                    Will Google crawl and rank our ReactJS website content?

                    We have 250+ products dynamically inserted and sorted on our site daily (more specifically our homepage... yes, it's a long page). Our dev team would like to explore rendering the page server-side using ReactJS. We currently use a CDN to cache all the content, which of course we would like to continue using. SO... will Google be able to crawl that content? We've read some articles with different ideas (including prerendering): http://andrewhfarmer.com/react-seo/
                    http://www.seoskeptic.com/json-ld-big-day-at-google/ If we were to only load the schema important to the page  (like product title, image, price, description, etc.) from the server and then let the client render the remaining content (comments, suggested products, etc.), would that go against best practices? It seems like that might be seen as showing the googlebot 1 version and showing the site visitor a different (more complete) version.

                    Technical SEO | | Jane.com
                    0
                  • cokergroup

                    Z-indexed content

                    I have some content on a page that I am not using any type of css hiding techniques, but I am using an image with a higher z-index in order to prevent the text from being seen until a user clicks a link to have the content scroll down. Are there any negative repercussions for doing this in regards to SEO?

                    Technical SEO | | cokergroup
                    0
                  • pauledwards

                    .com or .co.uk in UK index? but the .com has higher domain authority...

                    Hi there i have a .com and a .co.uk for a site that has been around a while. However not much seo has been done on it, i was wonderign do i continue to optimise for the .com or switch to the .co.uk to rank in Google UK index for various search terms. .COM = 40 domain authority .CO.UK - 10 domain authority. Let the debate start 🙂

                    Technical SEO | | pauledwards
                    0
                  • tdsnet

                    UK website ranking higher in Google.com than Google.co.uk

                    Hi, I have a UK website which was formerly ranked 1<sup>st</sup> in Google.co.uk and .com for my keyword phrase and has recently slipped to 6<sup>th</sup> in .co.uk but is higher in position 4 in Google.com. I have conducted a little research and can’t say for certain but I wonder if it is possible that too many of my backlinks are US based and therefore Google thinks my website is also US based. Checked Google WmT and we the geo-targeted to the UK. Our server is also UK based. Does anyone have an opinion on this? Thanks

                    Technical SEO | | tdsnet
                    0
                  • tadden

                    Why is my website banned?

                    IMy website is Costume Machine at www.costumemachine.com . My site has been banned for 1 year now. I have requested that google reconsider my site 3 times without luck. The site is dynamic and basically pulls in feeds from affiliate sites. We have added over 1,500 pages of original content. The site has been running great since 2008 without any penalties. I don't think I got hit with any linking penalty. I cleaned up all questionable links last November when the penalty hit. Am I being hit with a "thin" site penalty? If that is the issue what is the best way to fix the problem?

                    Technical SEO | | tadden
                    0
                  • mosaicpro

                    What is the best website structure for SEO?

                    I've been on SEOmoz for about 1 month now and everyone says that depending on the type of business you should build up your website structure for SEO as 1st step. I have a new client click here   ( www version doesn't work)... some bugs we are fixing it now. We are almost finished with the design & layout. 2nd question have been running though my head. 1. What would the best url category for the shop be    /products/     - current url cat ex:   /products/door-handles.html 2. What would you use for the main menu as section for getting the most out of SEO. Personally i am thinking of making 2-3 main categories on the left a section where i can add content to it (3-4 paragraphs... images maybe a video).So the main page focuses on the domain name more and the rest of the sections would focus on specific keywords, this why I avoid cannibalization. Main keyword target is "door handles" Any suggestions would be appreciated.

                    Technical SEO | | mosaicpro
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter

                  Access all your tools in one place. Whether you're tracking progress or analyzing data, everything you need is at your fingertips.

                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.