Personalization for non logged in users
-
My question is, how does google personalize the search results for non logged in users and incoqnito searches? I already know about the location personalization whether you're logged in or not and auto complete. But, is personalization still helping in the other cases. Does for example Google keep track of your I.P and then match suggestions that way? Additionally, any other resources would be great.
-
I guess not, at least they shouldn't. But they were caught doing pretty ugly stuff
They could still use your IP to personalize search, there's nothing wrong there.
-
So, if I have cookies stored and i'm logged out. That would probably give more personalized results. Even though I may be logged out?
-
The only personalization Google can make if you are not logged in and have no cookies stored would be using your IP to trace your location. There's no need to keep track of your IP. Every request you make goes with your IP address, a simple IP tracing can reveal lots of information about you: http://tracethisip.com/myip
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rank brain and User stats
We have a company that has very good link metrics (much better than competitors), great content, conversions and generates 3x the amount of turnover the other companies do. The issue is we are being challenged on our number one keywords by this competitor selling lower value items to get to 70% of the same amount of customers as us and I feel we can put this down to Rank brain and us having a strong sales force and due to this very few make it back to the websites (30% are new and 70% are repeat and for repeat we have a strong sales force unlike that competitor which catch the reorder before the make it back to the site again) so we lose the ctr, brand etc from the repeat not returning (the competitor only sells though the website so all return) In effect they have 500 customers and we have 200 so Ctr, brand, back to serp would be stronger could this effect the rankings? If you look at it like this Two companies with 500 customers (200 new and 300 repeat) 500 customers to the first all have to order online so 500 customers going back to serps, CTR up due to them searching to get the site up etc 500 customers for the second but 300 (the repeat) go though the sales lines and find the number on the email or agents call them when predicted to order again so never have to go back to the site = 40% less CTR and staying on the site customers
Algorithm Updates | | BobAnderson0 -
How much do branded search organic traffic & direct traffic impact the ranking for their non-branded topic/keyword?
Hi Moz community, We can see many websites with a reputation will have more number of visitors landing with these two types of traffic mostly (>90%): organic traffic of brand queries and direct traffic. Will these visits help and impact the ranking of these websites for the keywords/topics they been employing? Ex: Moz will have many such visitors. Will this really impact the ranking of Moz for non-brand queries they try to rank for, like "SEO Software". If so, will this have a huge impact or it's just a minor ranking factor. Because we have this with our website and we don't see such boost in rankings compared to our competitors with less direct traffic; where as I been looking at some SEO articles that direct traffic is one of the most important ranking factors. Thanks
Algorithm Updates | | vtmoz0 -
Log File Analyzer Only Showing Spoofed Bots and No Verified Bots
Question for you guys: After analyzing some crawl data in Search Console in the sitemap section, I noticed that Google consistently isn't indexing about 3/4 of the client sites I work on that all use the same content management system. I began to wonder if maybe Google (and others) have a hard time crawling certain parts of the sites consistently, as finding a pattern here could lead me to investigate whether there's a CMS problem. To research this, I started using a log file analyzer (Screaming Frog's version) for some of those clients. After loading the files, I noticed that none of the crawl activity logged by the servers is considered verified. I input one month's worth of log files, but when I switch the program to show only verified bots, all data disappears. Is it possible for a site not to have any search engines crawling it for a whole month? Given my experience, that seems unlikely, particularly since we've been submitting crawl requests. I know that doesn't guarantee a crawl, but it seems odd that it's never happening for any search engines across the board. Context that might be helpful: I did check technical settings, and the sites are crawlable. The sites do appear in search but seem to be losing organic search traffic. Thanks for any help you can provide!
Algorithm Updates | | geodigitalmarketing0 -
Question: About Google's personalization of search results and its impact on monitoring ranking results
Given Google's personalization of search results for anyone who's logged into a Google property, how realistic and how actually meaningful/worthwhile is it to monitor one's ranking results for any keyword term these days?
Algorithm Updates | | RandallScrubs0 -
Google AMP (accelerated mobile pages), can it be used for non-Google news and Ecommerce Websites?
Mozzers, I've been doing a lot of research on Google's new Accelerated Mobile Pages (AMP) https://moz.com/blog/accelerated-mobile-pages-whiteboard-friday. From what I'm seeing, these AMP version websites are only for Google News-worthy websites such as New York Times, Cosmopolitan, and the BuzzFeeds of the world. But what about Ecommerce websites like Ebay or Amazon? Will AMP versions of "scotch tape" via OfficeDepot work in the SERP's on non-Google News cards?
Algorithm Updates | | Shawn1240 -
Branded vs non-branded query
So there's an obvious difference between a branded and non-branded search term, but I'm interested in the SERPs that are shown as a result. Branded search only results in 7 listings on the first page - obviously because branded search is generally more navigational in nature and the lower results get minimal CT. Are their any technical differences beyond this? Also, how does google define a branded search term? Because a search for Vodafone or Dell show reduced results, but Coca Cola does not. Thanks guys 🙂
Algorithm Updates | | underscorelive0 -
PR Directory Vs Non PR Directory
Hello Guys, i thought to do some directory submission for my website, i am little confused. I have list of page rank directory and non pr directory. Can anyone suggest me which one shall i prefer most. **Getting approved by pr directory takes long time, so shall i prefer non pr directory to get my listing approved fast. ** please suggest me which one i have to prefer, if anyone have fast pr approval directory list please share. Thanks In Advance
Algorithm Updates | | sumit600 -
Google personalize search results ...
Hi cant find the right term or word for it but google seems to personalize my search results according to my previous searches so that the rankings i get for a certain term isnt correct. Can i turn that off somehow ?
Algorithm Updates | | danlae0