301 Redirects in subfolders
-
Hi, we're making our site into a static site but I would like to transfer the Google juice. Most of the links and database exist on subfolders though. Could I simply do 301 redirects on the subfolders and retain the value or does it have to be on the full domain?
-
As I said before, if you are changing just the domain, then you can do the whole site in one redirect, but if you have a different page structure and thousands of pages, it would be a waste of time to do any pages that does not have a external link.
-
I'm with you Jane. It's not that much effort and it avoids any confusion or 404s.
-
Honestly, doing site-wide redirects can be very simple if done correctly in .htaccess, avoiding anyone (bot or browser) encountering 404s. Redirecting properly avoids a 404 bloat in Webmaster Tools, allowing the webmaster to identify "real" 404s and fix them as well. I'd go with redirecting anything you plan to move.
-
In this very rare case, they would get a 404, with a link to the home page.
to 301 every page in case it has a bookmark is a waste of effort
-
what if someone bookmarked a page that you changed the URL for? That page might not have any links but it can still receive traffic.
It is my recommendation that if one is doing a massive redirect that all pages should have a rule written for it. Why risk a 404?
-
Hi Matt,
If you 301 one URL to another, the majority of the metrics previously afforded to the old URL will be transferred to the new URL. Various evidence, some of it quite anecdotal, says that not all the authority passes from the old to the new, but it's certainly the best option you have if you want to change URLs.
If you are moving to a new domain, you can write a rule in your .htaccess file (if using an Apache server) or in your control panel (if using an IIS server) that transfers every URL to its new location. Even if URLs have no external links, this will simply direct any traffic to the old URLs to their new locations.
-
Because google will drop that url and crawl the new one by itself.
If all you are doing is changing domain then one 301 will do all anyhow.
but if you are 301'ing page by page, then just do the ones that have external links.
-
Alan, there is no value in redirecting pages without external links?
I am in the process of implementing a massive 301 redirect project as we are changing the URL structure of our site. Our site has been indexed fully by Google for quite some time but most pages do not have external links pointing to them. So if someone searches a KW that triggers a deep linked page, why would I not redirect that page to its new URL?
-
You can 301 any page to anywhere, that not a problem, but before you waste any time, only 301 the pages that have external links, there is no value in 301'ing pages unless they do.
-
As long as the url is accessible, it doesnt matter. You can redirect from a subfolder, or using root domain.
One thing to remember, make sure you redirect both www, and non-www versions. Are you using cpanel? It makes this a super easy process. If not, let me know, and I can supply you with some htaccess rules to get you started.
*Keep in mind, all link juice is not always transferred. Generally most will be passed through, but I just wanted to make you aware.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Removing Multiple 301 Redirects
During my last redesign (and migration to Drupal) some of the updated SEO friendly url's on the new site were misspelled. Rather than updating the 301 redirects to point to the correct page the developer just added an additional 301 redirect. So it was redirected like this website.com/oldpage (301 to) website.com/new-paige (301 to) website.com/new-page Instead of website.com/oldpage (301 to) website.com/new-page I'll be finishing another redesign and updating to https soon, should I remove the redirect to the misspelled domain and just have one 301 from the original page? These multiple redirects have been up for over a year. Thanks for any specific advice!
Technical SEO | | talltrees0 -
Redirecting a blog
We've acquired another company and want to redirect their soon-to-be-obsolete website to ours. It includes a blog with many blog posts. Should we: only 301 redirect the top level blog URL
Technical SEO | | Caro-O
try redirect individual blogs to blogs of a similar topic on our site (least practical I'm sure)
redirect all their individual posts to our main blog URL Thanks, Caro1 -
301 Redirect
Hello Moz Community, I have a question regarding 301 redirecting a new domain that contains keywords relevant to my website. However, I do NOT want to change my current domain. My main question is, by just redirecting this new domain to my current website, will those keywords in the new domain help with ranking in anyway? Thanks in advance for any help!
Technical SEO | | WyzeOwl0 -
301 redirect from sites closing down
Hi We have around 10 supplementary sites that have links to our site which are now closing down but are out of our control. We could have access to their domains so how could we maintain the link juice from these old sites which are going to our new site? However there will be no websites left on these old supplementary just domain names
Technical SEO | | ocelot0 -
Should I consolidate multiple domains to a single site with 301 redirects?
Our client wants all his sites to be re-designed and perhaps consolidated into one domain. What are the dangers of using 301s on all his already ranking and established domains to their new forward-slash location? If there are some good articles that describe this exact issue please post a link.
Technical SEO | | dsmdesign0 -
Need Help writing 301 redirects in .htaccess file
SEOmoz tool shows me 2 errors for duplicate content pages (www.abc.com and www.abc.com/index.html). I believe, the solution to this is writing 301 redirects I need two 301 redirects 1. abc.com to www.abc.com 2. /index.html to / (which is www.abc.com/index.html to www.abc.com) The code that I currently have is ................................................... RewriteEngine On
Technical SEO | | WebsiteEditor
RewriteCond %{HTTP_HOST} ^abc.com
RewriteRule (.*) http://www.abc.com/$1 [R=301,L] Redirect 301 http://www.abc.com/index.html http://www.abc.com ...................................................... but this does not redirect /index.html to abc.com. What is wrong here? Please help.0 -
301 redirects tanked our site on google - what now?
We had several hundred old pages on the site with duplicate content and new pages with fresh info on the same topics. So I redirected the old pages to the new pages. Next day, plop, we're dumped off google for almost every keyword. Dang I thought they didn't want duplicate content and old funky pages. What did I do wrong and what can I do to fix it? Thanks so much for anyone who can share their expertise. Jean
Technical SEO | | JeanYates0 -
How to write 301 redirects in WordPress
I've successfully migrated new site to new domain (www.cmsearchmarketing.com) But I cannot get 301 redirects for pages and blog posts to redirect from the old domain (www.creativemindsearchmarketing.com). And it's my understanding I need to do a 301 for each page to maintain SEO. Here's what I've tried: RewriteCond %{QUERY_STRING} ^p=975$RewriteRule ^index.php$ http://www.cmsearchmarketing.com/top-5-questions-to-ask-an-seo-firm-before-signing-up/? [R=301,L] BEGIN WordPress<ifmodule mod_rewrite.c="">RewriteEngine OnRewriteBase /RewriteCond %{REQUEST_FILENAME} !-fRewriteCond %{REQUEST_FILENAME} !-dRewriteRule . /index.php [L]</ifmodule># END WordPress #AND ALSO# Use PHP5 Single php.ini as defaultAddHandler application/x-httpd-php5s .php BEGIN WordPress<ifmodule mod_rewrite.c="">RewriteEngine OnRewriteBase /RewriteCond %{REQUEST_FILENAME} !-fRewriteCond %{REQUEST_FILENAME} !-dRewriteRule . /index.php [L]</ifmodule># END WordPress redirect 301 /top-5-questions-to-ask-an-seo-firm-before-signing-up http://www.cmsearchmarketing.com/top-5-questions-to-ask-an-seo-firm-before-signing-up/ Any suggestions would be appreciated. _Cindy P.S. Maybe some other issues are in the way: --Old site is WP-Remix theme no longer supported, and latest WP version is 2.9.1 -- Old domain (www.creativemindsearchmarketing.com) is the primary account on BlueHost …and the new domain (www.cmsearchmarketing.com) is an addon, so the new domain's directory is within root of old domain. -- in root domain of old site there are other "handler files" that also have base file rewrites, if this is an issue: name of this file in root directory is:
Technical SEO | | CeCeBar
.htaccess.addHandlerBak -FrontPage- <limit get="" post="">order deny,allowdeny from allallow from all</limit><limit put="" delete="">order deny,allowdeny from all</limit>AuthUserFile /home/creatjo7/public_html/_vti_pvt/service.pwdAuthGroupFile /home/creatjo7/public_html/_vti_pvt/service.grp# BEGIN WordPress<ifmodule mod_rewrite.c="">RewriteEngine OnRewriteBase /RewriteCond %{REQUEST_FILENAME} !-fRewriteCond %{REQUEST_FILENAME} !-dRewriteRule . /index.php [L]</ifmodule> END WordPressAuthName creativemindsearchmarketing.comIndexIgnore .htaccess /.?? *~ *# /HEADER /README /_vti0