Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there a Facebook Ad equivalent to Google MCC?
-
Hi Mozzers,
Really unsure if we are missing something here, but whilst trying to set-up paid ads for some of our clients on FB we have run into a significant issue.
We need to be able to allow FB to debit multiple business accounts for varying ads on different pages. However every time we try to access the ads manager to set-up a new ad, FB takes us to the individuals (the person logged in to the page) account, rather than creating an ad account for that page/business individually. What are we missing?
We use Google MCC for managing our PPC campaigns and so wondered if there is anything similar we can use for FB? Or any other recommendations on how to get round this without dragging each client into the office and asking them to log-in so that we can set these up?
Thanks!
-
Just what we were looking for. Thank you very much Lynn!
-
Hi,
The new(ish) business.facebook.com is pretty much the MCC equivalent. It can be a bit difficult to figure out in the beginning but it is a lot better than the situation you describe! Check out the official faq page here.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook.com / referral - What is it?
Hi Moz community! Coming to you today to ask a two fold question about a mysterious source/medium combination and also social medium data in general. First question relates to the attached image named 'Facebook Referral.' We've made sure to apply correct tags to all of our campaigns, both organic and paid, and are having a difficult time figuring out where this source/medium comes from which is a bit troubling as it actually has pulled in some revenue over the past couple of months The second question is around general Facebook data. Our Facebook business manager is vastly over reporting clicks to landing pages. For instance, we saw about 1,700 clicks to site as reported by Facebook business manager, whereas Google Analytics only registered about 950. I know data between the two channels rarely lines up perfectly, but this seems like a rather wide variance. Can someone help me to understand this, and let me know if there is anyway to reduce the occurrence of one or both of the issues we're facing. Thanks! referral.PNG
Social Media | | amichaels0 -
Question about understanding Google Ranking System
Hi, I have too many question that I need answer to understand Google ranking system. I have been analyzing different website in different niche, but puzzling to understand how Google rank actually. Some websites have good number of backlinks with good SEO metrics, but some low SEO profiled websiites outrank good sites. I am here with my first question. I am working for one client website who sell sex toys online. So we are optimizing keywords like sex toys, buy sex toys, sex shop, sex toy store and too many keywords to rank on google.ca. My client website is cupidboutique.com. We have some competitors that I want to mention below: 1. PinkCherry: This is one of our big competitor. They have 2 domain one is for US and one is for Canada. Both websites ranking well for different keywords. Basically .ca domain is more successful than .com domain. But I am surprise why Google consider the websites for rank. If you see, both websites are identical, that means both website have same product, same category structure, and the most important all products description are duplicate on each domain. On google webmaster guideline, google mention that if 2 domain have identical content, then Google ignore the duplicate one in ranking. But still both websites ranking for different search term. I compare the SEO metrics of our domain and their .ca domain, there is not big difference. Our websites also have good number of links, good PA/DA, even more good number of social sharing than them. But our rankings are not even comparable with them. They are ranking within 20-30th on Google for different product category keywords, but not our. 2. Hushcanada: This is another website ranking well, but I a surprise how? This website is ranking on very high competitive keyword with very fewer number of backlinks. Their PA/DA, number of backlinks, social sharing all metrics are very few. Their business also established recently that is 2013, which I found through archive.org, whereas our client business has been running since 2003-2004. As a Ecommerce business website their homepage is not showing any product , their catalog can be found under "shop online" page only. There are even some more websites ranking well with very low SEO metrics in this niche. If Google is not looking for these SEO staff, then what other staff Google looks to rank website? Hope I will get some favorable answer of my question.
Social Media | | moonheart0 -
What do you do when your Facebook page is Unpublished?
The page in question has been there for about 5 years and has about 80 followers. It is for a business that sells steel plate (B2B) and everything is totally compliant with Facebook T&C as far as I can tell. It's been unpublished with the statement "Your Page has been unpublished and it cannot be published again." We did an appeal about 6 weeks ago and heard absolutely nothing.... Generally we got no likes, no comments and reached about 20 people with each post. So I am lost as to why we were banned and lost as to what we do next It's fine if they want to unpublish - it's their site - what's frustrating is the arbitrariness, the lack of information as to why it was banned and lack of communication. It's fine if it's a spam site (except if you are a spammer) but I'm selling boring steel plates..... pwqkaz1xzkx7myx2ncwn
Social Media | | Zippy-Bungle0 -
Where do the Facebook star ratings come from?
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck! Any idea? This is the page I am referring to... https://www.facebook.com/pages/Partners-in-Womens-Health-of-Jupiter-LLC/310303442400699?bookmark_t=page
Social Media | | RickyShockley0 -
Facebook Blocking Site
This is been a big annoyance for me. My site was on wordpress before and was infected with malware at one point. We were blocked by major AV, Google, and etc but we got the infection cleaned up quickly and got unblocked. Problem now is that Facebook, we are still blocked on. We try to post a link and says we are harmful. We got unblocked from facebook and we posted but than they blocked us again. We have submitted multiple requests on that form but got no answer. As a marketing agency, having our facebook page blocked to our site is bad. What can we do in this situation? We have no direct contact with anyone at facebook nor do they reply to our requests. I do own a .net to my domain, should we start using that instead of .com or what? We really need to find a way out of this. It is hurting our reputation.
Social Media | | Tech-Critic0 -
Exporting Facebook Page Likes
Has anyone found a work-around to export the entire list of people how have liked your page? I know this has been on-going problem for people, but I'm hoping someone here discovered a secret method they'd like to share...please. Thanks, Ruben
Social Media | | KempRugeLawGroup0 -
Changing Facebook Username
HI Does anyone know of any negative consequences of changing Facebook username ? For example i take it all your fans are transferred/you dont lose them 🙂 ? Its just a url change (so links on website etc need to be updated) but thats the only thing that changes ? Many Thanks Dan
Social Media | | Dan-Lawrence0 -
Best option for Facebook Page/Usernames?
Hey guys My first post here! currently trialling seomoz and impressed so far 🙂 My question relates to a choice of Facebook page/username for a client whose preference is to refer to their online business name by the domain name, where this business name includes his two most important keywords. So as an example: firstsecondthird.co.uk Now in terms of seo that's fine as search engines factor in keywords in the domain name, and even referring to domain name in website copy does not seem to pose too many issues. However on Facebook I've noticed that if we go with page name of: FirstSecondThird (obsiously we can't add .co.uk - I've used camel case for readability) then when using the facebook search the page does NOT get listed for any of the keywords as it appears it only matches on whole strings. So I'm going to recommend that he changes Faceook page name to First Second Third (with spaces) even though client does not really like this option. Do you guys think that makes sense? Also if I do make that change should I also go with fixed Username of First-Second-Third i.e. with hyphens or stick with one long string i.e. FirstSecondThird, which matches the domain name? Any advice appreciated. PS hope this is under right topic- several others seemed applicable Thanks
Social Media | | redactuk0
