Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Zero visits from keyword in Google Analytics
-
The keyword "business engagement in outsourcing" shows 0 visits. I have a look at Seomoz post at - http://www.seomoz.org/blog/advanced-google-analytics. According to it,
"If someone makes more than one visit to a site within the same "session" and each visit comes from a search but on different keywords, then both keywords will be included in the keywords report - the first with 0 visits and the second with 1 visit"
In my GA report, i could only see 0 visit for the above keyword. Why is 1 visit not being shown ?
On reading the blog, http://webanalysis.blogspot.com/2008/04/google-analytics-tips-and-tricks-why-do.html#axzz1UPqhMV7o
i am more confused, as it says "Google Analytics, assigns the visitors activity to the first keyword " . which is NOT what seomoz suggests
-
Thanks for following up Will.
-
Thanks for checking this out and not just taking it at face value guys. I have to admit I didn't test it in detail. It seemed plausible because GA is generally last touch, but I'm glad to see someone testing it. I have updated the post.
-
Yes.
In this instance the testing I performed this week and the testing Anil performed in 2008 showed consistent results, and are in alignment with Google's explanation of how their sessions work.
A session begins when a user first visits your site. That session is maintained for 30 minutes even if the user leaves your site and returns to Google. Everything makes sense and synchs perfectly with the results.
If you wish to pursue this any further I can only suggest either repeating the test yourself, or contacting Will or Avinash concerning the prior article. I can only presume there was a misunderstanding in Will's article.
-
Thanks a lot Ryan. So, we can discount seomozz post ?
-
My test results support the first article you shared.
I duplicated Anil's test. I searched three times for the same site only using a long tail phrase with four words. I altered the 4th term each time.
The first phrase showed "1" visit, the other two phrases appeared in the report but showed "0" visits.
The other results were combined. Even though I did bounce on my first visit the Bounce Rate showed 0%. My bounce on the first visit was immediate but the Average Time on Site was 1:12 which is clearly the average of my three visits.
You can easily perform this test and have the results the next day. Choose a key phrase where you perform well in SERPs but is unlikely to be used in a search. Alter the last term a repeat the steps in Anil's test. The next day, check your GA.
-
Thanks Devin.
If i understood you correctly, GA is attributing the visit to a different keyword ( other than "business engagement in outsourcing" )
-
Thanks Devin.
If i understood you correctly, GA is attributing the visit to a different keyword ( other than "business engagement in outsourcing" )
-
Thanks Ryan. I would also go with the second article. But as you mentioned, its difficult to trust one source over another. I will be waiting for the results of your test. Here is another link.
http://www.google.com/support/forum/p/Google%20Analytics/thread?tid=0d04370f123bc16c&hl=en on the same topic, which suggests that first keyword will show 1 visit, and the second keyword 0 visits. ( Again contradicting seomoz post )
-
The SEOmoz article you linked was published more recently (2009) than the other blog post (2008), so if you have to choose I would go with that one, since Google is constantly updating.
It might help to look at it as the number of 'unique visits'. You got a visit for "business engagement in outsourcing", but that same visitor subsequently did another search and came to your site from a different keyword. As a result, you got several visits for different keywords, but only one unique visit. GA attributed this visit to a different keyword, so "business engagement in outsourcing" is listed as drawing 0 visits.
..if that makes any sense?
-
Hi Atul.
What you have is common in the SEO world: two different SEOs who offer opposing explanations on the same topic. In this case they cannot both be correct. Some things to consider:
The first article was written by Anil Batra. I have never heard of him, but that's OK! He's probably never heard of me either. He lists his credentials at the top of the page which seem satisfactory.
Anil's article was well presented and he offered a screenshot of his results along with a meaningful description of the test he performed to draw the conclusion he ultimately made. The article was written in April 2008.
The second article was written by Will Critchlow of Distilled. Will has written other articles I have read and I find him to be a credible source of SEO information.
Will's article is also well presented. Will specifically shared he contacted Avinash Kaushik from Google who would be considered an expert on the topic. Will's article was written in Jan 2009.
Personally I would choose to accept Will's response being that it is more recent and I offer higher credibility to his Google contact. BUT, I am also hesitant to discount anyone's ideas, especially when they are well presented such as Anil's article.
The great news: we can easily try a new test and find the answer! It's been over 2 1/2 years since the most recent article. I'll go ahead and try some tests and share the results.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does google ignore ? in url?
Hi Guys, Have a site which ends ?v=6cc98ba2045f for all its URLs. Example: https://domain.com/products/cashmere/robes/?v=6cc98ba2045f Just wondering does Google ignore what is after the ?. Also any ideas what that is? Cheers.
Intermediate & Advanced SEO | | CarolynSC0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
My website is not ranking for primary keywords in Google
I need help regarding some SEO strategy that need to be implemented to my website http://goo.gl/AiOgu1 . My website is a leading live chat product, daily it receives around 2000 unique visitors. Initially the website was impacted by manual link penalty, I cleaned up lot of backlinks, the website revoked from the penalty some where around June'14. Most of the secondary and longtail Keywords started ranking in Google, but unfortunately, it do not rank well for the primary keywords like (live chat, live chat software, helpdesk etc). Since I have done lot of onsite changes and even revamped the content but till now I dont find any improvement. I am unable to understand where I have got structed.
Intermediate & Advanced SEO | | sandeep.clickdesk
can anyone help me out?0 -
Keyword Phrases - Can You Break Them Up?
Can you break up a search query across a sentence and have Google still recognize which query you are targeting? Let's say I'm trying to rank a page for the phrase "best haircuts calgary". Is Google's algorithm advanced enough to look at page title "Best Haircuts - Where To Get Them In Calgary" and know it's targeting the query "best haircuts calgary"? If it can't do this right now, I could see it advancing to this at some point in the future, which would then change the game quite a bit in terms of how creative you can get creating pages for queries.
Intermediate & Advanced SEO | | reidsteven750 -
How does google recognize original content?
Well, we wrote our own product descriptions for 99% of the products we have. They are all descriptive, has at least 4 bullet points to show best features of the product without reading the all description. So instead using a manufacturer description, we spent $$$$ and worked with a copywriter and still doing the same thing whenever we add a new product to the website. However since we are using a product datafeed and send it to amazon and google, they use our product descriptions too. I always wait couple of days until google crawl our product pages before i send recently added products to amazon or google. I believe if google crawls our product page first, we will be the owner of the content? Am i right? If not i believe amazon is taking advantage of my original content. I am asking it because we are a relatively new ecommerce store (online since feb 1st) while we didn't have a lot of organic traffic in the past, i see that our organic traffic dropped like 50% in April, seems like it was effected latest google update. Since we never bought a link or did black hat link building. Actually we didn't do any link building activity until last month. So google thought that we have a shallow or duplicated content and dropped our rankings? I see that our organic traffic is improving very very slowly since then but basically it is like between 5%-10% of our current daily traffic. What do you guys think? You think all our original content effort is going to trash?
Intermediate & Advanced SEO | | serkie1 -
Meta Keywords: Should we use them or not?
I am working through our site and see that meta keywords are being used heavily and unnecessarily. Each of our info pages will have 2 or 3 keyword phrases built into them. Should we just duplicate the keyword phrases into the meta keyword field, should put in additional keywords beyond or not use it at all? Thoughts and opinions appreciated
Intermediate & Advanced SEO | | Towelsrus1 -
Keyword-Rich Domains - Redirect?
Hi, Mozzers- I have a client that has a bunch of pretty nice keyword-rich domain names. Their traffic and rankings are good. They provide legal services in the Chicago area. I have lots of good content that I could use to start a blog using a domain like keyword,keyword-blog.com. Good idea? Currently I have a resources area on their website but feel like this area could be getting a little bloated and some news-related stuff isn't really appropriate. 2 Questions: Should I use one of the decent domains for a blog and build up the rankings, traffic, and link to the main site? Or is this lots of work for little payout? Both sites would be hosted in the cloud. Some of the domain names are related to their name, others are keyword or geo-targeted. Would it be wise to setup 301 redirects going to their website? Pros/cons? If you need additional info, please PM me for details. Thank you, friends! LHC
Intermediate & Advanced SEO | | lhc670 -
Subdomains for niche related keywords
I wanted to know how efficient using a subdomain is, taking in consideration all the updates Google has made lately. I am looking to use a subdomain for a well branded website for a niche specific part of their website. The subdomain will end-up having more than 100 pages. I'd like to see in what cases do you guys recommend using a subdomain? How to get the same benefit out of a subdomain as i am getting from the actual main domain?
Intermediate & Advanced SEO | | CMTM0