Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Does this mean that exact keyword phrase anchor text is not the dominating ranking factor anymore for serps?http://insidesearch.blogspot.com/2011/11/ten-recent-algorithm-changes.html

Algorithm Updates

945

AndrewSEO last edited by

Does this mean that exact keyword phrase anchor text is not the dominating ranking factor anymore for serps? http://insidesearch.blogspot.com/2011/11/ten-recent-algorithm-changes.html

If so what is the new most important factor?
1 Reply Last reply
Reply Quote 0
SEOPA last edited by

I read it as only really applying to on-site links. So if you have the same anchor text link on every page (like the side nav or footer) Google takes that into account (in a better way).

In general, you don't want ALL exact match anchors -- there was a WBF post on it.
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Have you ever changed the logo anchor text from "logo" to "keyword"? How Google considers?

Hi all, We know that generally logo with the website homepage link is the first link crawled by Google and other search engines. Can we change the anchor text from "logo" to "keyword"? Have any one tried or seen others doing? How Google considers it? Thanks
Algorithm Updates | | vtmoz

1
Can 'Jump link'/'Anchor tag' urls rank in Google for keywords?

E.g. www.website.com/page/#keyword-anchor-text Where the part after the # is a section of the page you can jump to, and the title of that section is a secondary keyword you want the page to rank for?
Algorithm Updates | | rwat

0
Desk top rankings differ from mobile rankings

Hi there! We are working on clients site for SEO. We have noticed that our clients 'desk top search results' on Google differ from the 'mobile / tablet search results'. For the desktop - the client is in the top 4 results of page one for Google, but for mobile / tablet results they are at the bottom of page one. We converted the clients site to be responsive 6 months ago. We have been through Google webmaster tools and made all suggested alterations. All programming is to a high standard. Competitors all seem to keep their current rankings - whilst our clients seem to drop. Any suggestions what the issue is would be very much appreciated 🙂 Thanks in advance. Phil. . We re-built their website so that it was responsive. We have been But -
Algorithm Updates | | Globalgraphics

1
How is this possible? #2 ranking with NO on-page keywords, no backlinks, no sitemap...

Hi everybody. I have a question ... I'm totally stumped. This question is being asked today (November 16th, 2015) just after Google updated something in their algorithm. Nobody seems to know what they did. and it has something to do with the new "Rank Brain" system they're now using. My niche is Logo Design Software (https://www.thelogocreator.com). I had the keywords "logo creator" on the page roughly 7 times. After Google updated, I lost about 10 spots and as of this writing, I've dropped to #15. So, maybe I over optimized. fine. Noticing that for the keyword "logo creator" ... NONE of the top 14 spots actually have "logo creator" in their page title and NONE of them have more that 2 instances (if any) of the keyword "logo creator" on the actual page. So I removed ALL instances of my keyword "logo creator" from my home page - used the Webmaster's Fetch Tool and moved up a few spots instantly. So what the heck? And the #2 spot for that keyword is www.logomakr.com - they have NO words at all on their pages, no blog, no sitemap and far fewer links than anybody in the top 10. Can anybody reading this shed some light? Marc Marc Sylvester
Laughingbird Software
Algorithm Updates | | Laughingbird

0
Studies showing that social sharing does/doesn't affect rankings?

I'm currently researching this area in order to show to a client that social shares aren't as valuable for SEO as they might think. Can anyone point me in the direction of the best studies done on this topic? Thanks in advance!
Algorithm Updates | | QubaSEO

0
Do panda/penguin algorithm updates hit websites or just webpages ?

If I have a website that been affected by the panda/penguin update, do bad links affect the entire site or just the page the bad link(s) are linked to? If it is the latter and penguin/panda actually affect webpages, not websites (as is the common reference/conception), then wouldn't simply creating a new URL, targeting this new URL, shifting meta-tags and restarting link-building efforts again (this time using the right quality strategies) be a really common-sense approach instead of the tediousness of the disavow approach that so many go down?
Algorithm Updates | | Gavo

0
Ranking Drop After Switching Sites

I have a client who's rankings dropped after switching to out site. We know that rankings can drop a little after switching, but we are concerned that hers are still low. Any suggestions? As far as I can tell, the links to her site remained the same. Thanks Holly
Algorithm Updates | | hwade

1
Do we need to worry about where our domain is hosted anymore?does it make a difference anymore?

I went to a really interesting conference last week and one of the speakers who has been working in the SEO industry for 15 years now said that it doesn't make a difference anymore ranking wise. I would like to see what the community thinks on this subject? Thanks Ari
Algorithm Updates | | dublinbet

0