301 Redirect with an Exact Domain name Match
-
My Client had a site that ranked for a pretty competitive two word phrase, but for a variety of reasons had to transfer the site to a different domain name (with none of the previous keywords). We've 301'd everything just fine to the new site, but our traffic for that two word phrase, as well as related long tail traffic, is beginning to drop.
Could the drop be related to something that we didn't do well in the transfer? Or is it due to the new domain name now not being an exact match?
Sitenote question: Our Google Analytics is still set up for the former domain name and shows data just fine. Is there any reason to switch GA to the new domain? What are the pros/cons?
Much thanks in advance!
-
That helps. So you redirected every url to the matching url on the new domain?
Good! That's all you could've done. Now the problem is: the new domain is new, hasn't built up long time value and probably all the links that are pointing to the old domain, haven't been spidered yet to be redirected to your new domain. That's problem one.
Problem two is a bigger one: all your links are now devalued because they are all being redirected to your new domain.
I'd try to find the low hanging fruit and e-mail them to change the link to the new site and preferrably not to the homepage, but to different pages on you site.
-
Say, if the old domain was xyz.com, and the new one is abc.com, we 301 redirected every url from the old site to the new. So for example, xyz.com/post1 now redirects to abc.com/post1.
Does that help?
-
We look at the old domain's Google Analytic account. All traffic to the new domain is shown there.
-
Leave the old code?
-
Can you explain a bit more about how you did the redirecting? What did you redirect? And how did you do it? So: what url's, based on what assumptions/facts/numbers to what url's did you redirect to.
I don't think there is any reason why you should change the analytics to the new domain.
-
"Â Our Google Analytics is still set up for the former domain name and shows data just fine"
How do You get your new domain traffic data?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to shift my website to a new domain name, with my brand name. Would Lose rankings
hi, Currently i have a 18 year old domain name "www.jaipurdentists.com". I wish to shift to a new domain name "www.thaperdental.com". primarily because of two reasons: 1. I have a same name competitor with domain "www.thaperdentalclinic.com", the site gets benefited because of the brand name domain. 2. The new domain name "www.thaperdental.com" is better to remember and pronounce. Even if I redirect all web-pages, properly to the corresponding web-pages on new site. Should I go ahead with this? will it result in drop in rankings!
Technical SEO | | StutiTh1 -
301 Redirects
Hi, We have migrated to a new domain name and I wrote my redirects as follows: Redirect 301 / http://www.healthpointe.net Redirect 301 /urgent_care_locations.shtml http://www.healthpointe.net/healthpointe-locations/ Redirect 301 /locations.shtml http://www.healthpointe.net/healthpointe-locations/ Redirect 301 /career_client_relations_rep.shtml http://www.healthpointe.net/careers/ My issue is that when I include the first redirect, which is to the main page of the website that the other redirects stop working. Any idea what the problem could be?
Technical SEO | | healthpointeseo0 -
Crawl errors: 301 (permanent redirect)
Hi, here are some questions about SEO Crawl Diagnostics. We've recently found out this 301 (permanent redirect) errors in our website and we concluded that the two factors below are the causes. 1. Some of our URLs that has no / at the end is automatically redirected to the same URL but with / at the end. 2. For SEO reasons we have designed our website in a way that when we type in a URL it will automatically redirect to a more SEO friendly URL. For example, if one of the URLs is www.example.com/b1002/, it will automatically redirect to www.example.com/banana juice/. The question is, are these so significant for our SEO and needs to be modified? One of the errors in our blog was having too many on-page links. Is this also a significant error and if so, how many on-page links are recommended from the SEO perspective? Thanks in advance.
Technical SEO | | Glassworks0 -
Will a timed 301 redirect work for Googlebot?
Our client is changing brand names and domain names. We know we need to 301 redirect the old domain, but for marketing reasons we want people to see a short message saying that the brand has changed and that they will be redirected. Example: | | Our concern is how, or if, Googlebot will intepret the redirect. Will this accomplish our SEO objective of moving the value of the page to the new domain, or do we need to do just a plain old fashioned 301 redirect and not even let the page load? Thanks for your help.
Technical SEO | | GOODSIR0 -
How to force a trailing slash after the domain name
My campaign analysis is predictably listing domain.com and domain.com/ as repeated content. I've searched and searched but cannot find a way to force a trailing slash on the end of the domain name unless there's a file or directory after it.. Is there a way to accomplish this using .htaccess
Technical SEO | | JollyBoy0 -
Google Webmaster redirect vs 301 redirect
OK assuming a client's website has the right tracking script (hopefully analytics isn't effected by this issue), ... what happens if the htaccess file has a 301 redirect to the www-address, but within Google Webmaster Tools, the address chosen to crawl by Google is the non-www address? How will Google handle and which address takes precedence in this situation? _Cindy
Technical SEO | | CeCeBar0 -
301 redirect dropped page rank
Hi, We have a www domain that I have changed to a non www domain. The www domain had been in place for some time and had a good page rank, PR4. After this change the page rank dropped significantly (PR0, and now recently back to PR2) despite it being a 301 redirect which I thought  "should" carry over the page rank. Yes, I am aware I should have just left it be. Hind sight 20/20 .. ya ya ya 🙂 My questions Is the 301 the correct method for this? Why did the page rank drop despite the 301? Should we go back to the www domain at this point? Thanks Kris
Technical SEO | | adriot0 -
How to 301 multiple domain names to a single domain
Hey, I tried to find and answer to this seemingly simple question, but no luck. So, I have one domain name with a website attached to it. I also registered all the other domain names that are similar to it or have different extensions - I want to redirect all the other domain names to my one main domain name without getting penalised by the big G. It looks like this: www.mainsite.com - this is my main domain I also have www.mainsite.com.au, www.mainsite.org, and www.mainsite.org.au which I all want to just redirect to www.mainsite.com I have been told that the best way to do this is a 301 redirect, but to do that you need to make a CNAME for all the other domains that points to www.mainsite.com. My problem is that I cannot seem to create a CNAME record for http://mainsite.com - I have it working for http://www.mainsite.com but not the non www record. What should I be doing differently? Is it just my DNS provider is useless? Thanks, Anthony
Technical SEO | | Grenadi0