Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How Is Your Approach Towards Adult SEO?
-
I would like to know how SEOMoz community members approach adult SEO. How do you approach a project when you get one (if you do it that is).
If you dont do adult SEO, why do you not do it? Is it because it's much more difficult than normal SEO or do you not want to associate yourself with that industry?
-
Adult SEO is in fact very different from what we call mainstream SEO. But it's not true that the only way to rank adult sites is through black hat techniques. Many of the methods used are similar to those used in mainstream, there's just fewer linking resources available for adult websites.
This video offers a summary of the primary differences between adult and mainstream SEO:
As Sarah mentioned, it's important to have a good network in adult, it's through them that you will be able to best negotiate links, marketing promotions and content partnerships.
Adarsh approached it the right way by targeting tubes. Another way you can expand on the exposure you get from them is to apply for content partner accounts. With partner accounts you can submit watermarked videos that also display a link along with a full description below each video. And with the thousands of adult tubes offering content partner accounts it is a great white hat method of building links.
I know I came to this blog post late, but if anyone wants to chat about adult SEO I'm always around, I've worked in this industry for over 12 years and run Adult SEO Training in addition to working with adult clients.
It's a challenging industry for sure, but the community is small and a lot of fun to work in.
-
In relation to creating these videos and posting them on tube sites... How were your results? I have a new client with an adult site im performing seo for. I was thinking of having him create video and somehow shopping it around/posting to other adult sites with his watermarked logo in the video.
-
I can't find a link to this video right now, but I know last year Matt Cutts posted a Webmaster Central video responding to questions about how Google treated adult websites in its algorithms. Matt stated that they don't treat adult websites any differently at all in their algorithms.
He did admit that he thought doing good white-hat SEO for them is much harder than other verticals however because many websites and properties will not be thrilled to link to adult websites, and so linkbuilding and getting exposure can be harder if you don't have a good network, but that there was nothing algorithmically against you.
That sounds pretty reasonable to me - I can't think of why they would arbitrarily penalize such a large category on the web, other than it's hard to do whitehat work for them. It sounds like you have the right tactics down already though.
-
From what I have seen, adult industry is a different industry altogether. I have done SEO for adult site without involving black hat (Getting some paid review on adult blogs, asking site owners to create videos and share on tube sites with link back to their site and so on.) Thanks for your insights!!!
-
We don't do adult seo for the simple reason that we believe in order to get ranked, you have to engage in black hat tactics. Personally, I have no issues with companies that perform those services, but it's just a vertical we've decided to steer clear of.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old subdomains - what to do SEO-wise?
Hello, I wanted the community's advice on how to handle old subdomains. We have https://www.yoursite.org. We also have two subdomains directly related to the main website: https://www.archive.yoursite.org and https://www.blog.yoursite.org. As these pages are not actively updated, they are triggering lots and lots of errors in the site crawl (missing meta descriptions, and much much more). We do not have particular intentions of keeping them up-to-date in terms of SEO. What do you guys think is the best option of handling these? I considered de-indexing, but content of these page is still relevant and may be useful - yet it is not up to date and it will never be anymore. Many thanks in advance.
White Hat / Black Hat SEO | | e.wel0 -
Negative SEO - Spammy Backlinks By Competitor
Hi Everyone, Someone has generated more than 22k spam backlinks (on bad keywords) for my domain.Will it hurt on my website (SEO Ranking)? Because it is already in the top ranking. How could I remove all the spammy backlinks? How could I know particular competitior who have done this?
White Hat / Black Hat SEO | | HuptechWebseo0 -
Hiding Elements on Mobile. Will this effect SEO.
Hey guys and gals, I am hiding elements with @media sizes on the mobile experience for this site. http://prepacademyschools.org/ My question is when hiding elements from mobile, will this have a negative effect on rankings for mobile and or desktop? Right now it is a hero banner and testimonial. My interest is because I feel responsive is now working against conversions when it comes to mobile because desktop typically has the same info several times where mobile it can be repetitive and only needed once. Thanks,
White Hat / Black Hat SEO | | brightvessel1 -
Does type of hosting affect SEO rankings?
Hello, I was wondering if hosting on shared, versus VPS, versus dedicated ... matter at all in terms of the rankings of Web sites ... given that all other factors would be exactly equal. I know this is a big question with many variables, but mainly I am wondering if, for example, it is more the risk of resource usage which may take a site down if too much traffic and therefore make it un-crawlable if it happens at the moment that a bot is trying to index the site (factoring out the UX of a downed site). Any and all comments are greatly appreciated! Best regards,
White Hat / Black Hat SEO | | uworlds
Mark0 -
Sitelinks Search Box impact for SEO
I am wondering how the relatively new sitelinks search box impacts the SEO rankings for a specific site or keyword combination - do you guys have any experience or bechmarks on this? Obviously it should help on getting more real estate on the SERP page (due to adding the search box), but do you also get extra goodwill and improved SERP position from adding it? Also, is the impact different on different type of terms, let's say single brand or category term such as "Bestbuy" (or "coupon") or a combination term "Bestbuy Apple" (or "Dixons coupon")? Thanks in advance!
White Hat / Black Hat SEO | | tjr0 -
Why does expired domains still work for SEO?
Hi everyone I’ve been doing an experiment during more than 1 year to try to see if its possible to buy expired domains. I know its considered black hat, but like I said, I wanted to experiment, that is what SEO is about. What I did was to buy domains that just expired, immediately added content on a WP setup, filled it with relevant content to the expired domain and then started building links to other relevant sites from these domains.( Here is a pretty good post on how to do, and I did it in a similar way. http://searchenginewatch.com/article/2297718/How-to-Build-Links-Using-Expired-Domains ) This is nothing new and SEO:s has been doing it for along time. There is a lot of rumors around the SEO world that the domains becomes worthless after they expire. But after trying it out during more than 1 year and with about 50 different expired domains I can conclude that it DOES work, 100% of the time. Some of the domains are of course better than others, but I cannot see any signs of the expired domains or the sites i link to has been punished by Google. The sites im liking to ranks great ONLY with those links 🙂 So to the question: WHY does Google allow this? They should be able to see that a domain has been expired right? And if its expired, why dont they just “delete” all the links to that domain after the expiry date? Google is well aware of this problem so what is stopping them? Is there any one here that know how this works technically?
White Hat / Black Hat SEO | | Sir0 -
Rollover design & SEO
After reading this article http://www.seomoz.org/blog/designing-for-seo some questions came up from my developers. In the article it says "One potential solution to this problem is a mouse-over. Initially when viewed, the panel will look as it does on the left hand side (exactly as the designer want it), yet when a user rolls over the image the panel changes into what you see on the right hand side (exactly what the SEO wants)." My developers say" Having text in the rollovers is almost like hiding text and everyone knows in SEO that you should never hide text. "In the article he explains that it is not hidden text since its visible & readable by the engines.What are everyone's thoughts on this? Completely acceptable or iffy?Thanks
White Hat / Black Hat SEO | | DCochrane0 -
White Papers! Is this still good for SEO
Does publishing a white paper good for SEO? We are trying to decide to publish one or not for the purpose of SEO. If it will not help, we will spend money for other things.
White Hat / Black Hat SEO | | AppleCapitalGroup0