Do these strategies still work?
-
Hey SEOmoz members,
I've been out of the SEO game for quite a while now... grew up years ago getting by with directory blasts, article marketing, social bookmarking, etc...
I'm currently in the process of starting a few new campaigns. After burning the midnight oil on this site soaking up all the information I can, I realize the game has changed. It's not as simple as it used to be. So for these new campaigns, killer content, social integration, and guest blogging are going to be my main long term strategies. If I'm not mistaken, relevancy should be a key part of the link building strategy.
So I guess my question is... article marketing, social bookmarking, web 2.0 creation... can these still be a viable source for high quality links? I do realize that without great content these are all dead ends. But when used correctly and in moderation, can these strategies still produce results?
And if so... what are some good resources for finding high quality sites that will positively impact my campaigns? Are there any good article directories out there, or have they all been devalued? Do linkwheels still carry any weight?
-
Yes, these strategies still work, just not to the same degree.
Start with the most relevant directories from http://www.seomoz.org/directories, submit a high quality wiki page on AboutUs.org and request for the links to be changed to follow and submit some GOOD quality articles to the best article directories out there.
We've had success with linkwheels, but being in Australia I think it's just a matter of time before we catch up with the US and these are significantly diminished.
-
Yes, these things can still work and produce results, but they are not the preferred or best strategies by any means.
I really like this post for link-building ideas: http://pointblankseo.com/link-building-strategies
He includes your strategies (although with varying levels of support) and he recommends Ezinearticles as one site to use.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Does "external noopener" still pass on link equity
Just wondering what the consensus WRT "external noopener" passing on link equity?
Link Building | | jasongmcmahon0 -
What's Your #1 High Authority Backlink Strategy For 2015?
Hey everyone, I am gathering responses from the SEO community regarding the two questions below. I will feature your (legitmate) responses as part of a study for current SEO backlink methods being used by the SEO community. There are no wrong answers. I look forward to seeing your responses and make sure to add your social profile details. 1. What is your number 1 method of acquiring high authority backlinks?
Link Building | | kirkbowlen
2. What platforms/ software do you use or recommend as part of your method? Thanks, Kirk Bowlen0 -
B2B E-Commerce Link Building Strategy
Hello all! I was curious if anyone has had any success with a B2B E-Commerce Link Building Campaign or has any tips or ideas they would like to share? My customer base is very specific so up to this point it has been a little difficult trying to get customers and brands to link to a distributors' e-commerce site. Thanks!!
Link Building | | SpencerEverett0 -
Got a warning from Google but rankings still ok.. what to expect?
Yesterday I got THE warning from Google: "Dear site owner or webmaster of http://..., We've detected that some of your site's pages may be using techniques that are outside Google's Webmaster Guidelines. " It seems all my rankings are intact though. Some keywords got higher rankings, other dropped a little bit (-1, -2) but nothing unusual. My question is, since I got this warning, should I expect some sort of penalty soon? I see other webmasters who got their websites de-indexed after getting this warning so I'm quite concerned.
Link Building | | sbrault740 -
Link velocity - still a significant ranking factor?
We have recently taken over the SEO for a site which had a pretty poor back link profile, lots of comment links, directories etc. Although the quality of the link was very questionable, the previous SEO were maintaining a decent link velocity. Obviously I have no intention of carrying on with spammy crap links, and am looking to build some good fresh content. This will obviously slow down the link velocity quite considerably, is that in itself likely to hurt SERPs? Thanks in advance
Link Building | | JustinTaylor880 -
3-Way Link Exchange Method - Does it Work?
Hello People, I have been searching for a service to help us with our link building and have been talking to a company that uses the 3-Way link exchange method and my question is: Does it work well? Below I pasted an email from this company explaining their method. Thanks in advance to everyone! =============================== Our success rate is about 80%. For one way links, we use 3 way link exchange method for making links. Suppose your site is A. My website is B. My friends website is C and friend's client's site is D. I will add a link on B linking to D and my friend will add a link on C linking to A. This is the procedure we use for making links. We check the quality of the website before putting link on it. The site will be completely relevant, no spam links will present there and the page will be minimum of PR1. ================================
Link Building | | k9byron0 -
Posting "similar" blog posts to multiple blog sites seems "shady", does it work?
I've read a lot of info here in the Q & A tonight and there was a thread that stated it's potentially a good thing to post content on multiple blog platforms such as: blogger.com posterous.com wordpress.com tumblr.com I've also been trying to figure out how to deal with my blog as a subfolder instead of a subdomain. That research in Q & A clearly indicates that Google treats subdomains basically like separate websites and links from my blog to my main website will not be as valuable if i stay the course with my blog on a subdomain short term. Given that, if the 4 blogging tools above all require the use of a subdomain, then how am I actually taking advantage of the seo value of blogger,posterous, tumblr? In my case my domains would be: steripen.blogger.com posterous.tumbler.com steripen.wordpress.com steripen.tumblr.com Just not adding up to being viable given what I read states these would be treated as new websites, not to mention I worry these posts, even slightly differentiated, would be suspect. Who am I truly benefitting by doing this? Users?
Link Building | | Timmmmy0
