Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can I format my H1 to be smaller than H2's and H3's on the same page?
-
I would like to create a web design with 12px H1 and for sub headings on the page to be more like 24px. Will search engines see this and dislike it?
The reason for doing it is that I want to put a generic page title in the banner, and more poetic headings above the main body.
Example:
Small H1:
Wholesale coffee, online coffee shop and London roastery
Large h2:
Respect the bean...
Thanks
Scott -
H1 tags should be the largest text on the page. Search engines want these to be the actual header on the page. If you want the biggest item on the page to be "Respect the Bean" but it is not any of your keywords, how about making it into an image?
I would also second Aran's remark that your current H1 seems like keyword stuffing.
-
You're trying to stuff too many keywords on one page, also the H1 tag will not make or break your on-site SEO so don't obsess about having to put your keywords as an h1 header .
Why don't you split the keywords on 2 or 3 different pages and do the following:
Keyword + Catchy heading
I've copy and pasted this from Rand's post of a few weeks ago. This is mainly about the title tag but is also valid for the H1 tag in my opinion
your titles need to be authentic. They need to sound real. They need to sound like a human being wrote them that was not intending necessarily simply to rank for phrase after phrase. I'll give you a good example. Bad: web design services, web design firm space brand name, whatever your brand name is, web design. What does it sound like? It sounds like all you're trying to do is rank for keywords, not show off your brand name, especially if this is your home page or those kinds of things. You're repeating keywords three times. Web design is in this title three times. Think about whether a normal human being would read that title and think, oh yeah, that sounds legitimate. No, they'd think to themselves there's something fishy here, something spammy, something's wrong, something manipulative. Try instead, probably equally effective, if not more, brand name web design Portland Spiffiest Design Services. Now look, I've got the word "design services," which you wanted to get in here. I've got the city where you are that you're trying to target, got brand name web design, right, sort of branding myself as the product and the keyword. Much, much better.
-
Thanks Aran, I appreciate your response and suggestion. Listening to all the talk about good content, I think I need to revisit all the H1's in my site.
Best
Scott -
I very much doubt you'll get and problems with that, though i would possible look at revising your H1 content, reads kind of like a keword list.
"Suppliers of Wholesale Coffee from our Online Coffee Shop and London Based Roastery"?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best way to handle product filter URLs?
I've been researching and can't find a clear cut answer. Imagine you have a product category page e.g. domain/jeans You've a lot of options as to how to filter the results domain/jeans?=ladies,skinny,pink,10 or domain/jeans/ladies-skinny-pink-10 or domain/jeans/ladies/skinny?=pink,10 And in this how do you handle titles, breadcrumbs etc. Is the a way you prefer to handle filters and why do you do it that way? I'm trying to make my mind up as some very big names handle this differently e.g. http://www.next.co.uk/shop/gender-women-category-jeans/colour-pink-fit-skinny-size-10r VS https://www.matalan.co.uk/womens/shop-by-category/jeans?utf8=✓&[facet_filter][meta.tertiary_category][Skinny]=on&[facet_filter][variants.meta.size][Size+10]=on&[facet_filter][meta.master_colour][Midwash]=on&[facet_filter][min_current_price][gte]=6.0&[facet_filter][min_current_price][lte]=18.0&per=36&sort=
Technical SEO | | RodneyRiley0 -
Good alternatives to Xenu's Link Sleuth and AuditMyPc.com Sitemap Generator
I am working on scraping title tags from websites with 1-5 million pages. Xenu's Link Sleuth seems to be the best option for this, at this point. Sitemap Generator from AuditMyPc.com seems to be working too, but it starts handing up, when a sitemap file, the tools is working on,becomes too large. So basically, the second one looks like it wont be good for websites of this size. I know that Scrapebox can scrape title tags from list of url, but this is not needed, since this comes with both of the above mentioned tools. I know about DeepCrawl.com also, but this one is paid, and it would be very expensive with this amount of pages and websites too (5 million ulrs is $1750 per month, I could get a better deal on multiple websites, but this obvioulsy does not make sense to me, it needs to be free, more or less). Seo Spider from Screaming Frog is not good for large websites. So, in general, what is the best way to work on something like this, also time efficient. Are there any other options for this? Thanks.
Technical SEO | | blrs120 -
The word 'shop' in a page title
I'm reworking most of the page titles on our site and I'm considering the use of the word 'Shop' before a product category. ex. Shop 'keyword' | Brand Name As opposed to just using the keyword sans 'Shop.' Some of the keywords are very generic, especially for a top level category page. Question: Is the word 'Shop' damaging my SEO efforts in any way?
Technical SEO | | rhoadesjohn0 -
404 error - but I can't find any broken links on the referrer pages
Hi, My crawl has diagnosed a client's site with eight 404 errors. In my CSV download of the crawl, I have checked the source code of the 'referrer' pages, but can't find where the link to the 404 error page is. Could there be another reason for getting 404 errors? Thanks for your help. Katharine.
Technical SEO | | PooleyK0 -
Best Practices for adding Dynamic URL's to XML Sitemap
Hi Guys, I'm working on an ecommerce website with all the product pages using dynamic URL's (we also have a few static pages but there is no issue with them). The products are updated on the site every couple of hours (because we sell out or the special offer expires) and as a result I keep seeing heaps of 404 errors in Google Webmaster tools and am trying to avoid this (if possible). I have already created an XML sitemap for the static pages and am now looking at incorporating the dynamic product pages but am not sure what is the best approach. The URL structure for the products are as follows: http://www.xyz.com/products/product1-is-really-cool
Technical SEO | | seekjobs
http://www.xyz.com/products/product2-is-even-cooler
http://www.xyz.com/products/product3-is-the-coolest Here are 2 approaches I was considering: 1. To just include the dynamic product URLS within the same sitemap as the static URLs using just the following http://www.xyz.com/products/ - This is so spiders have access to the folder the products are in and I don't have to create an automated sitemap for all product OR 2. Create a separate automated sitemap that updates when ever a product is updated and include the change frequency to be hourly - This is so spiders always have as close to be up to date sitemap when they crawl the sitemap I look forward to hearing your thoughts, opinions, suggestions and/or previous experiences with this. Thanks heaps, LW0 -
Javascript to manipulate Google's bounce rate and time on site?
I was referred to this "awesome" solution to high bounce rates. It is suppose to "fix" bounce rates and lower them through this simple script. When the bounce rate goes way down then rankings dramatically increase (interesting study but not my question). I don't know javascript but simply adding a script to the footer and watch everything fall into place seems a bit iffy to me. Can someone with experience in JS help me by explaining what this script does? I think it manipulates the reporting it does to GA but I'm not sure. It was supposed to be placed in the footer of the page and then sit back and watch the dollars fly in. 🙂
Technical SEO | | BenRWoodard1 -
Can you mark up a page using Schema.org and Facebook Open Graph?
Is it possible to use both Schema.org and Facebook Open Graph for structured data markup? On the Google Webmaster Central blog, they say, "you should avoid mixing the formats together on the same web page, as this can confuse our parsers." Source - http://googlewebmastercentral.blogspot.com/2011/06/introducing-schemaorg-search-engines.html
Technical SEO | | SAMarketing1 -
Blank pages in Google's webcache
Hello all, Is anybody experiencing blanck page's in Google's 'Cached' view? I'm seeing just the page background and none of the content for a couple of my pages but when I click 'View Text Only' all of teh content is there. Strange! I'd love to hear if anyone else is experiencing the same. Perhaps this is something to do with the roll out of Google's updates last week?! Thanks,
Technical SEO | | A_Q
Elias0