Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Where to put Schema On Page
-
What part of my page should I put Schema data? Header? Footer?
Also All pages? or just home page?
-
Oliver,
Thank you for pointing out this "exception" to the Schema placement rule. As is the case with any structured markup solution, there will, from time to time, be cases where certain, specific elements go in the "head" section of the code. Anything that applies to an individual page in its entirety, and does not limit itself to an element of content within the page does, in fact, belong in the "head" area of the page code.
-
What about situations such as those in this example
-
I agree with Alan. The standards are demonstrated on the schema.org website. Here is a link using a recipe as an example of how to mark up a page: http://schema.org/Recipe
-
Always place schema markup directly in the position on the page where you want the content to appear if it's content specific - wrapping it around that content. So if your business name and address are in the main content area, that's where you place the schema code. It's literally a wrapper just like a CSS div would be, or an old-school HTML table, but not for display purposes on-site.
EDITED 11/14/2013 based on a question from Oliver (below) regarding situations where markup is located in the "head" area of the page:
Exceptions to "in-body" markup:
As is the case with any structured markup solution, there will, from time to time, be cases where certain, specific elements go in the "head" section of the code. Anything that applies to an individual page in its entirety, and does not limit itself to an element of content within the page does, in fact, belong in the "head" area of the page code.
-
I have so far put it in the main content & in the header both seem to work fine
-
Local business, Name, Address
-
What Schema data are you referring to? Different microtags will apply to different pages. Generally, anywhere you can use a microtag, you should.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Suite Numbers and Schema
A potentially stupid question. Is the suite number included within the tag, or should it sit outside of it? The reason I ask is because (a) I've seen it where the suite number sits outside that tag and (b) Google My Business best practices, I've been told (by Google support), is to include the suite in the second address line. I'm wondering if that translates in some way to the local schema on your site. On the other hand, it makes sense to include your suite number within the streetAddress span tag, but sometimes what makes sense doesn't really make sense when you know more, so I'm just covering my bases. Thank you!
Technical SEO | | nowmedia11 -
Should all pagination pages be included in sitemaps
How important is it for a sitemap to include all individual urls for the paginated content. Assuming the rel next and prev tags are set up would it be ok to just have the page 1 in the sitemap ?
Technical SEO | | Saijo.George0 -
Can you noindex a page, but still index an image on that page?
If a blog is centered around visual images, and we have specific pages with high quality content that we plan to index and drive our traffic, but we have many pages with our images...what is the best way to go about getting these images indexed? We want to noindex all the pages with just images because they are thin content... Can you noindex,follow a page, but still index the images on that page? Please explain how to go about this concept.....
Technical SEO | | WebServiceConsulting.com0 -
Should I put meta descriptions on pages that are not indexed?
I have multiple pages that I do not want to be indexed (and they are currently not indexed, so that's great). They don't have meta descriptions on them and I'm wondering if it's worth my time to go in and insert them, since they should hypothetically never be shown. Does anyone have any experience with this? Thanks! The reason this is a question is because one member of our team was linking to this page through Facebook to send people to it and noticed random text on the page being pulled in as the description.
Technical SEO | | Viewpoints0 -
Trailing Slashes on Home Pages
I do not think I have a problem here, but a second opinion would be welcomed... I have a site which has a the rel=canonical tag with the trailing slash displayed. ie www.example.com/ The sitemap has it without the trailing slash. www.example.com Google has it's cached copy with the trailing slash but the browser displays it without. I want to say it's perfectly fine (for the home page) as I tend to think they are treated (with/without trailing slashes) as the same canonical URL.
Technical SEO | | eventurerob0 -
Can you 301 redirect a page to an already existing/old page ?
If you delete a page (say a sub department/category page on an ecommerce store) should you 301 redirect its url to the nearest equivalent page still on the site or just delete and forget about it ? Generally should you try and 301 redirect any old pages your deleting if you can find suitable page with similar content to redirect to. Wont G consider it weird if you say a page has moved permenantly to such and such an address if that page/address existed before ? I presume its fine since say in the scenario of consolidating departments on your store you want to redirect the department page your going to delete to the existing pages/department you are consolidating old departments products into ?
Technical SEO | | Dan-Lawrence0 -
Landing Page URL Structure
We are finally setting up landing pages to support our PPC campaigns. There has been some debate internally about the URL structure. Originally we were planning on URL's like: domain.com /california /florida /ny I would prefer to have the URL's for each state inside a "state" folder like: domain.com /state /california /florida /ny I like having the folders and pages for each state under a parent folder to keep the root folder as clean as possible. Having a folder or file for each state in the root will be very messy. Before you scream URL rewriting :-). Our current site is still running under Classic ASP which doesn't support URL rewriting. We have tried to use HeliconTech's ISAPI rewrite module for IIS but had to remove it because of too many configuration issues. Next year when our coding to MVC is complete we will use URL rewriting. So the question for now: Is there any advantage or disadvantage to one URL structure over the other?
Technical SEO | | briankb0 -
Using Schema.org: Product or Event as the schema type?
Hello, Most of you heard from the launch of the new format for microdata: Schema.org and my question is about the different types of Schema they provide. Our websites provide an overview of courses, visitors can search/filter training courses and most important: read peer reviews. Until now we formatted (the source) of those courses with the schema type "Product" because it allows us to provide search engines with metadata about reviews via the "Aggregrated Rating". Recently we updated the information about courses, to also provide start dates and locations to users, just like the schema type for: "Events". Because we would like to provide search engines also with both types of data I would like to know your opinion. Schema.org looks like not to support the Aggregated Rating for Events and vice versa for Startdates/Locations for the Product type. And combining the two Schema types also does not looks like an option because we can't put them on the same level like it should be. So what would you recommend to use for kind of schema type(s), are we able to use the 'Product' type next to the 'Event' type and so to combine them? Thanks a lot!
Technical SEO | | Martijn_Scheijbeler0