Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can I remove 301 redirects after some time?
-
Hello,
We have an very large number of 301 redirects on our site and would like to find a way to remove some of them.
Is there a time frame after which Google does not need a 301 any more? For example if A is 301 redirected to B, does Google know after a while not to serve A any more, and replaces any requests for A with B?
How about any links that go to A?
Or: Is the only option to have all links that pointed to A point to B and then the 301 can be removed after some time?
Thank you for you you help!
-
Thank you both for your answers, I really appreciate, they are very helpful!
-
Why do you think there are too many 301 redirects? There is no limit to how many 301 redirects you can have and I'm not sure why you think removing them will 'ease download times'.
Your concern about the links is correct. If you remove the 301s then you lose the value that these links are passing through the redirect.
I'd love to know who these 'experts' are because I've never heard of that. Sounds completely made up and, to my knowledge, is incorrect.
I would suggest you take a look at Google's explanation about 301 redirects as it could prove informative to you.
-
Thank you for your reply.
We want to get rid of the 301s as there are just too many. Our site was not set up with lots of strategy, and it takes hundresds of 301's to consolidate.
The reason to get rif of them is to ease management, and to ease download time.
My concern is not only the 404s it is the links that go to the pages that where 301.
I have heard from some experts that it is ok to remove the 301s as once Google realizes one page is permanently redirected to another it keeps a recod to it and the 301 i sno longer needed. I am not sure that is correct.
Thank you!
-
Streamline is right that you should keep the 301 redirects in place so that any links pointing to the old pages pass value through the redirect to the new pages.
Is there a time frame after which Google does not need a 301 any more? For example if A is 301 redirected to B, does Google know after a while not to serve A any more, and replaces any requests for A with B?
Simply put, no. If you remove the 301 redirect then any requests for page A will return page A and not B.
How about any links that go to A?
These links will now be passing all their value to page A.
Or: Is the only option to have all links that pointed to A point to B and then the 301 can be removed after some time?
If it is possible for you to change all links that point to A, to then point to B, then maybe. However, it is very unlikely you will be able to do this and it will be extremely time consuming.
In short, your best option is to leave the 301 redirects in place as best SEO practice.
-
May I ask why you wish to remove the redirects? If other sites are linking to any of your old pages, then you should leave the 301 redirects in place since the search engines will likely crawl those links only to discover a 404 page.
Otherwise, you could go ahead and try removing the 301 redirects and monitor Google Webmaster Tools to see if Google encounters any 404 pages. If you do see the 404s start increasing, then you'll know that you should probably put the 301 redirects back in place.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Delete old blog posts after 301 redirects to new pages?
Hi Moz Community, I've recently created several new pages on my site using much of the same copy from blog posts on the same topics (we did this for design flexibility and a few other reasons). The blogs and pages aren't exactly identical, as the new pages have much more content, but I don't think there's a point to having both and I don't want to have duplicate content, so we've used 301 redirects from the old blog posts to the new pages of the same topic. My question is: can I go ahead and delete the old blog posts? (Or would there be any reasons I shouldn't delete them?) I'm guessing with the 301 redirects, all will be well in the world and I can just delete the old posts, but I wanted to triple check to make sure. Thanks so much for your feedback, I really appreciate it!
Technical SEO | | TaraLP1 -
Can you use multiple videos without sacrificing load times?
We're using a lot of videos on our new website (www.4com.co.uk), but our immediate discovery has been that this has a negative impact on load times. We use a third party (Vidyard) to host our videos but we also tried YouTube and didn't see any difference. I was wondering if there's a way of using multiple videos without seeing this load speed issue or whether we just need to go with a different approach. Thanks all, appreciate any guidance! Matt
Technical SEO | | MattWatts1 -
Should 301-ed links be removed from sitemap?
In an effort to do some housekeeping on our site we are wanting to change the URL format for a couple thousand links on our site. Those links will all been 301 redirected to corresponding links in the new URL format. For example, old URL format: /tag/flowers as well as search/flowerswill be 301-ed to, new URL format: /content/flowers**Question:**Since the old links also exist in our sitemap, should we add the new links to our sitemap in addition to the old links, or replace the old links with new ones in our sitemap? Just want to make sure we don’t lose the ranking we currently have for the old links.Any help would be appreciated. Thanks!
Technical SEO | | shawn811 -
Best Practice on 301 Redirect - Images
We have two sites that sell the same products. We have decided to retire one of the sites as we'd like to focus on one property. I know best practice is to redirect apples to apples, which in our case is easily done since the sites sold the same thing. www.SiteABC.com/ProductA can be redirected to www.SiteXYZ.com/ProductA. My question is how far does that thinking go regarding images? Each product has a main product page, of course, and then up to 6 images in some cases. Is it necessary to redirect www.SiteABC.com/ProductA-Image1.jpg to www.SiteXYZ.com/ProductA-Image1.jpg? Or can they all be redirected to just the product page?
Technical SEO | | Natitude0 -
Increase 404 errors or 301 redirects?
Hi all, I'm working on an e-commerce site that sells products that may only be available for a certain period of time. Eg. A product may only be selling for 1 year and then be permanently out of stock. When a product goes out of stock, the page is removed from the site regardless of any links it may have gotten over time. I am trying to figure out the best way to handle these permanently out of stock pages. At the moment, the site is set up to return a 404 page for each of these products. There are currently 600 (and increasing) instances of this appearing on Google Webmasters. I have read that too many 404 errors may have a negative impact on your site, and so thought I might 301 redirect these URLs to a more appropriate page. However I've also read that too many 301 redirects may have a negative impact on your site. I foresee this to be an issue several years down the road when the site has thousands of expired products which will result in thousands of 404 errors or 301 redirects depending on which route I take. Which would be the better route? Is there a better solution?
Technical SEO | | Oxfordcomma0 -
Creating a CSV file for uploading 301 redirect URL map
Hi if i'm bulk uploading 301 redirects whats needed to create a csv file? is it just a case of creating an excel spreadsheet & have the old urls in column A and new urls in column B and then just convert to csv and upload ? or do i need to put in other details or paremeters etc etc ? Cheers Dan
Technical SEO | | Dan-Lawrence0 -
Can you do a 301 redirect without a hosting account?
Trying to retire domain1 and 301 it to domain2 - just don't want to get stuck having to pay the old hosting provider simply to serve a .htaccess file with the redirect rule.
Technical SEO | | TitanDigital0 -
Drupal URL Aliases vs 301 Redirects + Do URL Aliases create duplicates?
Hi all! I have just begun work on a Drupal site which heavily uses the URL Aliases feature. I fear that it is creating duplicate links. For example:: we have http://www.URL.com/index.php and http://www.URL.com/ In addition we are about to switch a lot of links and want to keep the search engine benefit. Am I right in thinking URL aliases change the URL, while leaving the old URL live and without creating search engine friendly redirects such as 301s? Thanks for any help! Christian
Technical SEO | | ChristianMKTG0